The following are tips for PR and Communications Managers and Agencies in APM, BSM, EUEM, ITOA, NPM and related markets.
Please put Pete Goldin's email address on your PR mailing lists and keep APMdigest informed about your company or your client's business. Our Industry News section may feature some of your press releases.
Also, if you are interested in contributing a blog to APMdigest, contact Pete Goldin.
Posting Your Company News on APMdigest
Here are a couple more tips related to posting your PR on APMdigest:
■ APMdigest does not do "briefings" on new products or other news, but we will cover your new product or other announcement in our Industry News section if it applies to APM or one of the other markets we cover, and meets our guidelines for the type of announcements we cover. No need to set up a briefing, just send the press release.
■ Send any PR, news or blog submission ideas to Pete Goldin. We read every email. If APMdigest is interested in posting your content, we will definitely get back to you. If you do not hear back from us, we are not ignoring you - it simply means that particular content is not the right fit for APMdigest. Unfortunately we get so many requests to post content, we do not always have the ability to respond with a "no thanks".
■ If a press release is about a study or survey relevant to APM or the related markets covered by APMdigest, this content would not be posted in our Industry News section. It would be posted as a blog in our Vendor Forum under a byline from your company or client. Click here to read guidelines for setting up a blogging account and contributing to our Vendor Forum blog. APMdigest is very interested in this type of content.
■ If a press release or other announcement is from a sponsor of APMdigest, we include links to the company home page at the end of the post, as well as other links that relate to the news. We also include a clickable copy of the sponsor's ad and logo embedded within the post.
■ If a press release or other announcement is from a company that is not a sponsor of APMdigest, no links are included with the post.
■ APMdigest prefers not to receive embargoed press releases. Please send the press release on the morning of the announcement. This is the best way to ensure your news is posted, assuming it meets APMdigest guidelines. If you send a press release prior to the day of release, there is less of a chance the news will be posted in a timely manner.
■ APMdigest does not post press release text verbatim in our Industry News section. Most press releases are edited prior to posting, to meet APMdigest guidelines. For example, the following are usually removed from the post: claims to be the leader in the market or first to market or unique in the market; overly promotional or hyperbolic text; quotes from executives stating they are excited or delighted about the announcement; boilerplate company profiles or product descriptions; references to previous news announcements; most quotes from and references to customers; product pricing; any hyperlinks.
Types of Technologies Covered by APMdigest
APMdigest posts news relating to APM, BSM and all related technologies, including:
■ Application Performance Management (APM)
■ Business Service Management (BSM)
■ End-User Experience Management (EUEM)
■ IT Operations Analytics (ITOA)
■ APM-Generated Big Data
■ Cloud - as it relates to application performance
■ Virtualization - as it relates to application performance
■ Network Performance Management (NPM)
■ Application-Aware Networks and Application-Aware Network Performance Monitoring (AA-NPM)
■ Website Performance Management
■ Mobile Application Performance Management
■ IT Service Management (ITSM)
■ IT Infrastructure Monitoring
■ IT Operations Management (ITOM)
■ Transaction Management (BTM)
■ IT Operations
■ Log Analysis - as it relates to application or IT performance
DevOps, App Development and Application Performance Testing are now covered by APMdigest's partner site DEVOPSdigest.
Types of PR Covered by APMdigest
To be covered in APMdigest Industry News, the announcement must qualify as "news", meaning it must be something new that has not been announced or covered before.
APMdigest posts press releases and other announcements about:
■ New products
■ New product versions or releases
■ New free tools
■ New features
■ Product, tool or feature availability
■ New services
■ New partnerships
■ Special programs, such as partner programs
■ New CEO, President or executive
Typically APMdigest does not cover news on company growth, quarterly or annual financial results, new business wins, awards, webinars, white papers. We make some exceptions to these rules for APMdigest sponsors.
High availability's (HA) primary objective has historically been focused on ensuring continuous operations and performance. HA was built on a foundation of redundancy and failover technologies and methodologies to ensure business continuity in the event of workload spikes, planned maintenance, and unplanned downtime. Today, HA methodologies have been superseded by intelligent workload routing automation (i.e., intelligent availability), in that data and their processing are consistently directed to the proper place at the right time ...
You need insight to maximize performance — not inefficient troubleshooting, longer time to resolution, and an overall lack of application intelligence. Steps 5 through 10 will help you maximize the performance of your applications and underlying network infrastructure ...
As a Network Operations professional, you know how hard it is to ensure optimal network performance when you’re unsure of how end-user devices, application code, and infrastructure affect performance. Identifying your important applications and prioritizing their performance is more difficult than ever, especially when much of an organization’s web-based traffic appears the same to the network. You need insight to maximize performance — not inefficient troubleshooting, longer time to resolution, and an overall lack of application intelligence. But you can stay ahead. Follow these 10 steps to maximize the performance of your applications and underlying network infrastructure ...
IT organizations are constantly trying to optimize operations and troubleshooting activities and for good reason. Let's look at one example for the medical industry. Networked applications, such as electronic medical records (EMR), are vital for hospitals to provide outstanding service to their patients and physicians. However, a networking team can often not be aware of slow response times on the remotely hosted EMR application until a physician or someone else calls in to complain ...
In 2014, AWS Lambda introduced serverless architecture. Since then, many other cloud providers have developed serverless options. What’s behind this rapid growth? ...
This question is really two questions. The first would be: What's really going on in terms of a confusion of terms? — as we wrestle with AIOps, IT Operational Analytics, big data, AI bots, machine learning, and more generically stated "AI platforms" (… and the list is far from complete). The second might be phrased as: What's really going on in terms of real-world advanced IT analytics deployments — where are they succeeding, and where are they not? This blog will look at both questions as a way of introducing EMA's newest research with data ...
Consumers will now trade app convenience for security, according to a study commissioned by F5 Networks, The Curve of Convenience – The Trade-Off between Security and Convenience ...
Gartner unveiled the CX Pyramid, a new methodology to test organizations’ customer journeys and forge more powerful experiences that deliver greater customer loyalty and brand advocacy ...
Nearly half (48 percent) of consumers report that they currently use, or have used in the past, services of organizations that were involved in a publicly disclosed data breach and, of those, 48 percent have stopped using the services of an organization because of a breach, according to Global State of Digital Trust Survey and Index 2018, a new report from CA Technologies ...
Here's the problem: IT teams are in the dark. The only information they have available to them is based on what users decide to tell them about through calls to the help desk ...