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3 Tips for Flexible, Adaptive Incident Management

Emily Arnott
Blameless

Incidents should be your best friend. It sounds like a controversial statement. It sounds like a lot of unnecessary work. The truth is, for companies engaged in delivering any online or digital experience, taking this point of view is absolutely E-S-S-E-N-T-I-A-L. Apart from the cost of an outage in production, unplanned work created by incidents will begin to hamper feature velocity if you don't approach addressing them in the right way and there's no faster way to damage your customer relationships than recurring product outages.

Whether we like it or not, responding effectively to unexpected incidents is central to modern IT Operations. Having an integrated, evolving approach to managing incidents can unlock the agility and velocity of a DevOps team and can improve the overall quality of the software they're developing. A rigid, dogmatic approach can leave that same team mired in tech debt and struggling to stay above water.

The key is in viewing incidents as an opportunity to learn something new about your product and your process. If delivering a reliable product that customers will love is your goal, then how you build and operate the product is just as important as what you build. Having the right structure and process can help your engineering team stay aligned at scale. Good incident management practices can be a mechanism for interrogating the effectiveness of that structure. That's true for companies embracing ITIL, DevOps or SRE.

Developing a strong incident response process is key to minimizing downtime and learning from each incident. This takes time, practice and the right tooling. So to help you get started, we've got 3 tips for creating a more flexible, adaptive framework for incident management.

1. Where You Manage Incidents Matters

There is no shortage of software solutions that claim to support incident management. That should be no surprise, managing incidents involves a complex set of tasks that include monitoring, alerting, and paging. However, to really be effective at managing incidents, a command center of sorts is needed to organize the people responsible for achieving resolution. There is no better place to locate that command center, than in the team's preferred chat bot. These offer unparalleled flexibility to recruit and coordinate the right experts. This is where targeted incident management solutions begin to separate themselves from more generic IT solutions like ITIL software.

"Incident Management solutions help DevOps or SRE teams create consistent incident workflows that map to their unique needs. Those workflows can then be easily activated within their chat system and can have wide cascading effects across multiple other systems once they're activated" says Kurt Andersen, SRE architect at Blameless.

2. Never forget "Communication is key"

"The worst case scenario for many SRE leaders is a large Sev0 incident with multiple customers impacted. CEO, VPs, and CS are all reporting customer issues and asking for status updates, while it looks like there are no engineers building or executing a plan to restore service. Then the scenario repeats the next day," says Aaron Bento, Principal SRE for Arkose Labs

When an engineering incident is underway, ensuring stakeholder communication is the most important responsibility of an incident commander, next to resolving the incident itself. They can handle the communications themselves or delegate to a communications lead. This may sound simple but it's anything but. Large organizations are likely to have a diverse set of stakeholders who need to be informed, not the least important of which are their customers.

"Having too many cooks in the kitchen can cripple your incident response. That's why it's so important to communicate effectively, to the right stakeholders throughout the incident" says Vincent Rivellino, Head of Reliability and Developer Platforms at Mission Lane.

"Also, If customers are impacted there can be a serious hit to your company's reputation. We lean into IM even for incidents where we're not breaking technology SLAs. We often need swift incident resolution followed by coordinated execution of customer remediation. For us that often involves non-technical stakeholders who are communicating with our customers. At the end of the day, the most important thing is our customers know we have their back."

Whether managing internal stakeholder communications or communicating with customers, having clearly defined expectations for update cadences and automated reminders to follow up is really helpful. These are unique capabilities of modern incident management tools like Blameless that alternatives don't provide.

3. Treat incidents as opportunities

"The benefit of a more mature incident management process is identifying where the hot spots are in your product and where you as an engineering leader need to invest your team's engineering hours or budget," says Elisa Binette, Director of Engineering and Site Reliability at VMWare.

If your team is interested in driving development velocity, it's not enough to try to eliminate toil from the incident response process. You need to go a step further and begin to leverage incidents proactively to identify points of weakness in your product and engineering process. This means running clear, effective retrospectives, tagging and capturing all the relevant incident data available and surfacing that back to the right stakeholders. Over time, this can help reduce the load on your entire team by making your process more efficient, your product more robust, and reducing the number of repeat incidents that your team has to manage.

"If you look at incidents as an opportunity to learn about what's weak or broken in your product, and commit the right resources to addressing those weaknesses, you can quickly begin to reduce the number of repeat incidents your team encounters. Says Aaron Bento, Principal SRE for Arkose Labs. "Repeat incidents can be a killer for morale because they're a sign that we're not identifying the source of our problem. Taking a more proactive approach to incident management can really make a big difference."

To maximize the value of the incident management process, your team needs opportunities to experiment, learn and iterate. With the right tooling and the right approach, you'll soon be turning disruptive incidents into valuable insights.

Emily Arnott is Community Relations Manager at Blameless

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Reliability is no longer proven by uptime alone, according to the The SRE Report 2026 from LogicMonitor. In the AI era, it is experienced through speed, consistency, and user trust, and increasingly judged by business impact. As digital services grow more complex and AI systems move into production, traditional monitoring approaches are struggling to keep pace, increasing the need for AI-first observability that spans applications, infrastructure, and the Internet ...

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In the world of digital-first business, there is no tolerance for service outages. Businesses know that outages are the quickest way to lose money and customers. For smaller organizations, unplanned downtime could even force the business to close ... A new study from PagerDuty, The State of AI-First Operations, reveals that companies actively incorporating AI into operations now view operational resilience as a growth driver rather than a cost center. But how are they achieving it? ...

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Like most digital transformation shifts, organizations often prioritize productivity and leave security and observability to keep pace. This usually translates to both the mass implementation of new technology and fragmented monitoring and observability (M&O) tooling. In the era of AI and varied cloud architecture, a disparate observability function can be dangerous. IT teams will lack a complete picture of their IT environment, making it harder to diagnose issues while slowing down mean time to resolve (MTTR). In fact, according to recent data from the SolarWinds State of Monitoring & Observability Report, 77% of IT personnel said the lack of visibility across their on-prem and cloud architecture was an issue ...

3 Tips for Flexible, Adaptive Incident Management

Emily Arnott
Blameless

Incidents should be your best friend. It sounds like a controversial statement. It sounds like a lot of unnecessary work. The truth is, for companies engaged in delivering any online or digital experience, taking this point of view is absolutely E-S-S-E-N-T-I-A-L. Apart from the cost of an outage in production, unplanned work created by incidents will begin to hamper feature velocity if you don't approach addressing them in the right way and there's no faster way to damage your customer relationships than recurring product outages.

Whether we like it or not, responding effectively to unexpected incidents is central to modern IT Operations. Having an integrated, evolving approach to managing incidents can unlock the agility and velocity of a DevOps team and can improve the overall quality of the software they're developing. A rigid, dogmatic approach can leave that same team mired in tech debt and struggling to stay above water.

The key is in viewing incidents as an opportunity to learn something new about your product and your process. If delivering a reliable product that customers will love is your goal, then how you build and operate the product is just as important as what you build. Having the right structure and process can help your engineering team stay aligned at scale. Good incident management practices can be a mechanism for interrogating the effectiveness of that structure. That's true for companies embracing ITIL, DevOps or SRE.

Developing a strong incident response process is key to minimizing downtime and learning from each incident. This takes time, practice and the right tooling. So to help you get started, we've got 3 tips for creating a more flexible, adaptive framework for incident management.

1. Where You Manage Incidents Matters

There is no shortage of software solutions that claim to support incident management. That should be no surprise, managing incidents involves a complex set of tasks that include monitoring, alerting, and paging. However, to really be effective at managing incidents, a command center of sorts is needed to organize the people responsible for achieving resolution. There is no better place to locate that command center, than in the team's preferred chat bot. These offer unparalleled flexibility to recruit and coordinate the right experts. This is where targeted incident management solutions begin to separate themselves from more generic IT solutions like ITIL software.

"Incident Management solutions help DevOps or SRE teams create consistent incident workflows that map to their unique needs. Those workflows can then be easily activated within their chat system and can have wide cascading effects across multiple other systems once they're activated" says Kurt Andersen, SRE architect at Blameless.

2. Never forget "Communication is key"

"The worst case scenario for many SRE leaders is a large Sev0 incident with multiple customers impacted. CEO, VPs, and CS are all reporting customer issues and asking for status updates, while it looks like there are no engineers building or executing a plan to restore service. Then the scenario repeats the next day," says Aaron Bento, Principal SRE for Arkose Labs

When an engineering incident is underway, ensuring stakeholder communication is the most important responsibility of an incident commander, next to resolving the incident itself. They can handle the communications themselves or delegate to a communications lead. This may sound simple but it's anything but. Large organizations are likely to have a diverse set of stakeholders who need to be informed, not the least important of which are their customers.

"Having too many cooks in the kitchen can cripple your incident response. That's why it's so important to communicate effectively, to the right stakeholders throughout the incident" says Vincent Rivellino, Head of Reliability and Developer Platforms at Mission Lane.

"Also, If customers are impacted there can be a serious hit to your company's reputation. We lean into IM even for incidents where we're not breaking technology SLAs. We often need swift incident resolution followed by coordinated execution of customer remediation. For us that often involves non-technical stakeholders who are communicating with our customers. At the end of the day, the most important thing is our customers know we have their back."

Whether managing internal stakeholder communications or communicating with customers, having clearly defined expectations for update cadences and automated reminders to follow up is really helpful. These are unique capabilities of modern incident management tools like Blameless that alternatives don't provide.

3. Treat incidents as opportunities

"The benefit of a more mature incident management process is identifying where the hot spots are in your product and where you as an engineering leader need to invest your team's engineering hours or budget," says Elisa Binette, Director of Engineering and Site Reliability at VMWare.

If your team is interested in driving development velocity, it's not enough to try to eliminate toil from the incident response process. You need to go a step further and begin to leverage incidents proactively to identify points of weakness in your product and engineering process. This means running clear, effective retrospectives, tagging and capturing all the relevant incident data available and surfacing that back to the right stakeholders. Over time, this can help reduce the load on your entire team by making your process more efficient, your product more robust, and reducing the number of repeat incidents that your team has to manage.

"If you look at incidents as an opportunity to learn about what's weak or broken in your product, and commit the right resources to addressing those weaknesses, you can quickly begin to reduce the number of repeat incidents your team encounters. Says Aaron Bento, Principal SRE for Arkose Labs. "Repeat incidents can be a killer for morale because they're a sign that we're not identifying the source of our problem. Taking a more proactive approach to incident management can really make a big difference."

To maximize the value of the incident management process, your team needs opportunities to experiment, learn and iterate. With the right tooling and the right approach, you'll soon be turning disruptive incidents into valuable insights.

Emily Arnott is Community Relations Manager at Blameless

Hot Topics

The Latest

Many organizations describe AI as strategic, but they do not manage it strategically. When AI plans are disconnected from strategy, detached from organizational learning, and protected from serious assumptions testing, the problem is no longer technical immaturity; it is a failure of management discipline ... Executives too often tell organizations to "use AI" before they define what AI is supposed to change. The problem deepens in organizations where strategy isn't well articulated in the first place ...

Across the enterprise technology landscape, a quiet crisis is playing out. Organizations have run hundreds, sometimes thousands, of generative AI pilots. Leadership has celebrated the proof of concept (POCs) ... Industry experience points to a sobering reality: only 5-10% of AI POCs that progress to the pilot stage successfully reach scaled production. The remaining 90% fail because the enterprise environment around them was never ready to absorb them, not the AI models ...

Today's modern systems are not what they once were. Organizations now rely on distributed systems, event-driven workflows, hybrid and multi-cloud environments and continuous delivery pipelines. While each adds flexibility, it also introduces new, often invisible failures. Development speed is no longer the primary bottleneck of innovation. Reliability is ...

Seeing is believing, or in this case, seeing is understanding, according to New Relic's 2025 Observability Forecast for Retail and eCommerce report. Retailers who want to provide exceptional customer experiences while improving IT operations efficiency are leaning on observability ... Here are five key takeaways from the report ...

Technology leaders across the federal landscape are facing, and will continue to face, an uphill battle when it comes to fortifying their digital environments against hostile and persistent threat actors. On one hand, they are being asked to push digital transformation ... On the other hand, they are facing the fiscal uncertainty of continuing resolutions (CR) and government shutdowns looming near and far. In the face of these challenges, CIOs, CTOs, and CISOs must figure out how to modernize legacy systems and infrastructure while doing more with less and still defending against external and internal threats ...

Reliability is no longer proven by uptime alone, according to the The SRE Report 2026 from LogicMonitor. In the AI era, it is experienced through speed, consistency, and user trust, and increasingly judged by business impact. As digital services grow more complex and AI systems move into production, traditional monitoring approaches are struggling to keep pace, increasing the need for AI-first observability that spans applications, infrastructure, and the Internet ...

If AI is the engine of a modern organization, then data engineering is the road system beneath it. You can build the most powerful engine in the world, but without paved roads, traffic signals, and bridges that can support its weight, it will stall. In many enterprises, the engine is ready. The roads are not ...

In the world of digital-first business, there is no tolerance for service outages. Businesses know that outages are the quickest way to lose money and customers. For smaller organizations, unplanned downtime could even force the business to close ... A new study from PagerDuty, The State of AI-First Operations, reveals that companies actively incorporating AI into operations now view operational resilience as a growth driver rather than a cost center. But how are they achieving it? ...

In live financial environments, capital markets software cannot pause for rebuilds. New capabilities are introduced as stacked technology layers to meet evolving demands while systems remain active, data keeps moving, and controls stay intact. AI is no exception, and its opportunities are significant: accelerated decision cycles, compressed manual workflows, and more effective operations across complex environments. The constraint isn't the models themselves, but the architectural environments they enter ...

Like most digital transformation shifts, organizations often prioritize productivity and leave security and observability to keep pace. This usually translates to both the mass implementation of new technology and fragmented monitoring and observability (M&O) tooling. In the era of AI and varied cloud architecture, a disparate observability function can be dangerous. IT teams will lack a complete picture of their IT environment, making it harder to diagnose issues while slowing down mean time to resolve (MTTR). In fact, according to recent data from the SolarWinds State of Monitoring & Observability Report, 77% of IT personnel said the lack of visibility across their on-prem and cloud architecture was an issue ...