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Former AppDynamics CMO Joins Unravel Data

Unravel Data announced the appointment of Steven Wastie as its CMO.

With more than 20 years of global marketing, product management and business development experience, Wastie assumes responsibility for building and scaling the marketing organization to support the strategic growth of the company.

Wastie previously served as CMO at AppDynamics during its hyper-growth phase and most recently as CMO at Origami Logic, a big data analytics company. He brings a strong background in building brand awareness and the keen ability to leverage marketing technology and data analytics to drive sustainable revenue results, build dynamic teams and lead organizations as they scale.

“Steven has a proven track record of implementing and scaling effective marketing strategies that combine his technical, analytical and creative skills to build results-driven marketing engines,” said Kunal Agarwal, CEO of Unravel. “His knowledge of the market is rooted in his deep enterprise experience and understanding of the highly specialized needs of organizations as they unlock the true potential of big data. Steven comes with the highest of recommendations from his peers, and we’re thrilled about the leadership, intense passion and the pivotal role he will play as we propel our efforts in delivering the most complete APM solution for big data applications.”

“The continued transformation of modern application architectures continues to present significant opportunities to innovate and disrupt. Unravel has come to market with the industry’s leading solution to not only provide visibility into how these applications are performing but to also provide granular insights and recommendations to auto-tune and auto-remediate issues proactively or as they occur. As a new generation of applications that depend on the big data stack are going into production, such as the Internet of Things (IoT), customer analytics, machine learning and fraud prevention, they require a different approach to deal with much higher data volumes, a much more distributed run-time and continuous deployment methodology,” stated Wastie. “Unravel has already experienced unprecedented customer validation very early on from leaders in the technology, healthcare and finance industries. I am humbled to join such a talented team and excited to help them drive continued growth and market leadership.”

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Former AppDynamics CMO Joins Unravel Data

Unravel Data announced the appointment of Steven Wastie as its CMO.

With more than 20 years of global marketing, product management and business development experience, Wastie assumes responsibility for building and scaling the marketing organization to support the strategic growth of the company.

Wastie previously served as CMO at AppDynamics during its hyper-growth phase and most recently as CMO at Origami Logic, a big data analytics company. He brings a strong background in building brand awareness and the keen ability to leverage marketing technology and data analytics to drive sustainable revenue results, build dynamic teams and lead organizations as they scale.

“Steven has a proven track record of implementing and scaling effective marketing strategies that combine his technical, analytical and creative skills to build results-driven marketing engines,” said Kunal Agarwal, CEO of Unravel. “His knowledge of the market is rooted in his deep enterprise experience and understanding of the highly specialized needs of organizations as they unlock the true potential of big data. Steven comes with the highest of recommendations from his peers, and we’re thrilled about the leadership, intense passion and the pivotal role he will play as we propel our efforts in delivering the most complete APM solution for big data applications.”

“The continued transformation of modern application architectures continues to present significant opportunities to innovate and disrupt. Unravel has come to market with the industry’s leading solution to not only provide visibility into how these applications are performing but to also provide granular insights and recommendations to auto-tune and auto-remediate issues proactively or as they occur. As a new generation of applications that depend on the big data stack are going into production, such as the Internet of Things (IoT), customer analytics, machine learning and fraud prevention, they require a different approach to deal with much higher data volumes, a much more distributed run-time and continuous deployment methodology,” stated Wastie. “Unravel has already experienced unprecedented customer validation very early on from leaders in the technology, healthcare and finance industries. I am humbled to join such a talented team and excited to help them drive continued growth and market leadership.”

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An overwhelming majority of IT leaders (95%) believe the upcoming wave of AI-powered digital transformation is set to be the most impactful and intensive seen thus far, according to The Science of Productivity: AI, Adoption, And Employee Experience, a new report from Nexthink ...

Overall outage frequency and the general level of reported severity continue to decline, according to the Outage Analysis 2025 from Uptime Institute. However, cyber security incidents are on the rise and often have severe, lasting impacts ...

In March, New Relic published the State of Observability for Media and Entertainment Report to share insights, data, and analysis into the adoption and business value of observability across the media and entertainment industry. Here are six key takeaways from the report ...

Regardless of their scale, business decisions often take time, effort, and a lot of back-and-forth discussion to reach any sort of actionable conclusion ... Any means of streamlining this process and getting from complex problems to optimal solutions more efficiently and reliably is key. How can organizations optimize their decision-making to save time and reduce excess effort from those involved? ...

As enterprises accelerate their cloud adoption strategies, CIOs are routinely exceeding their cloud budgets — a concern that's about to face additional pressure from an unexpected direction: uncertainty over semiconductor tariffs. The CIO Cloud Trends Survey & Report from Azul reveals the extent continued cloud investment despite cost overruns, and how organizations are attempting to bring spending under control ...

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According to Auvik's 2025 IT Trends Report, 60% of IT professionals feel at least moderately burned out on the job, with 43% stating that their workload is contributing to work stress. At the same time, many IT professionals are naming AI and machine learning as key areas they'd most like to upskill ...

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

Amidst the threat of cyberhacks and data breaches, companies install several security measures to keep their business safely afloat. These measures aim to protect businesses, employees, and crucial data. Yet, employees perceive them as burdensome. Frustrated with complex logins, slow access, and constant security checks, workers decide to completely bypass all security set-ups ...

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