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New EMA Report: OpenTelemetry's Emerging Role in IT Performance and Availability

Pete Goldin
APMdigest

OpenTelemetry is quickly becoming a foundational element of observability, according to a new report I wrote in partnership with Dan Twing, President and COO of Enterprise Management Associates (EMA), titled Taking Observability to the Next Level: OpenTelemetry's Emerging Role in IT Performance and Reliability. The report was sponsored by Elastic, an APMdigest sponsor, as well as Apica, Beta Systems, Dynatrace, Embrace and SolarWinds.

WEBINAR APRIL 15: Unlocking the Future of Observability: OpenTelemetry’s Role in IT Performance and Innovation

OpenTelemetry (OTel) is an open source CNCF project offering a framework and suite of tools including APIs and SDKs that facilitate the generation, collection, and exporting of telemetry data for observability platforms and related tools. OTel collects logs, metrics and traces, and is expanding data types to include profiling and many other possibilities.

This report comes at just the right time, with OpenTelemetry emerging as an essential component of modern observability. Our first objective for the research was to assess the awareness and perception of OpenTelemetry in the IT industry. We assumed the research would show that the project has some good momentum, but the results were even a bit higher than expected, with a majority (68.3%) of respondents saying they are moderately or very familiar with OTel.

OpenTelemetry also enjoys a positive perception, with half of respondents considering OpenTelemetry mature enough for implementation today, and another 31% considering it moderately mature and useful. So more than 80% basically feel that OpenTelemetry can be used now. And almost everyone surveyed (98.7%) expresses support for where OpenTelemetry is heading — a very strong vote of confidence. BTW those last two groupings include respondents that are only marginally familiar with OpenTelemetry, which suggests that OTel has a rock solid reputation.

The majority also say OpenTelemetry's role in observability is important — 61% believe OpenTelemetry is a very important or critical enabler of observability, and 57% place a similar value on the importance of OpenTelemetry to their own observability strategy.

The usage numbers are also encouraging. The report states, "Almost half (48.5%) of respondents currently use OpenTelemetry. Another 25.3% are not using OpenTelemetry yet, but are planning to implement. This means that just under 75% are either using or planning to use OpenTelemetry, a statistic that bodes well for the future of the standard. The remaining 24.8% are still evaluating, while only 1.5% of respondents had no plans to implement."

The survey findings further reflect the momentum of OpenTelemetry by showing how observability maturity correlates directly with the awareness, perception and even adoption of OpenTelemetry. A majority (64%) of survey respondents assess their own observability practices as mature or very mature, and 45% of that group are very familiar with OpenTelemetry; 67% see OpenTelemetry as very important or critical to their own observability strategy; and 61% already use OpenTelemetry.

Image
EMA

The EMA report holds much more interesting stats about OpenTelemetry that can be valuable to both observability practitioners and IT product vendors, answering questions such as:

  • Where are users deploying OpenTelemetry?
  • What are the concerns and challenges?
  • What are the benefits of OpenTelemetry?
  • What level of ROI are users gaining?
  • What are the expectations for OpenTelemetry's future?

One of the final points we made in the report: OpenTelemetry will become a competitive advantage for organizations across most industries. "One of the most consequential points to consider: the survey findings suggest that your competitors have already started using OpenTelemetry to improve digital performance, availability, and the user experience. With this in mind, if you have not already adopted OpenTelemetry, the time to start is now."

Pete Goldin is Editor and Publisher of APMdigest

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New EMA Report: OpenTelemetry's Emerging Role in IT Performance and Availability

Pete Goldin
APMdigest

OpenTelemetry is quickly becoming a foundational element of observability, according to a new report I wrote in partnership with Dan Twing, President and COO of Enterprise Management Associates (EMA), titled Taking Observability to the Next Level: OpenTelemetry's Emerging Role in IT Performance and Reliability. The report was sponsored by Elastic, an APMdigest sponsor, as well as Apica, Beta Systems, Dynatrace, Embrace and SolarWinds.

WEBINAR APRIL 15: Unlocking the Future of Observability: OpenTelemetry’s Role in IT Performance and Innovation

OpenTelemetry (OTel) is an open source CNCF project offering a framework and suite of tools including APIs and SDKs that facilitate the generation, collection, and exporting of telemetry data for observability platforms and related tools. OTel collects logs, metrics and traces, and is expanding data types to include profiling and many other possibilities.

This report comes at just the right time, with OpenTelemetry emerging as an essential component of modern observability. Our first objective for the research was to assess the awareness and perception of OpenTelemetry in the IT industry. We assumed the research would show that the project has some good momentum, but the results were even a bit higher than expected, with a majority (68.3%) of respondents saying they are moderately or very familiar with OTel.

OpenTelemetry also enjoys a positive perception, with half of respondents considering OpenTelemetry mature enough for implementation today, and another 31% considering it moderately mature and useful. So more than 80% basically feel that OpenTelemetry can be used now. And almost everyone surveyed (98.7%) expresses support for where OpenTelemetry is heading — a very strong vote of confidence. BTW those last two groupings include respondents that are only marginally familiar with OpenTelemetry, which suggests that OTel has a rock solid reputation.

The majority also say OpenTelemetry's role in observability is important — 61% believe OpenTelemetry is a very important or critical enabler of observability, and 57% place a similar value on the importance of OpenTelemetry to their own observability strategy.

The usage numbers are also encouraging. The report states, "Almost half (48.5%) of respondents currently use OpenTelemetry. Another 25.3% are not using OpenTelemetry yet, but are planning to implement. This means that just under 75% are either using or planning to use OpenTelemetry, a statistic that bodes well for the future of the standard. The remaining 24.8% are still evaluating, while only 1.5% of respondents had no plans to implement."

The survey findings further reflect the momentum of OpenTelemetry by showing how observability maturity correlates directly with the awareness, perception and even adoption of OpenTelemetry. A majority (64%) of survey respondents assess their own observability practices as mature or very mature, and 45% of that group are very familiar with OpenTelemetry; 67% see OpenTelemetry as very important or critical to their own observability strategy; and 61% already use OpenTelemetry.

Image
EMA

The EMA report holds much more interesting stats about OpenTelemetry that can be valuable to both observability practitioners and IT product vendors, answering questions such as:

  • Where are users deploying OpenTelemetry?
  • What are the concerns and challenges?
  • What are the benefits of OpenTelemetry?
  • What level of ROI are users gaining?
  • What are the expectations for OpenTelemetry's future?

One of the final points we made in the report: OpenTelemetry will become a competitive advantage for organizations across most industries. "One of the most consequential points to consider: the survey findings suggest that your competitors have already started using OpenTelemetry to improve digital performance, availability, and the user experience. With this in mind, if you have not already adopted OpenTelemetry, the time to start is now."

Pete Goldin is Editor and Publisher of APMdigest

The Latest

AI is becoming the operating system of the enterprise. It acts as an invisible coordination layer that understands intent, connects systems, and executes work across complex SaaS environments. Previously, employees had to click through multiple systems — CRM, ERP, support tools, collaboration platforms — to complete a single task. Now, instead of navigating each application manually, they can simply state what they need to accomplish ...

In 2026, the cost of downtime or an outage is no longer just a technical inconvenience; it's a $600 billion wake up call for global businesses. As our digital ecosystems become  more interconnected, each touchpoint introduces new risks and multiplies the consequences when things go wrong. And the data is clear: aggregate downtime costs  for Global 2,000 companies have surged 50% since 2024, reaching a staggering $600 billion ...

Deloitte found that 74% of enterprises expect to deploy agentic AI solutions in the next 24 months. However, the rush to deployment is outpacing foundational work, though. Only 21% of enterprises have fully formed agent governance models in place. The result? AI agents deployed without guidance or governance begin to function as fragmented islands of complexity ...

Cloud spending is no longer viewed as a passthrough IT expense, but as a strategic financial lever that directly impacts innovation capacity, profitability and enterprise resilience, according to the CFO Cloud Cost Optimization Report from Azul ...

As AI moves from generating responses to performing actions, the need for trust increases exponentially. And as organizations enlist AI agents for increasingly sophisticated business processes, trust is going to be the single most important theme for spurring adoption. What can organizations do to build trustworthy AI agents? ...

I've spent a lot of time in the channel, and one thing I keep coming back to is this: a partner program is only as good as what it looks like in the field. Many programs look great on paper, but when a partner is in front of a customer navigating a complex hybrid environment or trying to make the case for AI-powered observability, the gap between what a vendor promises and what it actually delivers becomes very clear, very fast ...

Enterprises today operate in a real-time environment where uninterrupted access to trusted data has become a baseline expectation for users, applications and automated systems. Traditional DataOps models, built on manual effort and human triage, cannot keep pace with this always active demand. AI agents are emerging as the operational backbone, ensuring consistent data availability, reinforcing trustworthiness and enabling a level of scale that manual processes cannot achieve ...

For decades, trust in the digital workplace rested on familiar signals. We trusted faces on video calls, voices on the phone, and emails that appeared to come from people we knew. These cues felt human and intuitive. They anchored how decisions were made, approvals were granted, and access was authorized. AI-powered deepfakes have quietly broken that model ...

Cloud migration was supposed to be a one-way door. For most enterprises, it turns out it isn't. Cloud data repatriation is a real and growing trend. A new survey ... finds that 89% of organizations plan to expand their on-premises infrastructure footprint over the next two years — and 75% have already moved at least some workloads back from public cloud in the past 24 months. The findings point to a broad rethinking of where data belongs ...

Over the past few years, large language models (LLMs) have revolutionized the software industry. Given their ability to excel at multi-step reasoning, LLMs have helped enterprises streamline workflows and adapt to the unknown. However, employing such models comes with sky-high costs, latency issues, and limited flexibility. In the realm of IT operations, it is generally wiser to employ smaller, domain-specific models instead ...