Skip to main content

APM - It's All About the Speed

Jim Swepson

We have all been aware of the importance of managing performance for many years and traditionally the main focus has been on the availability of our internal systems (systems/server application management). APM on the other hand is helping companies to gain a good understanding of their application performance and a key aspect of this is visibility on how applications perform across all types of networks.

Availability has become, over the past decade, an intrinsic requirement in all application performance whether it is internal or external applications. We don’t think about it quite so much, but what is becoming increasingly essential is speed.

Ten years ago when I came into the office I would switch on my PC and whilst waiting for it to boot up, I had sufficient time to go to the kitchen and make a drink, then come back and my PC would be ready. That was then – this is now: Today we turn on our laptops, desktops and tablets and expect them to work almost instantaneously.

This is becoming a typical expectation in today's world where something might be available, but if it isn't fast enough then we are no longer willing to wait. We might feel irritation or even go elsewhere.

This is where APM scores! It is no longer about availability. In the past, for example, an SLA focused on availability. But in these modern times, we are looking at speed as in important component of an SLA. There is an increased focus on the end-user experience and they want an instantaneous response! It needs to be FAST! And it needs to be now!

So what are some of the issues that can make an application perform slowly:

- Long download times on start-up

- Congestion/contention

- Limited bandwidth

- Bad link

- Jitter, loss and latency

A few months back I was working with a company that had virtualized their IT environment, consolidating all their servers from around Europe to the UK. At the same time, they had a new customer facing application that was crucial to how they did business. It wasn't long before they discovered that a 750K xml file was being loaded to every client PC at start-up and this took an average of 7.5s to serve. Users were not happy! With the help of an Application Performance Management solution, the organization was able to ascertain what the problem was and get it fixed. Without the use of an APM tool, they would have had a much tougher time trying to figure out a cost-effective solution.

I recently looked on a website that contained some interesting website stats, and if they are to be believed, website users have a very small window of around 2 seconds before going elsewhere! Now this is probably not the case within IT, we are a bit more patient, but still, it begs the thought: When is available, but slow, no longer good enough?

Jim Swepson is Pre-sales Technologist at Itrinegy.

Related Links:

www.itrinegy.com

How Loading Time Affects Your Bottom Line

The Latest

An overwhelming majority of IT leaders (95%) believe the upcoming wave of AI-powered digital transformation is set to be the most impactful and intensive seen thus far, according to The Science of Productivity: AI, Adoption, And Employee Experience, a new report from Nexthink ...

Overall outage frequency and the general level of reported severity continue to decline, according to the Outage Analysis 2025 from Uptime Institute. However, cyber security incidents are on the rise and often have severe, lasting impacts ...

In March, New Relic published the State of Observability for Media and Entertainment Report to share insights, data, and analysis into the adoption and business value of observability across the media and entertainment industry. Here are six key takeaways from the report ...

Regardless of their scale, business decisions often take time, effort, and a lot of back-and-forth discussion to reach any sort of actionable conclusion ... Any means of streamlining this process and getting from complex problems to optimal solutions more efficiently and reliably is key. How can organizations optimize their decision-making to save time and reduce excess effort from those involved? ...

As enterprises accelerate their cloud adoption strategies, CIOs are routinely exceeding their cloud budgets — a concern that's about to face additional pressure from an unexpected direction: uncertainty over semiconductor tariffs. The CIO Cloud Trends Survey & Report from Azul reveals the extent continued cloud investment despite cost overruns, and how organizations are attempting to bring spending under control ...

Image
Azul

According to Auvik's 2025 IT Trends Report, 60% of IT professionals feel at least moderately burned out on the job, with 43% stating that their workload is contributing to work stress. At the same time, many IT professionals are naming AI and machine learning as key areas they'd most like to upskill ...

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

Amidst the threat of cyberhacks and data breaches, companies install several security measures to keep their business safely afloat. These measures aim to protect businesses, employees, and crucial data. Yet, employees perceive them as burdensome. Frustrated with complex logins, slow access, and constant security checks, workers decide to completely bypass all security set-ups ...

Image
Cloudbrink's Personal SASE services provide last-mile acceleration and reduction in latency

In MEAN TIME TO INSIGHT Episode 13, Shamus McGillicuddy, VP of Research, Network Infrastructure and Operations, at EMA discusses hybrid multi-cloud networking strategy ... 

APM - It's All About the Speed

Jim Swepson

We have all been aware of the importance of managing performance for many years and traditionally the main focus has been on the availability of our internal systems (systems/server application management). APM on the other hand is helping companies to gain a good understanding of their application performance and a key aspect of this is visibility on how applications perform across all types of networks.

Availability has become, over the past decade, an intrinsic requirement in all application performance whether it is internal or external applications. We don’t think about it quite so much, but what is becoming increasingly essential is speed.

Ten years ago when I came into the office I would switch on my PC and whilst waiting for it to boot up, I had sufficient time to go to the kitchen and make a drink, then come back and my PC would be ready. That was then – this is now: Today we turn on our laptops, desktops and tablets and expect them to work almost instantaneously.

This is becoming a typical expectation in today's world where something might be available, but if it isn't fast enough then we are no longer willing to wait. We might feel irritation or even go elsewhere.

This is where APM scores! It is no longer about availability. In the past, for example, an SLA focused on availability. But in these modern times, we are looking at speed as in important component of an SLA. There is an increased focus on the end-user experience and they want an instantaneous response! It needs to be FAST! And it needs to be now!

So what are some of the issues that can make an application perform slowly:

- Long download times on start-up

- Congestion/contention

- Limited bandwidth

- Bad link

- Jitter, loss and latency

A few months back I was working with a company that had virtualized their IT environment, consolidating all their servers from around Europe to the UK. At the same time, they had a new customer facing application that was crucial to how they did business. It wasn't long before they discovered that a 750K xml file was being loaded to every client PC at start-up and this took an average of 7.5s to serve. Users were not happy! With the help of an Application Performance Management solution, the organization was able to ascertain what the problem was and get it fixed. Without the use of an APM tool, they would have had a much tougher time trying to figure out a cost-effective solution.

I recently looked on a website that contained some interesting website stats, and if they are to be believed, website users have a very small window of around 2 seconds before going elsewhere! Now this is probably not the case within IT, we are a bit more patient, but still, it begs the thought: When is available, but slow, no longer good enough?

Jim Swepson is Pre-sales Technologist at Itrinegy.

Related Links:

www.itrinegy.com

How Loading Time Affects Your Bottom Line

The Latest

An overwhelming majority of IT leaders (95%) believe the upcoming wave of AI-powered digital transformation is set to be the most impactful and intensive seen thus far, according to The Science of Productivity: AI, Adoption, And Employee Experience, a new report from Nexthink ...

Overall outage frequency and the general level of reported severity continue to decline, according to the Outage Analysis 2025 from Uptime Institute. However, cyber security incidents are on the rise and often have severe, lasting impacts ...

In March, New Relic published the State of Observability for Media and Entertainment Report to share insights, data, and analysis into the adoption and business value of observability across the media and entertainment industry. Here are six key takeaways from the report ...

Regardless of their scale, business decisions often take time, effort, and a lot of back-and-forth discussion to reach any sort of actionable conclusion ... Any means of streamlining this process and getting from complex problems to optimal solutions more efficiently and reliably is key. How can organizations optimize their decision-making to save time and reduce excess effort from those involved? ...

As enterprises accelerate their cloud adoption strategies, CIOs are routinely exceeding their cloud budgets — a concern that's about to face additional pressure from an unexpected direction: uncertainty over semiconductor tariffs. The CIO Cloud Trends Survey & Report from Azul reveals the extent continued cloud investment despite cost overruns, and how organizations are attempting to bring spending under control ...

Image
Azul

According to Auvik's 2025 IT Trends Report, 60% of IT professionals feel at least moderately burned out on the job, with 43% stating that their workload is contributing to work stress. At the same time, many IT professionals are naming AI and machine learning as key areas they'd most like to upskill ...

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

Amidst the threat of cyberhacks and data breaches, companies install several security measures to keep their business safely afloat. These measures aim to protect businesses, employees, and crucial data. Yet, employees perceive them as burdensome. Frustrated with complex logins, slow access, and constant security checks, workers decide to completely bypass all security set-ups ...

Image
Cloudbrink's Personal SASE services provide last-mile acceleration and reduction in latency

In MEAN TIME TO INSIGHT Episode 13, Shamus McGillicuddy, VP of Research, Network Infrastructure and Operations, at EMA discusses hybrid multi-cloud networking strategy ...