
Donna Parent, VP of Marketing at Aternity, has joined the APMdigest Vendor Forum.
Parent is a high-energy marketer with proven experience leading value-added integrated programs designed to accelerate the trajectory of fast-paced, growing technology businesses. Prior to joining Aternity, Parent was the Director of Marketing Communications at StreamBase Systems, where she was responsible for developing and leading all global marketing communications initiatives. Her work resulted in solidifying StreamBase’s position as the market leader of high-performance Complex Event Processing (CEP) solutions.
Parent has held a number of senior marketing positions at emerging software vendors spanning real-time business intelligence solutions for SOAs and online intelligence applications for monitoring business activity through open Internet resources. In addition, Parent also served as Director of Marketing Communications and Public Relations at SaaS CRM vendor Salesnet (RightNow Technologies). She holds a Bachelor of Arts degree from The University of Massachusetts Boston.
For nine years, Aternity has helped enterprises see the entire workforce experience on any application running on any device, providing a user-centric vantage point that closes the visibility gap existing with network- and server-centric application performance management tools. By effectively transforming every device — physical, virtual and mobile — into a self-monitoring platform that is user experience aware, enterprises are empowered with user-centric, proactive IT management capabilities that dramatically reduce business disruptions and increase workforce productivity.