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Taming the Call Storm

Vincent Geffray

In today's digital world, it is possible to gauge the cost implications of an IT outage on employee productivity, revenue generation but it is usually much more tricky to measure the negative impacts on the very IT people's lives.

Think about this for a minute:

You're a financial advisor and you are meeting with this young couple who just got married 2 months ago. They want to purchase their first place and call it "home." They are interested in what your bank has to offer for mortgage … They only have an hour for you and you've already walked them through the different options and the associated costs.

At this point, you just need to collect a few more information about their income, their credit score and just run the numbers with the mortgage computer application. You log onto the mortgage portal, you see the spinning wheel in the middle of the screen but nothing happens. You try again, you may even apologize and reboot your computer. You try again and get the same damn wheel.

The friendly couple really needs to leave now as they must get back to work. And they do. Your day couldn't get any better, right?

Now what? You could open a ticket with Corporate IT, but you really want to make sure someone hears the story of what just happened. You want to share your feelings and talk to someone real. You are now calling the dedicated 1-800 line to IT Technical Support. What you don't know yet is that thousands of agents have experienced the exact same issue and want to share their frustration with the team they think is responsible for all this mess: IT. Because of the unplanned volumes of calls, you will most likely be placed on-hold and in queue before someone can actually answer your call. From a Service Desk perspective this is called a Call Storm! An unplanned influx of angry colleagues calling the IT Desk.


Now, put yourself in the service desk professional's shoes who will be taking your call … They have to answer hundreds of calls just like yours. They must remain nice and courteous. They usually need to apologize for the inconvenience like if they were responsible for this problem. On top of that, they may have to apologize for not being able to provide you with any update other than "Yes, we know the mortgage application is down. All our engineers are looking into the issue. Sorry, we actually don't know how long this will last"

Isn't it another great day in IT land?

What's going on? How long will this last? What are we doing about it? If you've ever had a major incident impact users throughout your organization, chances are you've heard those questions before. Your IT team may already be trying to diagnose and correct the issue, but the questions just keep coming …

Customers and end users just want to make sure IT is aware of the issue. But when hundreds — even thousands — try to contact the service desk, then you have a call storm. And the inability to properly weather it increases the urgency end users feel.

To reduce the volumes of inbound calls into the support center, IT Alerting solutions are designed to help expedite the IT response process and proactively communicated with impacted business users.

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IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

Amidst the threat of cyberhacks and data breaches, companies install several security measures to keep their business safely afloat. These measures aim to protect businesses, employees, and crucial data. Yet, employees perceive them as burdensome. Frustrated with complex logins, slow access, and constant security checks, workers decide to completely bypass all security set-ups ...

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In the early days of the cloud revolution, business leaders perceived cloud services as a means of sidelining IT organizations. IT was too slow, too expensive, or incapable of supporting new technologies. With a team of developers, line of business managers could deploy new applications and services in the cloud. IT has been fighting to retake control ever since. Today, IT is back in the driver's seat, according to new research by Enterprise Management Associates (EMA) ...

In today's fast-paced and increasingly complex network environments, Network Operations Centers (NOCs) are the backbone of ensuring continuous uptime, smooth service delivery, and rapid issue resolution. However, the challenges faced by NOC teams are only growing. In a recent study, 78% state network complexity has grown significantly over the last few years while 84% regularly learn about network issues from users. It is imperative we adopt a new approach to managing today's network experiences ...

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Taming the Call Storm

Vincent Geffray

In today's digital world, it is possible to gauge the cost implications of an IT outage on employee productivity, revenue generation but it is usually much more tricky to measure the negative impacts on the very IT people's lives.

Think about this for a minute:

You're a financial advisor and you are meeting with this young couple who just got married 2 months ago. They want to purchase their first place and call it "home." They are interested in what your bank has to offer for mortgage … They only have an hour for you and you've already walked them through the different options and the associated costs.

At this point, you just need to collect a few more information about their income, their credit score and just run the numbers with the mortgage computer application. You log onto the mortgage portal, you see the spinning wheel in the middle of the screen but nothing happens. You try again, you may even apologize and reboot your computer. You try again and get the same damn wheel.

The friendly couple really needs to leave now as they must get back to work. And they do. Your day couldn't get any better, right?

Now what? You could open a ticket with Corporate IT, but you really want to make sure someone hears the story of what just happened. You want to share your feelings and talk to someone real. You are now calling the dedicated 1-800 line to IT Technical Support. What you don't know yet is that thousands of agents have experienced the exact same issue and want to share their frustration with the team they think is responsible for all this mess: IT. Because of the unplanned volumes of calls, you will most likely be placed on-hold and in queue before someone can actually answer your call. From a Service Desk perspective this is called a Call Storm! An unplanned influx of angry colleagues calling the IT Desk.


Now, put yourself in the service desk professional's shoes who will be taking your call … They have to answer hundreds of calls just like yours. They must remain nice and courteous. They usually need to apologize for the inconvenience like if they were responsible for this problem. On top of that, they may have to apologize for not being able to provide you with any update other than "Yes, we know the mortgage application is down. All our engineers are looking into the issue. Sorry, we actually don't know how long this will last"

Isn't it another great day in IT land?

What's going on? How long will this last? What are we doing about it? If you've ever had a major incident impact users throughout your organization, chances are you've heard those questions before. Your IT team may already be trying to diagnose and correct the issue, but the questions just keep coming …

Customers and end users just want to make sure IT is aware of the issue. But when hundreds — even thousands — try to contact the service desk, then you have a call storm. And the inability to properly weather it increases the urgency end users feel.

To reduce the volumes of inbound calls into the support center, IT Alerting solutions are designed to help expedite the IT response process and proactively communicated with impacted business users.

Hot Topics

The Latest

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

Amidst the threat of cyberhacks and data breaches, companies install several security measures to keep their business safely afloat. These measures aim to protect businesses, employees, and crucial data. Yet, employees perceive them as burdensome. Frustrated with complex logins, slow access, and constant security checks, workers decide to completely bypass all security set-ups ...

Image
Cloudbrink's Personal SASE services provide last-mile acceleration and reduction in latency

In MEAN TIME TO INSIGHT Episode 13, Shamus McGillicuddy, VP of Research, Network Infrastructure and Operations, at EMA discusses hybrid multi-cloud networking strategy ... 

In high-traffic environments, the sheer volume and unpredictable nature of network incidents can quickly overwhelm even the most skilled teams, hindering their ability to react swiftly and effectively, potentially impacting service availability and overall business performance. This is where closed-loop remediation comes into the picture: an IT management concept designed to address the escalating complexity of modern networks ...

In 2025, enterprise workflows are undergoing a seismic shift. Propelled by breakthroughs in generative AI (GenAI), large language models (LLMs), and natural language processing (NLP), a new paradigm is emerging — agentic AI. This technology is not just automating tasks; it's reimagining how organizations make decisions, engage customers, and operate at scale ...

In the early days of the cloud revolution, business leaders perceived cloud services as a means of sidelining IT organizations. IT was too slow, too expensive, or incapable of supporting new technologies. With a team of developers, line of business managers could deploy new applications and services in the cloud. IT has been fighting to retake control ever since. Today, IT is back in the driver's seat, according to new research by Enterprise Management Associates (EMA) ...

In today's fast-paced and increasingly complex network environments, Network Operations Centers (NOCs) are the backbone of ensuring continuous uptime, smooth service delivery, and rapid issue resolution. However, the challenges faced by NOC teams are only growing. In a recent study, 78% state network complexity has grown significantly over the last few years while 84% regularly learn about network issues from users. It is imperative we adopt a new approach to managing today's network experiences ...

Image
Broadcom

From growing reliance on FinOps teams to the increasing attention on artificial intelligence (AI), and software licensing, the Flexera 2025 State of the Cloud Report digs into how organizations are improving cloud spend efficiency, while tackling the complexities of emerging technologies ...

Today, organizations are generating and processing more data than ever before. From training AI models to running complex analytics, massive datasets have become the backbone of innovation. However, as businesses embrace the cloud for its scalability and flexibility, a new challenge arises: managing the soaring costs of storing and processing this data ...