Donna Parent, VP of Marketing at Aternity, has joined the APMdigest Vendor Forum.
Parent is a high-energy marketer with proven experience leading value-added integrated programs designed to accelerate the trajectory of fast-paced, growing technology businesses. Prior to joining Aternity, Parent was the Director of Marketing Communications at StreamBase Systems, where she was responsible for developing and leading all global marketing communications initiatives. Her work resulted in solidifying StreamBase’s position as the market leader of high-performance Complex Event Processing (CEP) solutions.
Parent has held a number of senior marketing positions at emerging software vendors spanning real-time business intelligence solutions for SOAs and online intelligence applications for monitoring business activity through open Internet resources. In addition, Parent also served as Director of Marketing Communications and Public Relations at SaaS CRM vendor Salesnet (RightNow Technologies). She holds a Bachelor of Arts degree from The University of Massachusetts Boston.
For nine years, Aternity has helped enterprises see the entire workforce experience on any application running on any device, providing a user-centric vantage point that closes the visibility gap existing with network- and server-centric application performance management tools. By effectively transforming every device — physical, virtual and mobile — into a self-monitoring platform that is user experience aware, enterprises are empowered with user-centric, proactive IT management capabilities that dramatically reduce business disruptions and increase workforce productivity.
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Digital Experience Monitoring is a tool that should be integrated with an organization's change management strategy. A key benefit of SaaS/cloud is no longer being responsible for software and hardware upgrades, maintenance, and patch cycles. Migrating to Microsoft Office 365 means no longer spending precious time and resources on Windows, Exchange or SharePoint upgrades for example. But that doesn't mean that IT can ignore changes or doesn't need to monitor for their effects ...
As systems become more complex and IT loses direct control of infrastructure (hello cloud), it becomes both more difficult and more important to capture and observe, holistically, the user experience. SaaS or cloud apps like Salesforce, Microsoft Office 365, and Workday have become mission-critical to most businesses and therefore need to be examined when it comes to experience monitoring ...
Newly distributed operations teams are struggling to cope with the sudden change to the WFH (work from home) concept. IT operations teams were traditionally set up to work from centralized locations, unlike software and engineering teams. Some organizations have overcome that by implementing AIOps solutions; others are using a brute force method of employing more IT operations analysts to keep the distributed NOCs going ...
Enterprises that halted their cloud migration journey during the current global pandemic are two and a half times more likely than those that continued their move to the cloud to have experienced IT outages that negatively impacted their SLAs, according to Virtana's latest survey report The Current State of Hybrid Cloud and IT ...
Every business has the responsibility to do their part against climate change by reducing their carbon footprint while increasing sustainability and efficiency. Harnessing optimization of IT infrastructure is one method companies can use to reduce carbon footprint, improve sustainability and increase business efficiency, while also keeping costs down ...
While the adoption of continuous integration (CI) is on the rise, software engineering teams are unable to take a zero-tolerance approach to software failures, costing enterprise organizations billions annually, according to a quantitative study conducted by Undo and a Cambridge Judge Business School MBA project ...
I've had the opportunity to work with a number of organizations embarking on their AIOps journey. I always advise them to start by evaluating their needs and the possibilities AIOps can bring to them through five different levels of AIOps maturity. This is a strategic approach that allows enterprises to achieve complete automation for long-term success ...
Sumo Logic recently commissioned an independent market research study to understand the industry momentum behind continuous intelligence — and the necessity for digital organizations to embrace a cloud-native, real-time continuous intelligence platform to support the speed and agility of business for faster decision-making, optimizing security, driving new innovation and delivering world-class customer experiences. Some of the key findings include ...
When it comes to viruses, it's typically those of the computer/digital variety that IT is concerned about. But with the ongoing pandemic, IT operations teams are on the hook to maintain business functions in the midst of rapid and massive change. One of the biggest challenges for businesses is the shift to remote work at scale. Ensuring that they can continue to provide products and services — and satisfy their customers — against this backdrop is challenging for many ...
Teams tasked with developing and delivering software are under pressure to balance the business imperative for speed with high customer expectations for quality. In the course of trying to achieve this balance, engineering organizations rely on a variety of tools, techniques and processes. The 2020 State of Software Quality report provides a snapshot of the key challenges organizations encounter when it comes to delivering quality software at speed, as well as how they are approaching these hurdles. This blog introduces its key findings ...
