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Martello Joins Microsoft Global Solutions Alliance Program

Martello Technologies Group announced an agreement with Microsoft in which Martello will join the Microsoft Global Solutions Alliance program as a Strategic Global Independent Software Vendor (GISV) Partner.

This agreement provides Martello with deeper engagement and access to Microsoft customer and partner channels to accelerate sales and pipeline growth.

Actionable insight into the user experience, provided by Martello, has become more critical than ever as the business world depends on cloud productivity, collaboration and communication services to drive revenue and support customers. The recent launch of Windows 365 means that with even more of the workload moving into the cloud, it will be critical in the years ahead to have visibility into the user experience, and to be able to troubleshoot problems in a timely and effective manner.

Under the terms of the four-year agreement, Martello will benefit from Microsoft resources to accelerate sales and pipeline growth. The July 2020 Forrester Total Economic Impact Study: Revenue and Growth Opportunities for Microsoft Azure Partners commissioned by Microsoft, found that partners in the Global Solutions Alliance Program can double their leads and increase deal size by 50% to 100% with dedicated marketing and sales support from Microsoft and the ability to transact business via the Azure Marketplace.

“As an increasing variety of services and now the operating system moves into the cloud, the need for actionable insight on the user’s experience has grown. We are thrilled to join this program, and in turn make Microsoft Azure our preferred hosting platform”, said Martello President and CEO John Proctor. “We look forward to utilizing the breadth, depth and connectivity that Microsoft brings, and in collaboration, accelerating our growth and driving increased value for our joint customers and partners as they seek the tools to provide exceptional, productive Microsoft 365 user experiences.”

“Today’s hybrid workforce relies on Microsoft Teams to stay connected and productive, and Martello offers a digital experience monitoring solution that helps our customers and partners deliver the best possible Microsoft 365 and Microsoft Teams user experience,” said Suzanne Gagliese, VP, Global Partner Solutions, Microsoft Canada. “We are pleased to enter this new level in our relationship with Martello, driving Microsoft Azure consumption together as we bring customers and partners the tools to detect and address challenges and improve performance and experience of business-critical cloud services.”

Martello’s DEM Microsoft 365 solution provides monitoring and analytics that offer actionable insights into the performance and user experience of Microsoft 365 and Teams, no matter where the user is located. The Company provides these solutions to companies of any size, having recently launched its partner program, in which managed service providers (MSP) and value-added resellers (VARs) can elevate their Microsoft 365 service offering for small and medium businesses with Martello DEM.

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Martello Joins Microsoft Global Solutions Alliance Program

Martello Technologies Group announced an agreement with Microsoft in which Martello will join the Microsoft Global Solutions Alliance program as a Strategic Global Independent Software Vendor (GISV) Partner.

This agreement provides Martello with deeper engagement and access to Microsoft customer and partner channels to accelerate sales and pipeline growth.

Actionable insight into the user experience, provided by Martello, has become more critical than ever as the business world depends on cloud productivity, collaboration and communication services to drive revenue and support customers. The recent launch of Windows 365 means that with even more of the workload moving into the cloud, it will be critical in the years ahead to have visibility into the user experience, and to be able to troubleshoot problems in a timely and effective manner.

Under the terms of the four-year agreement, Martello will benefit from Microsoft resources to accelerate sales and pipeline growth. The July 2020 Forrester Total Economic Impact Study: Revenue and Growth Opportunities for Microsoft Azure Partners commissioned by Microsoft, found that partners in the Global Solutions Alliance Program can double their leads and increase deal size by 50% to 100% with dedicated marketing and sales support from Microsoft and the ability to transact business via the Azure Marketplace.

“As an increasing variety of services and now the operating system moves into the cloud, the need for actionable insight on the user’s experience has grown. We are thrilled to join this program, and in turn make Microsoft Azure our preferred hosting platform”, said Martello President and CEO John Proctor. “We look forward to utilizing the breadth, depth and connectivity that Microsoft brings, and in collaboration, accelerating our growth and driving increased value for our joint customers and partners as they seek the tools to provide exceptional, productive Microsoft 365 user experiences.”

“Today’s hybrid workforce relies on Microsoft Teams to stay connected and productive, and Martello offers a digital experience monitoring solution that helps our customers and partners deliver the best possible Microsoft 365 and Microsoft Teams user experience,” said Suzanne Gagliese, VP, Global Partner Solutions, Microsoft Canada. “We are pleased to enter this new level in our relationship with Martello, driving Microsoft Azure consumption together as we bring customers and partners the tools to detect and address challenges and improve performance and experience of business-critical cloud services.”

Martello’s DEM Microsoft 365 solution provides monitoring and analytics that offer actionable insights into the performance and user experience of Microsoft 365 and Teams, no matter where the user is located. The Company provides these solutions to companies of any size, having recently launched its partner program, in which managed service providers (MSP) and value-added resellers (VARs) can elevate their Microsoft 365 service offering for small and medium businesses with Martello DEM.

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As businesses increasingly rely on high-performance applications to deliver seamless user experiences, the demand for fast, reliable, and scalable data storage systems has never been greater. Redis — an open-source, in-memory data structure store — has emerged as a popular choice for use cases ranging from caching to real-time analytics. But with great performance comes the need for vigilant monitoring ...

Kubernetes was not initially designed with AI's vast resource variability in mind, and the rapid rise of AI has exposed Kubernetes limitations, particularly when it comes to cost and resource efficiency. Indeed, AI workloads differ from traditional applications in that they require a staggering amount and variety of compute resources, and their consumption is far less consistent than traditional workloads ... Considering the speed of AI innovation, teams cannot afford to be bogged down by these constant infrastructure concerns. A solution is needed ...

AI is the catalyst for significant investment in data teams as enterprises require higher-quality data to power their AI applications, according to the State of Analytics Engineering Report from dbt Labs ...

Misaligned architecture can lead to business consequences, with 93% of respondents reporting negative outcomes such as service disruptions, high operational costs and security challenges ...

A Gartner analyst recently suggested that GenAI tools could create 25% time savings for network operational teams. Where might these time savings come from? How are GenAI tools helping NetOps teams today, and what other tasks might they take on in the future as models continue improving? In general, these savings come from automating or streamlining manual NetOps tasks ...

IT and line-of-business teams are increasingly aligned in their efforts to close the data gap and drive greater collaboration to alleviate IT bottlenecks and offload growing demands on IT teams, according to The 2025 Automation Benchmark Report: Insights from IT Leaders on Enterprise Automation & the Future of AI-Driven Businesses from Jitterbit ...

A large majority (86%) of data management and AI decision makers cite protecting data privacy as a top concern, with 76% of respondents citing ROI on data privacy and AI initiatives across their organization, according to a new Harris Poll from Collibra ...

According to Gartner, Inc. the following six trends will shape the future of cloud over the next four years, ultimately resulting in new ways of working that are digital in nature and transformative in impact ...

2020 was the equivalent of a wedding with a top-shelf open bar. As businesses scrambled to adjust to remote work, digital transformation accelerated at breakneck speed. New software categories emerged overnight. Tech stacks ballooned with all sorts of SaaS apps solving ALL the problems — often with little oversight or long-term integration planning, and yes frequently a lot of duplicated functionality ... But now the music's faded. The lights are on. Everyone from the CIO to the CFO is checking the bill. Welcome to the Great SaaS Hangover ...

Regardless of OpenShift being a scalable and flexible software, it can be a pain to monitor since complete visibility into the underlying operations is not guaranteed ... To effectively monitor an OpenShift environment, IT administrators should focus on these five key elements and their associated metrics ...