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SignalFx CMO Joins the Vendor Forum

Pete Goldin
APMdigest

Thomas Butta, CMO at SignalFx, has joined the APMdigest Vendor Forum.

As a marketing leader and brand strategist, Butta has helped some of the world’s most successful enterprise SaaS companies in rapidly-changing categories achieve the coveted positions of thought leader and trusted guide to the Fortune 2000. Prior to SignalFx, he was CMO at Sprinklr, consultant-in-residence at Andreessen Horowitz, and CMO of AppNexus, NICE Systems, PTC, and Red Hat. Butta is a Board Director at YSA.org, and Advisor to Smigin, Saphos, Kustomer and Teampay.

SignalFx is the only real-time cloud monitoring platform for infrastructure, microservices, and applications. The platform collects metrics and traces across every component in your cloud environment, replacing traditional point tools with a single integrated solution that works across the stack. SignalFx is built on a massively scalable streaming architecture that applies advanced predictive analytics for real-time problem detection. With its NoSample distributed tracing capabilities, SignalFx reliably monitors all transactions across microservices, accurately identifying all anomalies. And through data-science-powered directed troubleshooting SignalFx guides the operator to find the root cause of issues in seconds. SignalFx is used by leading enterprises across high tech, financial services, consumer products, retail, communications, media, entertainment and web-scale players like Yelp, HubSpot, Acquia and Kayak. SignalFx is venture-funded by Andreessen Horowitz, Charles River Ventures, and General Catalyst.

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SignalFx CMO Joins the Vendor Forum

Pete Goldin
APMdigest

Thomas Butta, CMO at SignalFx, has joined the APMdigest Vendor Forum.

As a marketing leader and brand strategist, Butta has helped some of the world’s most successful enterprise SaaS companies in rapidly-changing categories achieve the coveted positions of thought leader and trusted guide to the Fortune 2000. Prior to SignalFx, he was CMO at Sprinklr, consultant-in-residence at Andreessen Horowitz, and CMO of AppNexus, NICE Systems, PTC, and Red Hat. Butta is a Board Director at YSA.org, and Advisor to Smigin, Saphos, Kustomer and Teampay.

SignalFx is the only real-time cloud monitoring platform for infrastructure, microservices, and applications. The platform collects metrics and traces across every component in your cloud environment, replacing traditional point tools with a single integrated solution that works across the stack. SignalFx is built on a massively scalable streaming architecture that applies advanced predictive analytics for real-time problem detection. With its NoSample distributed tracing capabilities, SignalFx reliably monitors all transactions across microservices, accurately identifying all anomalies. And through data-science-powered directed troubleshooting SignalFx guides the operator to find the root cause of issues in seconds. SignalFx is used by leading enterprises across high tech, financial services, consumer products, retail, communications, media, entertainment and web-scale players like Yelp, HubSpot, Acquia and Kayak. SignalFx is venture-funded by Andreessen Horowitz, Charles River Ventures, and General Catalyst.

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Outages aren't new. What's new is how quickly they spread across systems, vendors, regions and customer workflows. The moment that performance degrades, expectations escalate fast. In today's always-on environment, an outage isn't just a technical event. It's a trust event ...

Most organizations approach OpenTelemetry as a collection of individual tools they need to assemble from scratch. This view misses the bigger picture. OpenTelemetry is a complete telemetry framework with composable components that address specific problems at different stages of organizational maturity. You start with what you need today and adopt additional pieces as your observability practices evolve ...

One of the earliest lessons I learned from architecting throughput-heavy services is that simplicity wins repeatedly: fewer moving parts, loosely coupled execution (fewer synchronous calls), and precise timing metering. You want data and decisions to travel the shortest possible path. The goal is to build a system where every strategy and each line of code (contention is the key metric) complements the decision trees ...

As discussions around AI "autonomous coworkers" accelerate, many industry projections assume that agents will soon operate alongside human staff in making decisions, taking actions, and managing tasks with minimal oversight. But a growing number of critics (including some of the developers building these systems) argue that the industry still has a long way to go to be able to treat AI agents like fully trusted teammates ...

Enterprise AI has entered a transformational phase where, according to Digitate's recently released survey, Agentic AI and the Future of Enterprise IT, companies are moving beyond traditional automation toward Agentic AI systems designed to reason, adapt, and collaborate alongside human teams ...

The numbers back this urgency up. A recent Zapier survey shows that 92% of enterprises now treat AI as a top priority. Leaders want it, and teams are clamoring for it. But if you look closer at the operations of these companies, you see a different picture. The rollout is slow. The results are often delayed. There's a disconnect between what leaders want and what their technical infrastructure can handle ...

Kyndryl's 2025 Readiness Report revealed that 61% of global business and technology leaders report increasing pressure from boards and regulators to prove AI's ROI. As the technology evolves and expectations continue to rise, leaders are compelled to generate and prove impact before scaling further. This will lead to a decisive turning point in 2026 ...

Cloudflare's disruption illustrates how quickly a single provider's issue cascades into widespread exposure. Many organizations don't fully realize how tightly their systems are coupled to thirdparty services, or how quickly availability and security concerns align when those services falter ... You can't avoid these dependencies, but you can understand them ...

If you work with AI, you know this story. A model performs during testing, looks great in early reviews, works perfectly in production and then slowly loses relevance after operating for a while. Everything on the surface looks perfect — pipelines are running, predictions or recommendations are error-free, data quality checks show green; yet outcomes don't meet the ground reality. This pattern often repeats across enterprise AI programs. Take for example, a mid-sized retail banking and wealth-management firm with heavy investments in AI-powered risk analytics, fraud detection and personalized credit-decisioning systems. The model worked well for a while, but transactions increased, so did false positives by 18% ...

Basic uptime is no longer the gold standard. By 2026, network monitoring must do more than report status, it must explain performance in a hybrid-first world. Networks are no longer just static support systems; they are agile, distributed architectures that sit at the very heart of the customer experience and the business outcomes ... The following five trends represent the new standard for network health, providing a blueprint for teams to move from reactive troubleshooting to a proactive, integrated future ...