Top 2013 IT Priority: Business Alignment Over Cloud Computing
February 07, 2013
Miguel Tam

Smart businesses are always looking for ways to be more productive and cost effective by leveraging industry trends. Serena surveyed IT professionals and business executives in late 2012 on what they viewed as their top IT priorities for 2013. You may be surprised at the results!

The results of our third survey - conducted at Gartner’s recent Application Architecture, Development and Integration (AADI) Summit (for 2011 and 2012 we polled executives attending the ADDI Summit on the same questions) - revealed delivering applications faster and aligning IT to business goals were the highest ranked IT priorities for 2013.

These findings underscore the trend that online enterprises have elevated themselves past departmental IT concerns. Instead, the results show they are now focusing on the competitive goals of the business itself. In fact, in contrast to the last two years where it was one of the lowest rated priorities, aligning IT to business goals was this year’s second highest priority.

It’s interesting to see a contrasting shift in IT priorities, as both reducing application costs and moving applications to the Cloud were reported much less of a priority in 2013 compared to 2012. Both of which fell multiple spots on the one to ten number scale of priority.

The 2013 survey also uncovered that release management continues to be a major challenge, especially important due to IT’s priority of meeting the increasing demands from the business. Almost two-thirds of the respondents reported they release more applications, yet feel the process is less than optimal. In fact, 11 percent reported more than five times the number of releases than last year. Another 47 percent reported they are actively improving their release management systems.

The survey also covered top Application Development initiatives for 2013. For the third year in a row, managing applications as a business process came in as the most important initiative for the coming year. End-to-end traceability and application development tool integration remain unchanged from last year’s survey, coming in at number two and three respectively. While priorities have shifted over the last two years from cost-focused to business-focused, the research shows a process-based approach remains paramount for IT success.

Other survey results revealed:

- 59 percent of respondents cited delivering applications faster as the top application development priority in 2013

- 48 percent cited better alignment to business needs as the top priority, more than double the percentage of last year’s survey

- 62 percent of respondents cited managing application development as a business process as “very important to extremely important” to their organization

- 61 percent said having end-to-end traceability (from code in production back to the business requirements) is “very important to extremely important”

- 36 percent cited developing mobile applications as an important development priority in 2013.

Almost 100 participated in the survey – many senior level IT executives from financial services, public sector, IT services and healthcare organizations.

Do you agree with these 2013 priorities? What are your priorities for this year? I would love to hear your thoughts. Clich here to email me: Miguel Tam

ABOUT Miguel Tam

Miguel Tam is Serena Software’s Senior Product Marketing Manger. Tam has over 20 years of experience in the enterprise software and manufacturing space, helping high-tech, cleantech, and services firms launch successful new products. He has deep expertise in software development practices and new product development, including experience at Oracle, CA Technologies, and Ernst & Young Consulting.

Related Links:

Infographic summarizing the survey findings

Last year's Serena survey

Application Architecture, Development and Integration (AADI) Summit

The Latest

September 01, 2015

With the inevitable zombie apocalypse, having the right strategies to combat the plague will be essential. Turns out that trouble-shooting application performance isn’t much different. As any good zombie fighter will tell you, in a pandemic that threatens to consume all humanity, it’ll be important to find the first person infected – called “patient zero”. Knowing that sucker's history can help determine how and when the infection started, and with a bit of luck, a way to stop it. You might scoff, but there are many parallels between this and the way we manage application performance. Ok, perhaps not on a World War Z scale, but still troublesome enough to bite your business where it hurts most ...

August 31, 2015

In Part 3 of a three-part interview, AppDynamics talks about Unified Monitoring, analytics and the AppDynamics Summer 15 release ...

August 28, 2015

In Part 2 of a three-part interview, AppDynamics talks about Application Performance Management for cloud and mobile ...

August 27, 2015

In Part 1 of a three-part interview, AppDynamics talks about Application Performance Management, monitoring and the 2015 APM Tools Survey, conducted by Enterprise Management Associates (EMA) ...

August 26, 2015

For the business, application performance is only relevant if it correlates to meaningful user experiences and conversion metrics. The most common challenge hindering companies from realizing the full promise of application performance solutions has been the lack of a common language, and business-relevant metrics to measure monitor and set targets for customer experiences. The organizational divisions that separate development, IT operations and business teams have led to varied and disparate perspectives on end-user experience, how performance impacts business, and the level of investments needed to consistently excel. To really move beyond the traditional APM mindset, where performance is seen as a technical problem, marketing and business leaders across global industries are in need of new approach to monitoring. An approach that starts and end with the user experience ...

August 25, 2015

This is Part 2 of a three-part series on change management. In this blog, I’ll look at what it takes to make change management initiatives succeed — including metrics and requirements, best practice concerns, and some of the more common pitfalls ...

August 24, 2015

Sixty percent of those surveyed had apps created internally, while 35 percent had custom apps created by a third party, according to the 2015 Enterprise Mobility Report, from Apperian with the help of CITO Research ...

August 20, 2015

Circonus conducted a survey at the recent ChefConf show. Some of the results were what we expected, especially of such a DevOps-oriented audience. Other results were surprising, as we tried to gauge, for example, how far along people were on their DevOps journey and, in particular, what the new DevOps requirements were for monitoring tools ...

August 19, 2015

This is the first of a three-part series on change management. In this blog, I’ll try to answer the question, “What is change management?” from both a process and a benefits (or use-case) perspective ...

August 18, 2015

Application-Aware Network Performance Management (AA NPM) solutions tout benefits from capabilities embedded in such themes as "User Experience," "Application Performance," or "Business Impact" – with enticing dashboards and lots of metrics and graphs to grab attention. In this blog, I'll outline four of the more significant broken AA NPM promises ...

Share this