Skip to main content

John Rakowski from Forrester: 10 Must-Have APM Capabilities

During APMdigest's exclusive interview last month, John Rakowski, Forrester Analyst & Advisor Serving Infrastructure & Operations Professionals, outlined 10 must-have capabilities to look for when you are purchasing an Application Performance Management (APM) solution. Not included with the rest of the interview, here is the list published for the first time:

1. Simplicity

Complexity kills. Complexity in any monitoring solution is not going to provide value. So first and foremost any recommendation that I make is that simple is beautiful. Solutions must be simple to deploy quickly, simple to use, simple to access.

2. Collect All Data

APM solutions must be able to record data rapidly and store economically. You need to be able to record all data. It used to be that monitoring solutions would sample data every five minutes, or even every minute. That is too slow now. You need to be collecting all data.

3. Automation

APM solutions must automatically learn and understand what is important to the environment, in terms of the people, process and technology perspective. It is no good having the operator define this. Because of the rapid return you need to get from APM, these solutions need to be able to learn about the environment.

4. Integration

An APM solution is not going to be the only solution you invest in. A good monitoring approach is to have various products in a monitoring stack – infrastructure monitoring, network performance monitoring. So a good APM solution needs to be able to integrate easily with other monitoring solutions. An open API is a must here.

5. Single Source of the Truth

APM solutions must promote cooperation, and a single source of truth. Your APM solution must be a single source of truth for application performance and availability. And it is not just about traditional understanding of performance and availability. It is also about making sure that these applications are delivering the right customer experience.

6. Search

APM solutions should be collecting all data, so they must make it easy to search through that data.

7. Flexible Dashboards

APM solutions must make it easy to display information in context – whether it is to the business or IT. This requires the capability to easily create dashboards for multiple users.

8. Freemium Model

APM solutions must be available to try for free. I am a big advocate of the “freemium” model. For any APM solution, it is very hard to understand what value you are going to get from that solution in a trial period of 30 days.

9. Integration with Automation Solutions

Solutions must be able to trigger responses to situations rapidly, so integration with automation solutions is important.

10. Focus on Business

APM solutions must focus on business outcomes first, and technology second.

ABOUT John Rakowski

John Rakowski serves Infrastructure & Operations Professionals. He has eight years of experience in the technology and consulting industry, with certifications from Microsoft, VMware, Citrix, BMC, and the Information Technology Infrastructure Library (ITIL). At Forrester, his
research focuses on service management strategy, adoption, and implementation. In particular, Rakowski helps IT leaders and their teams understand the business value of service management, develop their strategy, evaluate and select vendor tools, and implement service management processes such as ITIL. Additionally, Rakowski focuses on the organizational impact of service management and its relationship to broader IT trends such as cloud computing.

Prior to joining Forrester in 2011, Rakowski was a solution architect for Fujitsu specializing in enterprise management. He has provided consultancy to a number of organizations in both the public and private sector and across different verticals ranging from the financial sector to not-for-profit charities. Some notable examples of his past clients are Deutsche Bank, Citigroup, KPMG, and Her Majesty’s Revenue and Customs (HMRC). He has also been a certified trainer delivering systems management courses on behalf of Microsoft. Working out of Forrester's London office, John holds a B.Sc. (Hons) in business information technology from Manchester Metropolitan University.

Hot Topics

The Latest

In APMdigest's 2026 Observability Predictions Series, industry experts offer predictions on how Observability and related technologies will evolve and impact business in 2025. Part 6 covers OpenTelemetry ...

In APMdigest's 2026 Observability Predictions Series, industry experts offer predictions on how Observability and related technologies will evolve and impact business in 2025. Part 5 covers APM and infrastructure monitoring ...

AI continues to be the top story across the industry, but a big test is coming up as retailers make the final preparations before the holiday season starts. Will new AI powered features help load up Santa's sleigh this year? Or are early adopters in for unpleasant surprises in the form of unexpected high costs, poor performance, or even service outages? ...

In APMdigest's 2026 Observability Predictions Series, industry experts offer predictions on how Observability and related technologies will evolve and impact business in 2025. Part 4 covers user experience, digital performance, website performance and ITSM ...

In APMdigest's 2026 Observability Predictions Series, industry experts offer predictions on how Observability and related technologies will evolve and impact business in 2025. Part 3 covers more predictions about Observability ...

In APMdigest's 2026 Observability Predictions Series, industry experts offer predictions on how Observability and related technologies will evolve and impact business in 2025. Part 2 covers predictions about Observability and AIOps ...

The Holiday Season means it is time for APMdigest's annual list of predictions, covering Observability and other IT performance topics. Industry experts — from analysts and consultants to the top vendors — offer thoughtful, insightful, and often controversial predictions on how Observability, AIOps, APM and related technologies will evolve and impact business in 2026 ...

IT organizations are preparing for 2026 with increased expectations around modernization, cloud maturity, and data readiness. At the same time, many teams continue to operate with limited staffing and are trying to maintain complex environments with small internal groups. These conditions are creating a distinct set of priorities for the year ahead. The DataStrike 2026 Data Infrastructure Survey Report, based on responses from nearly 280 IT leaders across industries, points to five trends that are shaping data infrastructure planning for 2026 ...

Developers building AI applications are not just looking for fault patterns after deployment; they must detect issues quickly during development and have the ability to prevent issues after going live. Unfortunately, traditional observability tools can no longer meet the needs of AI-driven enterprise application development. AI-powered detection and auto-remediation tools designed to keep pace with rapid development are now emerging to proactively manage performance and prevent downtime ...

Every few years, the cybersecurity industry adopts a new buzzword. "Zero Trust" has endured longer than most — and for good reason. Its promise is simple: trust nothing by default, verify everything continuously. Yet many organizations still hesitate to implement Zero Trust Network Access (ZTNA). The problem isn't that ZTNA doesn't work. It's that it's often misunderstood ...

John Rakowski from Forrester: 10 Must-Have APM Capabilities

During APMdigest's exclusive interview last month, John Rakowski, Forrester Analyst & Advisor Serving Infrastructure & Operations Professionals, outlined 10 must-have capabilities to look for when you are purchasing an Application Performance Management (APM) solution. Not included with the rest of the interview, here is the list published for the first time:

1. Simplicity

Complexity kills. Complexity in any monitoring solution is not going to provide value. So first and foremost any recommendation that I make is that simple is beautiful. Solutions must be simple to deploy quickly, simple to use, simple to access.

2. Collect All Data

APM solutions must be able to record data rapidly and store economically. You need to be able to record all data. It used to be that monitoring solutions would sample data every five minutes, or even every minute. That is too slow now. You need to be collecting all data.

3. Automation

APM solutions must automatically learn and understand what is important to the environment, in terms of the people, process and technology perspective. It is no good having the operator define this. Because of the rapid return you need to get from APM, these solutions need to be able to learn about the environment.

4. Integration

An APM solution is not going to be the only solution you invest in. A good monitoring approach is to have various products in a monitoring stack – infrastructure monitoring, network performance monitoring. So a good APM solution needs to be able to integrate easily with other monitoring solutions. An open API is a must here.

5. Single Source of the Truth

APM solutions must promote cooperation, and a single source of truth. Your APM solution must be a single source of truth for application performance and availability. And it is not just about traditional understanding of performance and availability. It is also about making sure that these applications are delivering the right customer experience.

6. Search

APM solutions should be collecting all data, so they must make it easy to search through that data.

7. Flexible Dashboards

APM solutions must make it easy to display information in context – whether it is to the business or IT. This requires the capability to easily create dashboards for multiple users.

8. Freemium Model

APM solutions must be available to try for free. I am a big advocate of the “freemium” model. For any APM solution, it is very hard to understand what value you are going to get from that solution in a trial period of 30 days.

9. Integration with Automation Solutions

Solutions must be able to trigger responses to situations rapidly, so integration with automation solutions is important.

10. Focus on Business

APM solutions must focus on business outcomes first, and technology second.

ABOUT John Rakowski

John Rakowski serves Infrastructure & Operations Professionals. He has eight years of experience in the technology and consulting industry, with certifications from Microsoft, VMware, Citrix, BMC, and the Information Technology Infrastructure Library (ITIL). At Forrester, his
research focuses on service management strategy, adoption, and implementation. In particular, Rakowski helps IT leaders and their teams understand the business value of service management, develop their strategy, evaluate and select vendor tools, and implement service management processes such as ITIL. Additionally, Rakowski focuses on the organizational impact of service management and its relationship to broader IT trends such as cloud computing.

Prior to joining Forrester in 2011, Rakowski was a solution architect for Fujitsu specializing in enterprise management. He has provided consultancy to a number of organizations in both the public and private sector and across different verticals ranging from the financial sector to not-for-profit charities. Some notable examples of his past clients are Deutsche Bank, Citigroup, KPMG, and Her Majesty’s Revenue and Customs (HMRC). He has also been a certified trainer delivering systems management courses on behalf of Microsoft. Working out of Forrester's London office, John holds a B.Sc. (Hons) in business information technology from Manchester Metropolitan University.

Hot Topics

The Latest

In APMdigest's 2026 Observability Predictions Series, industry experts offer predictions on how Observability and related technologies will evolve and impact business in 2025. Part 6 covers OpenTelemetry ...

In APMdigest's 2026 Observability Predictions Series, industry experts offer predictions on how Observability and related technologies will evolve and impact business in 2025. Part 5 covers APM and infrastructure monitoring ...

AI continues to be the top story across the industry, but a big test is coming up as retailers make the final preparations before the holiday season starts. Will new AI powered features help load up Santa's sleigh this year? Or are early adopters in for unpleasant surprises in the form of unexpected high costs, poor performance, or even service outages? ...

In APMdigest's 2026 Observability Predictions Series, industry experts offer predictions on how Observability and related technologies will evolve and impact business in 2025. Part 4 covers user experience, digital performance, website performance and ITSM ...

In APMdigest's 2026 Observability Predictions Series, industry experts offer predictions on how Observability and related technologies will evolve and impact business in 2025. Part 3 covers more predictions about Observability ...

In APMdigest's 2026 Observability Predictions Series, industry experts offer predictions on how Observability and related technologies will evolve and impact business in 2025. Part 2 covers predictions about Observability and AIOps ...

The Holiday Season means it is time for APMdigest's annual list of predictions, covering Observability and other IT performance topics. Industry experts — from analysts and consultants to the top vendors — offer thoughtful, insightful, and often controversial predictions on how Observability, AIOps, APM and related technologies will evolve and impact business in 2026 ...

IT organizations are preparing for 2026 with increased expectations around modernization, cloud maturity, and data readiness. At the same time, many teams continue to operate with limited staffing and are trying to maintain complex environments with small internal groups. These conditions are creating a distinct set of priorities for the year ahead. The DataStrike 2026 Data Infrastructure Survey Report, based on responses from nearly 280 IT leaders across industries, points to five trends that are shaping data infrastructure planning for 2026 ...

Developers building AI applications are not just looking for fault patterns after deployment; they must detect issues quickly during development and have the ability to prevent issues after going live. Unfortunately, traditional observability tools can no longer meet the needs of AI-driven enterprise application development. AI-powered detection and auto-remediation tools designed to keep pace with rapid development are now emerging to proactively manage performance and prevent downtime ...

Every few years, the cybersecurity industry adopts a new buzzword. "Zero Trust" has endured longer than most — and for good reason. Its promise is simple: trust nothing by default, verify everything continuously. Yet many organizations still hesitate to implement Zero Trust Network Access (ZTNA). The problem isn't that ZTNA doesn't work. It's that it's often misunderstood ...