4 Questions to Help Decide if You Need Predictive Analytics
June 14, 2017

Sridhar Iyengar
ManageEngine

Share this

The rise in digitization has contributed to the growth and complexity of unstructured data (text, audio, video and more). Users now access data more than ever before, making downtime more impactful to business. So IT teams need to be on guard and nip downtime issues in the bud before they culminate into a much bigger problem.

One efficient way to minimize downtime is to adopt IT operational analytics (ITOA) practices in your enterprise. By deploying ITOA, teams can constantly monitor IT systems to analyze and interpret data from various IT operational sources. This enables them to predict potential service downtime and reduce the mean time to repair (MTTR).

Predictive analytics is a popular ITOA technology that you can leverage to improve your business by leaps and bounds. Predictive analytics analyzes relationships among various data points to predict behavioral trends, growth opportunities and risks, which can add critical value to your business.

Here are a few questions to help you decide if predictive analytics is right for your business.

1. Do you need a better way to tackle application downtime?

By leveraging their data, predictive analytics allows businesses to prevent downtime. Predictive analytics uses adaptive algorithms to analyze existing historical data to observe past and current behavior from applications and networks. The goal of this analysis is to discover any potential problems before they develop.

If there is any deviation between the measured value and standard value, a notification is immediately sent to the IT admin, warning of a potential issue. This enables enterprises to take stock of those issues before they impact customers.

2. Are your customers really happy?

Enterprises often make the mistake of assuming their customers are satisfied. Reality, however, might tell a different story. Applying predictive techniques in your business processes will accurately assess if a customer is happy or disappointed with you and your services.

For instance, by analyzing emails, predictive analytics can illuminate areas related to customer satisfaction and suggest ways to engage customers better. Predictive analytics gives enterprises a competitive edge so they can choose better techniques to promote products and services that will win them more customers.

3. Is your data secure?

With security attacks rampant in the digital world (the WannaCry ransomware attack is a recent example), enterprises should take measures to safeguard their data from any breach. Due to the wide distribution of security attacks, it is rather challenging to estimate the volume and dollar value of the data loss. Leveraging predictive analytics will enable enterprises to identify possible vulnerabilities in their system to determine the probability of such attacks.

4. Are you managing your IT resources efficiently?

Predictive analytics can be used to monitor resource capacity and determine if it needs to be restocked. This will enable teams to make informed investments at the right time and avoid the dangers of running out of IT resources. This is critical as it allows enterprises to scale their infrastructure in accordance with their user growth.

Any enterprise that wishes to take better control of its IT operations — and predict the occurrence of unprecedented downtime — should consider investing in predictive analytics. Predictive analytics aligns an enterprise's technological goals with its business strategy and is in high demand. As predictive analytics takes off, the rising competition will prompt ITOA vendors to differentiate themselves by offering simpler and more affordable solutions, making predictive analytics available to everyone.

Sridhar Iyengar is VP, Product Management, at ManageEngine
Share this

The Latest

December 03, 2020

As we reflect on the last year and begin to plan for the future, we expect to see trends like prioritization of the user experience and the dependence on IT teams continue, recognizing that what worked yesterday, may not work today or in the near future ...

December 02, 2020

Microsoft had a stellar quarter in Q3 of this year, beating expectations in all its three core segments. The demand for its Azure cloud services continues to grow. The other heavy tech giants such as Google and Amazon also reported gains, thanks to an increase in stimulus e-commerce spending and work from home extension policies. As several companies follow the lead of Microsoft and Google, IT leaders will need to quickly adapt to a new normal and adjust strategies to accommodate its distributed workforce. Here are 7 reasons why real user monitoring should matter to IT ...

December 01, 2020

Organizations around the world are facing heightened pressure to accelerate their digital transformation, as their customers, competitors, and business stakeholders all recognize doing so is no longer a company strategy, but a matter of survival. At the same time, these organizations are experiencing an equally difficult counter-pressure resulting from this transformation: complex multicloud environments and a growing inability to manage them ...

November 30, 2020

The "New Normal" in IT — the fact that most DevOps personnel work from home (WFH) now — is here to stay. What started out as a reaction to the COVID-19 pandemic is now a way of life. Many experts agree that development teams will not be going back to the office any time soon, even if the public health concerns are abated. How should DevOps and development adapt to the new normal? That is the question DEVOPSdigest posed to the development community. DevOps industry experts — from analysts and consultants to community leaders and the top vendors — offer their best recommendations for how development organizations can react to this new environment ...

November 24, 2020

Shoppers are heading into Black Friday with high expectations for digital experiences and are only willing to experience a service interruption of five minutes or less to get the best deal, according to the 2020 Black Friday and Cyber Monday eCommerce Trends Study, from xMatters ...

November 23, 2020

Digital Experience Monitoring (DEM) has become significant to businesses more than ever. Global events like Covid continue to disrupt best practices within IT to support business. The pandemic has already forced millions of employees to WFH and adopt a hybrid workspace. Network connectivity and cloud application issues in these environments will continue to impact productivity and slow progress. Even so, transparent migration and deployment of on-premise workloads across multi-cloud providers, by their very nature are complex ...

November 20, 2020

APMdigest posed the following question to the IT Operations community: How should ITOps adapt to the new normal? In response, industry experts offered their best recommendations for how ITOps can adapt to this new remote work environment. Part 5, the final installment in the series, covers open source and emerging technologies ...

November 19, 2020

APMdigest posed the following question to the IT Operations community: How should ITOps adapt to the new normal? In response, industry experts offered their best recommendations for how ITOps can adapt to this new remote work environment. Part 4 covers monitoring and visibility ...

November 18, 2020

APMdigest posed the following question to the IT Operations community: How should ITOps adapt to the new normal? In response, industry experts offered their best recommendations for how ITOps can adapt to this new remote work environment. Part 3 covers automation ...

November 17, 2020

APMdigest posed the following question to the IT Operations community: How should ITOps adapt to the new normal? In response, industry experts offered their best recommendations for how ITOps can adapt to this new remote work environment. Part 2 covers communication and collaboration ...