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Next Steps for ITOA - Part 3

APMdigest asked experts across the industry — including analysts, consultants and vendors — for their opinions on the next steps for ITOA. These next steps include where the experts believe ITOA is headed, as well as where they think it should be headed. Part 3 covers monitoring and user experience.

Start with Next Steps for ITOA - Part 1

Start with Next Steps for ITOA - Part 2

MONITORING INTEGRATES WITH ITOA

Advanced analytics and machine learning will become table stakes in monitoring tools. Initially this will create a flurry of unsubstantiated rebranding efforts by vendors eager to catch up, but these will eventually either acquire their way into ITOA or exit the market.
Trace3 Research 360 View Trend Report: IT Operations Monitoring & Analytics (ITOMA)

USER EXPERIENCE

As powerful as APM tools are, they have always been application- or infrastructure-centric and have therefore missed a very important piece of the puzzle: the actual users. I predict that IT departments, with the encouragement of corporate management, will not only begin to recognize the value of understanding user experience and behavior, but will take the lead in leveraging these analytics to improve the quality of service they deliver. They will begin integrating user analytics as a core capability within their toolset to see exactly what happens when users enter information and navigate through screens. These unique insights will help them improve problem resolution, system performance, process optimization, employee efficiency and more.
Brian Berns
CEO, Knoa Software

DIGITAL EXPERIENCE MONITORING

In a customer-centric age, empowered users are accustomed to getting extremely high levels of service, a reality that is forcing companies to evolve traditional performance monitoring into what Gartner now calls digital experience monitoring (DEM). DEM treats the user experience as the ultimate metric, and identifies how the myriad of underlying services, systems and components influence it. DEM is far more multi-dimensional than past end user experience monitoring approaches. IT Operations Analytics will evolve concurrently with DEM, handling more complexity (ingesting and analyzing more data from more sources), and increasing diagnostic accuracy and speed.
Dennis Callaghan
Director of Industry Innovation, Catchpoint

MONITOR WHAT MATTERS

We will see a significant shift away from "monitor everything", and a return to "monitor what matters." But this time, "what matters" will be determined algorithmically, not by policy, and consequently the performance data will be more adaptive and relevant.
Richard Whitehead
Chief Evangelist, Moogsoft

PREDICTABILITY

IT Operations Analytics (ITOA), in relation to performance management has yet to deliver the first promise of analytics: predictability. Although there are a number of interesting solutions around that are that advanced, especially in areas like network management (in combination with vertical/domain problems), the market has yet to witness an easy-to-use, intelligent solution that can see within the crystal ball and predict outages, failures and problems.
Goran Garevski
VP of Engineering, Comtrade Software

Read Next Steps for ITOA - Part 4, covering automation and dynamic IT environment.

Hot Topics

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AI is the catalyst for significant investment in data teams as enterprises require higher-quality data to power their AI applications, according to the State of Analytics Engineering Report from dbt Labs ...

Misaligned architecture can lead to business consequences, with 93% of respondents reporting negative outcomes such as service disruptions, high operational costs and security challenges ...

A Gartner analyst recently suggested that GenAI tools could create 25% time savings for network operational teams. Where might these time savings come from? How are GenAI tools helping NetOps teams today, and what other tasks might they take on in the future as models continue improving? In general, these savings come from automating or streamlining manual NetOps tasks ...

IT and line-of-business teams are increasingly aligned in their efforts to close the data gap and drive greater collaboration to alleviate IT bottlenecks and offload growing demands on IT teams, according to The 2025 Automation Benchmark Report: Insights from IT Leaders on Enterprise Automation & the Future of AI-Driven Businesses from Jitterbit ...

A large majority (86%) of data management and AI decision makers cite protecting data privacy as a top concern, with 76% of respondents citing ROI on data privacy and AI initiatives across their organization, according to a new Harris Poll from Collibra ...

According to Gartner, Inc. the following six trends will shape the future of cloud over the next four years, ultimately resulting in new ways of working that are digital in nature and transformative in impact ...

2020 was the equivalent of a wedding with a top-shelf open bar. As businesses scrambled to adjust to remote work, digital transformation accelerated at breakneck speed. New software categories emerged overnight. Tech stacks ballooned with all sorts of SaaS apps solving ALL the problems — often with little oversight or long-term integration planning, and yes frequently a lot of duplicated functionality ... But now the music's faded. The lights are on. Everyone from the CIO to the CFO is checking the bill. Welcome to the Great SaaS Hangover ...

Regardless of OpenShift being a scalable and flexible software, it can be a pain to monitor since complete visibility into the underlying operations is not guaranteed ... To effectively monitor an OpenShift environment, IT administrators should focus on these five key elements and their associated metrics ...

An overwhelming majority of IT leaders (95%) believe the upcoming wave of AI-powered digital transformation is set to be the most impactful and intensive seen thus far, according to The Science of Productivity: AI, Adoption, And Employee Experience, a new report from Nexthink ...

Overall outage frequency and the general level of reported severity continue to decline, according to the Outage Analysis 2025 from Uptime Institute. However, cyber security incidents are on the rise and often have severe, lasting impacts ...

Next Steps for ITOA - Part 3

APMdigest asked experts across the industry — including analysts, consultants and vendors — for their opinions on the next steps for ITOA. These next steps include where the experts believe ITOA is headed, as well as where they think it should be headed. Part 3 covers monitoring and user experience.

Start with Next Steps for ITOA - Part 1

Start with Next Steps for ITOA - Part 2

MONITORING INTEGRATES WITH ITOA

Advanced analytics and machine learning will become table stakes in monitoring tools. Initially this will create a flurry of unsubstantiated rebranding efforts by vendors eager to catch up, but these will eventually either acquire their way into ITOA or exit the market.
Trace3 Research 360 View Trend Report: IT Operations Monitoring & Analytics (ITOMA)

USER EXPERIENCE

As powerful as APM tools are, they have always been application- or infrastructure-centric and have therefore missed a very important piece of the puzzle: the actual users. I predict that IT departments, with the encouragement of corporate management, will not only begin to recognize the value of understanding user experience and behavior, but will take the lead in leveraging these analytics to improve the quality of service they deliver. They will begin integrating user analytics as a core capability within their toolset to see exactly what happens when users enter information and navigate through screens. These unique insights will help them improve problem resolution, system performance, process optimization, employee efficiency and more.
Brian Berns
CEO, Knoa Software

DIGITAL EXPERIENCE MONITORING

In a customer-centric age, empowered users are accustomed to getting extremely high levels of service, a reality that is forcing companies to evolve traditional performance monitoring into what Gartner now calls digital experience monitoring (DEM). DEM treats the user experience as the ultimate metric, and identifies how the myriad of underlying services, systems and components influence it. DEM is far more multi-dimensional than past end user experience monitoring approaches. IT Operations Analytics will evolve concurrently with DEM, handling more complexity (ingesting and analyzing more data from more sources), and increasing diagnostic accuracy and speed.
Dennis Callaghan
Director of Industry Innovation, Catchpoint

MONITOR WHAT MATTERS

We will see a significant shift away from "monitor everything", and a return to "monitor what matters." But this time, "what matters" will be determined algorithmically, not by policy, and consequently the performance data will be more adaptive and relevant.
Richard Whitehead
Chief Evangelist, Moogsoft

PREDICTABILITY

IT Operations Analytics (ITOA), in relation to performance management has yet to deliver the first promise of analytics: predictability. Although there are a number of interesting solutions around that are that advanced, especially in areas like network management (in combination with vertical/domain problems), the market has yet to witness an easy-to-use, intelligent solution that can see within the crystal ball and predict outages, failures and problems.
Goran Garevski
VP of Engineering, Comtrade Software

Read Next Steps for ITOA - Part 4, covering automation and dynamic IT environment.

Hot Topics

The Latest

AI is the catalyst for significant investment in data teams as enterprises require higher-quality data to power their AI applications, according to the State of Analytics Engineering Report from dbt Labs ...

Misaligned architecture can lead to business consequences, with 93% of respondents reporting negative outcomes such as service disruptions, high operational costs and security challenges ...

A Gartner analyst recently suggested that GenAI tools could create 25% time savings for network operational teams. Where might these time savings come from? How are GenAI tools helping NetOps teams today, and what other tasks might they take on in the future as models continue improving? In general, these savings come from automating or streamlining manual NetOps tasks ...

IT and line-of-business teams are increasingly aligned in their efforts to close the data gap and drive greater collaboration to alleviate IT bottlenecks and offload growing demands on IT teams, according to The 2025 Automation Benchmark Report: Insights from IT Leaders on Enterprise Automation & the Future of AI-Driven Businesses from Jitterbit ...

A large majority (86%) of data management and AI decision makers cite protecting data privacy as a top concern, with 76% of respondents citing ROI on data privacy and AI initiatives across their organization, according to a new Harris Poll from Collibra ...

According to Gartner, Inc. the following six trends will shape the future of cloud over the next four years, ultimately resulting in new ways of working that are digital in nature and transformative in impact ...

2020 was the equivalent of a wedding with a top-shelf open bar. As businesses scrambled to adjust to remote work, digital transformation accelerated at breakneck speed. New software categories emerged overnight. Tech stacks ballooned with all sorts of SaaS apps solving ALL the problems — often with little oversight or long-term integration planning, and yes frequently a lot of duplicated functionality ... But now the music's faded. The lights are on. Everyone from the CIO to the CFO is checking the bill. Welcome to the Great SaaS Hangover ...

Regardless of OpenShift being a scalable and flexible software, it can be a pain to monitor since complete visibility into the underlying operations is not guaranteed ... To effectively monitor an OpenShift environment, IT administrators should focus on these five key elements and their associated metrics ...

An overwhelming majority of IT leaders (95%) believe the upcoming wave of AI-powered digital transformation is set to be the most impactful and intensive seen thus far, according to The Science of Productivity: AI, Adoption, And Employee Experience, a new report from Nexthink ...

Overall outage frequency and the general level of reported severity continue to decline, according to the Outage Analysis 2025 from Uptime Institute. However, cyber security incidents are on the rise and often have severe, lasting impacts ...