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Riverbed Launches Digital Performance Platform and New Brand Identity

Riverbed Technology launched the Riverbed Digital Performance Platform and unveiled a new brand identity, accelerating the Company’s strategy to deliver industry-leading solutions to maximize digital performance and fueling new growth opportunities in a $30 billion+ market.

The announcements are the result of a multi-year strategy from Riverbed to lead in the area of digital performance, which included several strategic acquisitions, organic development of digital performance and cloud-based features and functionality, and integration across multiple solutions.

“Digital business is now mainstream and digital performance defines business success. Riverbed has also evolved significantly the last few years, with entirely new offerings that have enabled us to deliver a modern IT architecture for today’s digital enterprise,” said Subbu Iyer, SVP and CMO, Riverbed. “The result of these efforts is the new Riverbed Digital Performance Platform, which helps maximize performance across every aspect of a customer’s business, allowing organizations to fundamentally rethink possible. The Platform and our new brand identity as The Digital Performance Company better articulates the value and impact Riverbed delivers to customers, partners and billions of people around the world, enabling us to reach a much broader audience. Riverbed is enjoying significant market momentum and with a total addressable market of more than $30 billion, we are well positioned to grow in the digital world.”

Riverbed Digital Performance Platform Provides Modern IT Architecture for Digital Enterprise

Riverbed’s unified and integrated Digital Performance Platform, brings together a powerful combination of Digital Experience Management, Cloud Networking and Cloud Edge solutions that provides a modern IT architecture for the digital enterprise, delivering new levels of operational agility and dramatically accelerating business performance and outcomes.

- Cloud Networking: Enables next-generation networking with a comprehensive solution that includes SD-WAN, Wi-Fi, application acceleration, and network visibility. Riverbed greatly simplifies and unifies connectivity and management of LANs, WANs, WLANs while providing instant, secure, and optimized cloud connectivity.

- Digital Experience: Unifies device-based user experience, application, infrastructure, and network monitoring to provide a holistic view of a user’s digital experience.

- Cloud Edge: Centralizes islands of infrastructure to secure 100% of data — the lifeblood of any digital business — while still delivering superior, local-like experiences for users at the edge.

The Riverbed Digital Performance Platform also includes world-class support from Riverbed and professional services. In addition, Riverbed partners with leading technology companies such as Microsoft, AWS, Zscaler, Palo Alto Networks, and ServiceNow, which drives integration and further value for customers.

New Riverbed Brand Identity Brings Digital Performance to the Forefront

As part of Riverbed’s new corporate brand identity around Digital Performance, the Company is repositioning itself as The Digital Performance Company. The new positioning reflects the investment and focus Riverbed has put into digital experience management, next-generation cloud networking, and cloud edge solutions, and better articulates the total value and impact of Riverbed solutions in today’s digital marketplace. Riverbed is also unveiling a new logo today which is reflective of the new positioning on digital performance.

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Riverbed Launches Digital Performance Platform and New Brand Identity

Riverbed Technology launched the Riverbed Digital Performance Platform and unveiled a new brand identity, accelerating the Company’s strategy to deliver industry-leading solutions to maximize digital performance and fueling new growth opportunities in a $30 billion+ market.

The announcements are the result of a multi-year strategy from Riverbed to lead in the area of digital performance, which included several strategic acquisitions, organic development of digital performance and cloud-based features and functionality, and integration across multiple solutions.

“Digital business is now mainstream and digital performance defines business success. Riverbed has also evolved significantly the last few years, with entirely new offerings that have enabled us to deliver a modern IT architecture for today’s digital enterprise,” said Subbu Iyer, SVP and CMO, Riverbed. “The result of these efforts is the new Riverbed Digital Performance Platform, which helps maximize performance across every aspect of a customer’s business, allowing organizations to fundamentally rethink possible. The Platform and our new brand identity as The Digital Performance Company better articulates the value and impact Riverbed delivers to customers, partners and billions of people around the world, enabling us to reach a much broader audience. Riverbed is enjoying significant market momentum and with a total addressable market of more than $30 billion, we are well positioned to grow in the digital world.”

Riverbed Digital Performance Platform Provides Modern IT Architecture for Digital Enterprise

Riverbed’s unified and integrated Digital Performance Platform, brings together a powerful combination of Digital Experience Management, Cloud Networking and Cloud Edge solutions that provides a modern IT architecture for the digital enterprise, delivering new levels of operational agility and dramatically accelerating business performance and outcomes.

- Cloud Networking: Enables next-generation networking with a comprehensive solution that includes SD-WAN, Wi-Fi, application acceleration, and network visibility. Riverbed greatly simplifies and unifies connectivity and management of LANs, WANs, WLANs while providing instant, secure, and optimized cloud connectivity.

- Digital Experience: Unifies device-based user experience, application, infrastructure, and network monitoring to provide a holistic view of a user’s digital experience.

- Cloud Edge: Centralizes islands of infrastructure to secure 100% of data — the lifeblood of any digital business — while still delivering superior, local-like experiences for users at the edge.

The Riverbed Digital Performance Platform also includes world-class support from Riverbed and professional services. In addition, Riverbed partners with leading technology companies such as Microsoft, AWS, Zscaler, Palo Alto Networks, and ServiceNow, which drives integration and further value for customers.

New Riverbed Brand Identity Brings Digital Performance to the Forefront

As part of Riverbed’s new corporate brand identity around Digital Performance, the Company is repositioning itself as The Digital Performance Company. The new positioning reflects the investment and focus Riverbed has put into digital experience management, next-generation cloud networking, and cloud edge solutions, and better articulates the total value and impact of Riverbed solutions in today’s digital marketplace. Riverbed is also unveiling a new logo today which is reflective of the new positioning on digital performance.

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In live financial environments, capital markets software cannot pause for rebuilds. New capabilities are introduced as stacked technology layers to meet evolving demands while systems remain active, data keeps moving, and controls stay intact. AI is no exception, and its opportunities are significant: accelerated decision cycles, compressed manual workflows, and more effective operations across complex environments. The constraint isn't the models themselves, but the architectural environments they enter ...

Like most digital transformation shifts, organizations often prioritize productivity and leave security and observability to keep pace. This usually translates to both the mass implementation of new technology and fragmented monitoring and observability (M&O) tooling. In the era of AI and varied cloud architecture, a disparate observability function can be dangerous. IT teams will lack a complete picture of their IT environment, making it harder to diagnose issues while slowing down mean time to resolve (MTTR). In fact, according to recent data from the SolarWinds State of Monitoring & Observability Report, 77% of IT personnel said the lack of visibility across their on-prem and cloud architecture was an issue ...

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Enterprises are under pressure to scale AI quickly. Yet despite considerable investment, adoption continues to stall. One of the most overlooked reasons is vendor sprawl ... In reality, no organization deliberately sets out to create sprawling vendor ecosystems. More often, complexity accumulates over time through well-intentioned initiatives, such as enterprise-wide digital transformation efforts, point solutions, or decentralized sourcing strategies ...

Nearly every conversation about AI eventually circles back to compute. GPUs dominate the headlines while cloud platforms compete for workloads and model benchmarks drive investment decisions. But underneath that noise, a quieter infrastructure challenge is taking shape. The real bottleneck in enterprise AI is not processing power, it is the ability to store, manage and retrieve the relentless volumes of data that AI systems generate, consume and multiply ...

The 2026 Observability Survey from Grafana Labs paints a vivid picture of an industry maturing fast, where AI is welcomed with careful conditions, SaaS economics are reshaping spending decisions, complexity remains a defining challenge, and open standards continue to underpin it all ...

The observability industry has an evolving relationship with AI. We're not skeptics, but it's clear that trust in AI must be earned ... In Grafana Labs' annual Observability Survey, 92% said they see real value in AI surfacing anomalies before they cause downtime. Another 91% endorsed AI for forecasting and root cause analysis. So while the demand is there, customers need it to be trustworthy, as the survey also found that the practitioners most enthusiastic about AI are also the most insistent on explainability ...

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