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Qualtrics and ServiceNow Introduce Qualtrics Embedded Insights

Qualtrics and ServiceNow announced a new app to help improve employee and customer service experiences, Qualtrics Embedded Insights.

Available now in the ServiceNow Store, the new Qualtrics Embedded Insights gives IT and customer service agents a unified view of employee and customer experience and operational data, enabling them to make informed decisions and take immediate action to respond to employee and customer needs.

Qualtrics Embedded Insights offers pre‑built configurations that allow organizations to see their experience data–how people think and feel–and operational data–such as number of cases resolved and time to resolution–in one centralized view within their ServiceNow Workspace. Qualtrics Embedded Insights also helps IT and customer service teams identify opportunities to automate routine tasks through a few clicks, not code. Agents can then provide personalized service within ServiceNow for priority and complex issues. The app is the next step in Qualtrics and ServiceNow’s continued partnership, originally announced in April 2021.

“Technology has become central to employee and customer experiences. A single poor experience can have lasting impact as people decide where to work and which brands to do business with,” said Jay Choi, Qualtrics EVP and CPO, EmployeeXM. “Our integration with ServiceNow makes it even easier for organizations to provide excellent experiences from the start, helping employees be more productive at work and customers feel more heard when issues arise.”

“The IT architecture is now the business architecture, and service agents are under tremendous pressure to scale with the demands of our digital‑first world,” said Matt Schvimmer, senior vice president of product and service management at ServiceNow. “Arming IT and customer service agents with the most important information on issues and interactions in real‑time and in one place, ServiceNow and Qualtrics are helping agents deliver proactive, seamless and personalized employee and customer experiences that help create lasting loyalty and boost organizations’ bottom lines.”

Qualtrics Embedded Insights gives IT service desk agents and managers a side‑by‑side view of experience and operational data within their ServiceNow Workspace. Agents and managers not only can understand how quickly they are solving employees’ technology issues, but also how employees feel about their experiences working with IT. This allows agents to make more informed decisions based on what is working and what could be improved.

The app also gives customer service agents and managers a similar, unified view of customer experience and operational data–making it easier to understand what customers are thinking and feeling and helping agents take more immediate action within ServiceNow to improve the overall customer service experience. For example, managers can initiate in‑the‑moment service agent coaching based on feedback within their ServiceNow Workspace.

Qualtrics Embedded Insights is available now in the ServiceNow Store.

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Qualtrics and ServiceNow Introduce Qualtrics Embedded Insights

Qualtrics and ServiceNow announced a new app to help improve employee and customer service experiences, Qualtrics Embedded Insights.

Available now in the ServiceNow Store, the new Qualtrics Embedded Insights gives IT and customer service agents a unified view of employee and customer experience and operational data, enabling them to make informed decisions and take immediate action to respond to employee and customer needs.

Qualtrics Embedded Insights offers pre‑built configurations that allow organizations to see their experience data–how people think and feel–and operational data–such as number of cases resolved and time to resolution–in one centralized view within their ServiceNow Workspace. Qualtrics Embedded Insights also helps IT and customer service teams identify opportunities to automate routine tasks through a few clicks, not code. Agents can then provide personalized service within ServiceNow for priority and complex issues. The app is the next step in Qualtrics and ServiceNow’s continued partnership, originally announced in April 2021.

“Technology has become central to employee and customer experiences. A single poor experience can have lasting impact as people decide where to work and which brands to do business with,” said Jay Choi, Qualtrics EVP and CPO, EmployeeXM. “Our integration with ServiceNow makes it even easier for organizations to provide excellent experiences from the start, helping employees be more productive at work and customers feel more heard when issues arise.”

“The IT architecture is now the business architecture, and service agents are under tremendous pressure to scale with the demands of our digital‑first world,” said Matt Schvimmer, senior vice president of product and service management at ServiceNow. “Arming IT and customer service agents with the most important information on issues and interactions in real‑time and in one place, ServiceNow and Qualtrics are helping agents deliver proactive, seamless and personalized employee and customer experiences that help create lasting loyalty and boost organizations’ bottom lines.”

Qualtrics Embedded Insights gives IT service desk agents and managers a side‑by‑side view of experience and operational data within their ServiceNow Workspace. Agents and managers not only can understand how quickly they are solving employees’ technology issues, but also how employees feel about their experiences working with IT. This allows agents to make more informed decisions based on what is working and what could be improved.

The app also gives customer service agents and managers a similar, unified view of customer experience and operational data–making it easier to understand what customers are thinking and feeling and helping agents take more immediate action within ServiceNow to improve the overall customer service experience. For example, managers can initiate in‑the‑moment service agent coaching based on feedback within their ServiceNow Workspace.

Qualtrics Embedded Insights is available now in the ServiceNow Store.

The Latest

For many B2B and B2C enterprise brands, technology isn't a core strength. Relying on overly complex architectures (like those that follow a pure MACH doctrine) has been flagged by industry leaders as a source of operational slowdown, creating bottlenecks that limit agility in volatile market conditions ...

FinOps champions crucial cross-departmental collaboration, uniting business, finance, technology and engineering leaders to demystify cloud expenses. Yet, too often, critical cost issues are softened into mere "recommendations" or "insights" — easy to ignore. But what if we adopted security's battle-tested strategy and reframed these as the urgent risks they truly are, demanding immediate action? ...

Two in three IT professionals now cite growing complexity as their top challenge — an urgent signal that the modernization curve may be getting too steep, according to the Rising to the Challenge survey from Checkmk ...

While IT leaders are becoming more comfortable and adept at balancing workloads across on-premises, colocation data centers and the public cloud, there's a key component missing: connectivity, according to the 2025 State of the Data Center Report from CoreSite ...

A perfect storm is brewing in cybersecurity — certificate lifespans shrinking to just 47 days while quantum computing threatens today's encryption. Organizations must embrace ephemeral trust and crypto-agility to survive this dual challenge ...

In MEAN TIME TO INSIGHT Episode 14, Shamus McGillicuddy, VP of Research, Network Infrastructure and Operations, at EMA discusses hybrid multi-cloud network observability... 

While companies adopt AI at a record pace, they also face the challenge of finding a smart and scalable way to manage its rapidly growing costs. This requires balancing the massive possibilities inherent in AI with the need to control cloud costs, aim for long-term profitability and optimize spending ...

Telecommunications is expanding at an unprecedented pace ... But progress brings complexity. As WanAware's 2025 Telecom Observability Benchmark Report reveals, many operators are discovering that modernization requires more than physical build outs and CapEx — it also demands the tools and insights to manage, secure, and optimize this fast-growing infrastructure in real time ...

As businesses increasingly rely on high-performance applications to deliver seamless user experiences, the demand for fast, reliable, and scalable data storage systems has never been greater. Redis — an open-source, in-memory data structure store — has emerged as a popular choice for use cases ranging from caching to real-time analytics. But with great performance comes the need for vigilant monitoring ...

Kubernetes was not initially designed with AI's vast resource variability in mind, and the rapid rise of AI has exposed Kubernetes limitations, particularly when it comes to cost and resource efficiency. Indeed, AI workloads differ from traditional applications in that they require a staggering amount and variety of compute resources, and their consumption is far less consistent than traditional workloads ... Considering the speed of AI innovation, teams cannot afford to be bogged down by these constant infrastructure concerns. A solution is needed ...