Martello Technologies Group announced that the integration of GSX is now complete.
Martello acquired GSX in May 2020 to expand into the Digital Experience Monitoring market with Microsoft 365 solutions for the enterprise. With the GSX integration now completed, Martello is focused on accelerating user growth by providing performance and user experience monitoring for Microsoft 365 solutions to businesses of all sizes globally.
With the integration of GSX complete, Martello is now well-positioned to accelerate DEM user growth in FY22. Going forward, the Company is focused on the following activities to increase user growth:
- Meeting the demands of the ‘work from anywhere’ digital workforce – Martello is improving the scalability and depth of its DEM solution, driven by the upcoming integration of Gizmo with iQ. Real user monitoring and end-to-end network visualization capabilities will provide insight into actual user activities and quickly pinpoint whether problems are related to the cloud provider, ISP, or the user’s network, for better IT support of remote workers. In addition, by improving the scalability of the iQ and Gizmo products, Martello can more efficiently onboard very large enterprises.
- Onboarding new Managed Service Providers (MSPs) – The integration of GSX and upcoming completion of product enhancements unlocks multi-tenant SaaS (software as a service) capacity, a key capability to capture a leading market position within the Microsoft 365 channel. The MSP channel will allow Martello to cost-efficiently expand its reach into the mid-tier enterprise and SME (small-medium enterprise) market. Martello has been working with one of the world’s largest Microsoft MSPs, onboarding their customers successfully and creating a strong and repeatable process for additional MSP onboarding.
- Deepening Martello’s entrenchment in the Microsoft channel – Via the Microsoft Co-Sell program, the Company’s gold partnership and other initiatives with Microsoft, Martello will further extend its reach across Microsoft globally. This provides greater access to Microsoft’s enterprise, corporate and small and medium accounts, to grow Martello’s partner and customer base and increase users on the Company’s platform.
“As more CIOs procure services like Microsoft 365 from third party cloud services vendors, monitoring employee user experience has become increasingly complex and expensive”, said John Proctor, President and CEO of Martello. “Martello is uniquely positioned to provide a leading Microsoft 365 DEM solution to solve this problem, and our team will work tirelessly to increase our Microsoft user base.”
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