Brendan Reid, Vice President Marketing at Exinda, has joined the APMdigest Vendor Forum.
As head of marketing for Exinda, Reid provides strategic vision for the company's message, go-to-market strategy and partner ecosystem to reach new customer in new markets. He brings more than 15 years’ experience as marketing and sales leader for a variety of high growth companies.
Prior to joining Exinda, Reid was a founding partner and VP of Client Strategy at CMO Solution, building a client strategy organization from the ground up designed to push the boundaries of marketing and sales strategy and deliver innovative, results-oriented solutions to customers. Brendan has also held senior leadership roles at LANDesk, Novell, PlateSpin and Flonetwork.
Exinda is a global supplier of WAN optimization and Network Control solutions. Exinda enables organizations to assure a predictable user experience for strategic business applications through policy-based WAN optimization and Network Control that intelligently allocate network bandwidth and optimize traffic based on the priorities of the business. The company has helped more than 3,500 organizations in over 80 countries worldwide assure application performance, improve the end-user experience, contain recreational applications and reduce network operating costs for the IT executive.
Related Links:
Read Brendan Reid's first blog on the Vendor Forum: 5 Primary Business Drivers Pushing WAN Optimization Boundaries
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