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The End-User is Always Right

Bruce Kosbab

The phrase "The customer is always right" is ubiquitous in the business and retail world and one that companies should extend as a matter of course to refer to their employees. For IT teams, they are usually known as the "end user". It is a company’s employees who keep it running and when a network problem gets in the way not only is the end-user frustrated and annoyed, but productivity can quickly be driven to a halt.

One of the biggest challenges network managers face when liaising with the end-user is that user’s lack of understanding of the problem. To a user, their application is not working properly. So they call the Helpdesk. "Just get the technology to work, the sooner the better", the user requests (or demands). They probably have no idea just how complicated that fix might be, and no idea whether the problem is with the application or the network. However complex the problem may be, the end-user expects it to be fixed (relatively) quickly so they can continue with their job and the business can operate smoothly.

AANPM – the End-User Pacifier

If the problem affects multiple users, then the business begins to have a serious problem. If there’s a slowdown or shutdown of the network, or any kind of problem involving the applications running on it, the impact on the business can be huge and costly.

According to a recent Globalscape study, downtime can cost as much as $1 million per hour after accounting for all of the consequences of being offline for a period, and 76 percent of survey respondents referred to end user frustration.

The perfect solution clearly is to fix a problem before this stage. To do this, the network and application teams need complete visibility from the network through to the application to enable them to quickly identify root cause. AANPM (Application-Aware Network Performance Management) can do this by enabling teams to monitor all levels of the user experience and address issues before they become serious. It also provides continuous monitoring to support analysis of trends in the network and applications’ performance.

As AANPM provides end-to-end visibility of the entire IT infrastructure, a single-dashboard view covering both critical applications and the underlying network infrastructure problem-solving is made much faster. It enables engineers to identify problems with a key application and right away use that cross-platform visibility of AANPM to track down the root cause.

And what does this mean? A happy end-user.

Bruce Kosbab is CTO of Fluke Networks.

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The End-User is Always Right

Bruce Kosbab

The phrase "The customer is always right" is ubiquitous in the business and retail world and one that companies should extend as a matter of course to refer to their employees. For IT teams, they are usually known as the "end user". It is a company’s employees who keep it running and when a network problem gets in the way not only is the end-user frustrated and annoyed, but productivity can quickly be driven to a halt.

One of the biggest challenges network managers face when liaising with the end-user is that user’s lack of understanding of the problem. To a user, their application is not working properly. So they call the Helpdesk. "Just get the technology to work, the sooner the better", the user requests (or demands). They probably have no idea just how complicated that fix might be, and no idea whether the problem is with the application or the network. However complex the problem may be, the end-user expects it to be fixed (relatively) quickly so they can continue with their job and the business can operate smoothly.

AANPM – the End-User Pacifier

If the problem affects multiple users, then the business begins to have a serious problem. If there’s a slowdown or shutdown of the network, or any kind of problem involving the applications running on it, the impact on the business can be huge and costly.

According to a recent Globalscape study, downtime can cost as much as $1 million per hour after accounting for all of the consequences of being offline for a period, and 76 percent of survey respondents referred to end user frustration.

The perfect solution clearly is to fix a problem before this stage. To do this, the network and application teams need complete visibility from the network through to the application to enable them to quickly identify root cause. AANPM (Application-Aware Network Performance Management) can do this by enabling teams to monitor all levels of the user experience and address issues before they become serious. It also provides continuous monitoring to support analysis of trends in the network and applications’ performance.

As AANPM provides end-to-end visibility of the entire IT infrastructure, a single-dashboard view covering both critical applications and the underlying network infrastructure problem-solving is made much faster. It enables engineers to identify problems with a key application and right away use that cross-platform visibility of AANPM to track down the root cause.

And what does this mean? A happy end-user.

Bruce Kosbab is CTO of Fluke Networks.

Hot Topics

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An overwhelming majority of IT leaders (95%) believe the upcoming wave of AI-powered digital transformation is set to be the most impactful and intensive seen thus far, according to The Science of Productivity: AI, Adoption, And Employee Experience, a new report from Nexthink ...

Overall outage frequency and the general level of reported severity continue to decline, according to the Outage Analysis 2025 from Uptime Institute. However, cyber security incidents are on the rise and often have severe, lasting impacts ...

In March, New Relic published the State of Observability for Media and Entertainment Report to share insights, data, and analysis into the adoption and business value of observability across the media and entertainment industry. Here are six key takeaways from the report ...

Regardless of their scale, business decisions often take time, effort, and a lot of back-and-forth discussion to reach any sort of actionable conclusion ... Any means of streamlining this process and getting from complex problems to optimal solutions more efficiently and reliably is key. How can organizations optimize their decision-making to save time and reduce excess effort from those involved? ...

As enterprises accelerate their cloud adoption strategies, CIOs are routinely exceeding their cloud budgets — a concern that's about to face additional pressure from an unexpected direction: uncertainty over semiconductor tariffs. The CIO Cloud Trends Survey & Report from Azul reveals the extent continued cloud investment despite cost overruns, and how organizations are attempting to bring spending under control ...

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Azul

According to Auvik's 2025 IT Trends Report, 60% of IT professionals feel at least moderately burned out on the job, with 43% stating that their workload is contributing to work stress. At the same time, many IT professionals are naming AI and machine learning as key areas they'd most like to upskill ...

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

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