2024 AI Predictions - Part 2
February 06, 2024
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With a focus on GenAI, industry experts offer predictions on how AI will evolve and impact IT and business in 2024. Part 2 covers the stakeholders that will drive AI.

Start with: 2024 AI Predictions - Part 1

Go to: predictions about AIOps

Go to: predictions about AI in software development


We'll see the emergence of new C-suite roles, like Chief AI Officer, who will partner with CIOs to ensure AI adoption continues to grow and emerging regulations are adhered to across the enterprise.
John Cannava
Chief Information Officer, Ping Identity

In 2024, organizations will increasingly appoint leaders to ensure that they are prepared for the security, compliance, and governance implications of AI. As employees become more accustomed to using AI in their personal lives through exposure to tools such as ChatGPT, they will increasingly look to use them in the workplace to boost their productivity. Organizations have already realized that if they don't empower their employees to use these tools officially, they will do so without consent. They will, therefore, appoint a chief AI officer (CAIO) to oversee their use of these technologies in the same way many have a security executive on their leadership teams. The CAIO's role will be centered on developing policies and ensuring the workforce is educated and empowered to use AI safely, to protect the organization from accidental noncompliance, intellectual property leakage, or security threats. This will pave the way for widespread adoption of AI in the enterprise. As this trend progresses, AI will ultimately become a commodity, as the mobile phone has.
Bernd Greifeneder
CTO and Founder, Dynatrace


The Chief AI Officer will disappear. Rather than the Chief AI officer, the Chief Technology Officer (CTO) will be the natural choice for steering AI strategy. This is not a deprioritization of AI but rather an acknowledgment that AI requires a more cohesive integration to broader technological and business strategies. The CTO will educate and guide the rest of the c-suite on the value of AI, a strategic shift that places AI at the heart of more business decisions.
Prince Kohli
CTO, Automation Anywhere

In 2024, I anticipate the CTO role will evolve as technology leaders will play a central role in fostering collaboration between security and legal departments as AI regulation, legislation, and policy discussions continue to take shape. Drawing on their comprehensive knowledge of the dynamic technology landscape and how technologies can best be harnessed for business success, CTOs have a holistic grasp of the implications of AI deployment, making them instrumental in leading AI regulation discussions. By collaborating with legal and HR teams, CTOs can enhance their organizations' readiness to navigate and comply with emerging AI regulations.
Rob Juncker
CTO, Code42


The continued prevalence of AI will lead to an influx of data talent and the need for AI skills. As businesses continue to embrace AI, we're going to see not only an increase in productivity but also an increase in the need for data talent. From data scientists to data analysts, this knowledge will be necessary in order to sort through all the data needed to train these AI models. While recent AI advancements are helping people comb through data faster, there will always be a need for human oversight — employees who can review and organize data in a way that's helpful for each model will be a competitive advantage. Companies will continue looking to hire more data-specific specialists to help them develop and maintain their AI offerings. And those who can't hire and retain top talent — or don't have the relevant data to train to begin with — won't be able to compete.
Brian Peterson
CTO and Co-founder, Dialpad


Closing the tech gap — How GenAI is fostering a tech savvy workforce of the future: Throughout history, entry level workers have often been tasked with mundane projects for the first several years of their career. In the near term, we will see many of those early career tasks be automated, freeing up time for entry level employees to spend more time on those "big learning moments" that typically come by being in meetings with leaders and participating in complex, strategic tasks. By empowering entry level workers to do more, they will not only accelerate their career paths, but feel a greater sense of accomplishment and belonging in their roles.
Joe Atkinson
Chief Products and Technology Officer, PwC


In the year ahead, there will be consulting services designed to help organizations understand what form of AI is the right AI for their particular needs and specific applications. Not everybody needs the top-of-the-pack GPT-5, if it comes out next year. To determine which AI model is the best match for them, businesses will work with AI experts that provide advice based on their specific use cases to help them keep costs low in the long run. Addressing costs upfront is important because, for POCs, the cost differentials between various AI models are minimal. But as you scale the model to thousands or millions of calls across users, you will pay a hefty price because these models run on costly computer and high-end storage.
Prem Balasubramanian
CTO, Hitachi Digital Services


With the growing technical complexity and tightening budgets, enterprises will increasingly rely on Managed Service Providers (MSPs) to manage and monitor AI technologies. MSPs, with their expertise in AI technologies, will play a key role in spotting errors and ensuring the smooth integration of AI into IT workflows, allowing enterprises to focus on business growth. AI, in turn, will play a crucial role in enhancing network security by providing advanced monitoring, analysis, and error detection capabilities.
Renuka Nadkarni
Chief Product Officer, Aryaka


The digital workforce and the human workforce will coincide – Employees across industries are fearful that AI with automate their jobs and displace them. While it's reasonable to suspect that AI will alter jobs (many technological advancements have), in 2024 we'll see that generative AI is making jobs easier and output stronger (companies are already starting to see massive ROI from implementing the new tools). More and more jobs will soon be enhanced by AI —  as it streamlines tasks and offers easy access to knowledge — and employees will find that tedious work has been simplified for them. Rather than replace existing employees, organizations will need to leverage their expertise to determine how new AI tools can best supplement their positions. Over the next few years, businesses and employees will learn to leverage this new "digital workforce" alongside their human workforce, without making the latter feel underutilized or ignored.
Hubert Palan
Founder and CEO, Productboard

Start with: 2024 AI Predictions - Part 3, covering the technologies driving AI.

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