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"Crowd Cloud" Brings Asia-Pacific Emerging Markets into the Cloud

Asaf Zamir

Asia-Pacific is at the forefront of the cloud revolution. According to the Cisco Global Cloud Index: Forecast and Methodology, 2015 – 2020, Asia Pacific is projected to generate 1.5 zettabytes of cloud traffic, or a trillion gigabytes. To put it into perspective, that’s equivalent to about 375 billion DVDs. Yet while developed APAC countries, such as Hong Kong and Singapore, are leading the way in cloud adoption, emerging markets in the region are trailing behind. The decentralized cloud – or the "Crowd Cloud" – will bring these markets into the 21st century by making the cloud accessible to all.

Growth of the Cloud in Asia-Pacific

Asia-Pacific is the fastest growing region in terms of hyperscale data center locations, and is expected to grow more rapidly over the next five years. Alibaba, the Chinese e-commerce company, announced its plans this year to open two more data centers in the region – one in Malaysia and another in Singapore. Meanwhile, Microsoft Asia Pacific has recorded triple-digit growth year-on-year for Azure in the first 10 months of 2016, providing cloud services to everything from IoT systems to monitor oyster farms to patient records for healthcare providers.

However, the very nature of centralized cloud services stymies growth in the cloud. These data centers are slow to build and costly to run. They are also vulnerable to cyber attacks, system failures and power outages. While Singapore and Hong Kong have made significant investments in the necessary cables, power and broadband for supporting the cloud, emerging APAC countries often lack the necessary infrastructure investment to support the cloud. For businesses, disruptions caused by systems failures can be costly; a recent outage of one of the largest cloud service providers in the US paralyzed a number of cloud-dependent businesses and cost S&P 500 companies $150 million USD.

The lack of competition between hyperscale cloud providers also means that costs are unnaturally high. The top 24 "hyperscale" companies operate over 300 data centers across the world, and account for almost 60 percent of cloud-hosted software services. By mid-2018, operational expenditure for cloud services will account for 80 percent of company’s IT budgets, according to Intel Security. This prices many businesses out of the cloud economy.

Crowd Cloud in an Emerging Market

The traditional model of centralized cloud services provided by a few hyperscale providers is outdated. To keep pace in the internet-based economy, Asia-Pacific emerging markets need to adopt a new model for the cloud: the "Crowd Cloud." Rather than storing and processing data in a centralized data center, the Crowd Cloud harnesses the unused processing power and data storage from millions of home and office computers worldwide. This will solve many of the issues in cloud scalability in Asia-Pacific emerging markets by bypassing the need for significant infrastructure investment in data centers, and creating a more secure and stable cloud network.

While there are already a number of decentralized solutions out there, these only provide solutions for a single vertical within the cloud – storage, computing (CPU), bandwidth, applications or payments – aimed towards niche markets, such as 3D graphics rendering or scientific research. Until now, there has not been a fully-integrated decentralized cloud service solution. The solution to this is through a decentralized infrastructure that utilizes a blockchain-based gateway to integrate between all these cloud components.

Within a new decentralized cloud ecosystem, it is necessary to have a standard cryptocurrency based on blockchain-Ethereum to govern exchanges automatically. By creating a running receipt of the cloud services used, it will enable the clearing and distributing of payments to Crowd Cloud providers. This could still include big players like Amazon Web Services, Microsoft Azure and Google Cloud, alongside individual – anyone who is a part of the Crowd Cloud.

The introduction of decentralized cloud services will revolutionize how emerging markets access the cloud. Rather than relying on infrastructure which is slow, costly to build and prone to failure, the Crowd Cloud will provide instant access to high-power computer processing (CPU), data storage and other cloud services. This will ensure that these emerging markets are not left by the wayside as demand for online services continues to grow in Asia-Pacific.

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"Crowd Cloud" Brings Asia-Pacific Emerging Markets into the Cloud

Asaf Zamir

Asia-Pacific is at the forefront of the cloud revolution. According to the Cisco Global Cloud Index: Forecast and Methodology, 2015 – 2020, Asia Pacific is projected to generate 1.5 zettabytes of cloud traffic, or a trillion gigabytes. To put it into perspective, that’s equivalent to about 375 billion DVDs. Yet while developed APAC countries, such as Hong Kong and Singapore, are leading the way in cloud adoption, emerging markets in the region are trailing behind. The decentralized cloud – or the "Crowd Cloud" – will bring these markets into the 21st century by making the cloud accessible to all.

Growth of the Cloud in Asia-Pacific

Asia-Pacific is the fastest growing region in terms of hyperscale data center locations, and is expected to grow more rapidly over the next five years. Alibaba, the Chinese e-commerce company, announced its plans this year to open two more data centers in the region – one in Malaysia and another in Singapore. Meanwhile, Microsoft Asia Pacific has recorded triple-digit growth year-on-year for Azure in the first 10 months of 2016, providing cloud services to everything from IoT systems to monitor oyster farms to patient records for healthcare providers.

However, the very nature of centralized cloud services stymies growth in the cloud. These data centers are slow to build and costly to run. They are also vulnerable to cyber attacks, system failures and power outages. While Singapore and Hong Kong have made significant investments in the necessary cables, power and broadband for supporting the cloud, emerging APAC countries often lack the necessary infrastructure investment to support the cloud. For businesses, disruptions caused by systems failures can be costly; a recent outage of one of the largest cloud service providers in the US paralyzed a number of cloud-dependent businesses and cost S&P 500 companies $150 million USD.

The lack of competition between hyperscale cloud providers also means that costs are unnaturally high. The top 24 "hyperscale" companies operate over 300 data centers across the world, and account for almost 60 percent of cloud-hosted software services. By mid-2018, operational expenditure for cloud services will account for 80 percent of company’s IT budgets, according to Intel Security. This prices many businesses out of the cloud economy.

Crowd Cloud in an Emerging Market

The traditional model of centralized cloud services provided by a few hyperscale providers is outdated. To keep pace in the internet-based economy, Asia-Pacific emerging markets need to adopt a new model for the cloud: the "Crowd Cloud." Rather than storing and processing data in a centralized data center, the Crowd Cloud harnesses the unused processing power and data storage from millions of home and office computers worldwide. This will solve many of the issues in cloud scalability in Asia-Pacific emerging markets by bypassing the need for significant infrastructure investment in data centers, and creating a more secure and stable cloud network.

While there are already a number of decentralized solutions out there, these only provide solutions for a single vertical within the cloud – storage, computing (CPU), bandwidth, applications or payments – aimed towards niche markets, such as 3D graphics rendering or scientific research. Until now, there has not been a fully-integrated decentralized cloud service solution. The solution to this is through a decentralized infrastructure that utilizes a blockchain-based gateway to integrate between all these cloud components.

Within a new decentralized cloud ecosystem, it is necessary to have a standard cryptocurrency based on blockchain-Ethereum to govern exchanges automatically. By creating a running receipt of the cloud services used, it will enable the clearing and distributing of payments to Crowd Cloud providers. This could still include big players like Amazon Web Services, Microsoft Azure and Google Cloud, alongside individual – anyone who is a part of the Crowd Cloud.

The introduction of decentralized cloud services will revolutionize how emerging markets access the cloud. Rather than relying on infrastructure which is slow, costly to build and prone to failure, the Crowd Cloud will provide instant access to high-power computer processing (CPU), data storage and other cloud services. This will ensure that these emerging markets are not left by the wayside as demand for online services continues to grow in Asia-Pacific.

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According to Auvik's 2025 IT Trends Report, 60% of IT professionals feel at least moderately burned out on the job, with 43% stating that their workload is contributing to work stress. At the same time, many IT professionals are naming AI and machine learning as key areas they'd most like to upskill ...

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

Amidst the threat of cyberhacks and data breaches, companies install several security measures to keep their business safely afloat. These measures aim to protect businesses, employees, and crucial data. Yet, employees perceive them as burdensome. Frustrated with complex logins, slow access, and constant security checks, workers decide to completely bypass all security set-ups ...

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In 2025, enterprise workflows are undergoing a seismic shift. Propelled by breakthroughs in generative AI (GenAI), large language models (LLMs), and natural language processing (NLP), a new paradigm is emerging — agentic AI. This technology is not just automating tasks; it's reimagining how organizations make decisions, engage customers, and operate at scale ...

In the early days of the cloud revolution, business leaders perceived cloud services as a means of sidelining IT organizations. IT was too slow, too expensive, or incapable of supporting new technologies. With a team of developers, line of business managers could deploy new applications and services in the cloud. IT has been fighting to retake control ever since. Today, IT is back in the driver's seat, according to new research by Enterprise Management Associates (EMA) ...

In today's fast-paced and increasingly complex network environments, Network Operations Centers (NOCs) are the backbone of ensuring continuous uptime, smooth service delivery, and rapid issue resolution. However, the challenges faced by NOC teams are only growing. In a recent study, 78% state network complexity has grown significantly over the last few years while 84% regularly learn about network issues from users. It is imperative we adopt a new approach to managing today's network experiences ...

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