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How to Enhance SD-WAN Efficiency with DNS-Based Application Routing

Jim Offutt
EfficientIP

Keeping networks operational is critical for businesses to run smoothly. The Ponemon Institute estimates that the average cost of an unplanned network outage is $8,850 per minute, a staggering number. In addition to cost, a network failure has a negative effect on application efficiency and user experience.

One area where networks tend to fail is in app delivery continuity. As multi-cloud environments grow more and more popular for hosting apps, finding the best way to route users across networks to their desired applications is becoming challenging. Not only are there a larger number of network exit points, but it is more difficult to define the best path to take for a user to access an app.

Typically the best path includes parameters like performance of the app itself or availability of the app, meaning that the app should be reachable via the path defined. Finding the best path can be a reasonably straightforward task, but only if all network components are functioning properly. As networks become more complex, a scenario where an application becomes unreachable (such as due to WAN failure) is all too likely.

The more complex the network, the higher the cost of failure. Enterprise Management Associates assessed the damage of one hour of WAN downtime in a 100-branch enterprise and a 1,000-branch enterprise; they found that a 100-branch enterprise loses $300,000 per hour of downtime, while a 1,000-branch enterprise could lose up to $1 million per hour.

Fortunately, a variety of solutions exist that could prevent such losses. One is a home-made multi-WAN vendor routing diversity; however, this is best for large enterprises with IP networking experts I&O.

A simpler solution is SD-WAN, or software-defined wide area network. SD-WAN automatically selects the route to take to reach an IP destination. But like any IP routing solution, it does not select the destination to go to; it tells you how to go, not where to go. It is a popular option for many companies, since it is excellent in efficiency and redundancy and can apply political or financial routing rules, not just technical IP routing.

However, a main drawback is that if any component on the path goes down, SD-WAN just drops the application traffic — it is unable to propose a new path to reach the same app hosted on a different server or in a different datacenter. Therefore, SD-WAN alone is not enough to ensure app delivery continuity; while it can control access to apps, SD-WAN is unable to guarantee that the app being requested is reachable by the user. For that, you need an application-aware routing solution to augment your network.

This is where DNS-based routing comes in. Before knowing how to go somewhere (with SD-WAN), you need to know where you want to go. DNS already performs the role of selecting the destination, and the best way to detect that the app is reachable is from the viewpoint of the user. Intelligent routing decisions should therefore be taken as close as possible to users, to enable "application aware routing"; a recursive DNS located near enterprise users is ideally placed.

Indeed, putting app routing control functionality into DNS located at the edge of the network makes sense. This is essentially how a DNS Global Server Load Balancer (GSLB), located at the network edge, would work; by continuously checking availability of app resources, following the same network path that will be used by the user to reach the app. The DNS GSLB could quickly detect an application access failure and "force" an alternative destination (a new IP address for the same application name).

Early failure detection, followed by automatic failover, would ensure that users are always routed to the app in an accessible datacenter. This would guarantee the desired app availability.


Adding DNS GSLB capability at the network edge covers scenarios that SD-WAN cannot handle. This includes detecting application access failure (IP path or server infrastructure or configuration), reacting on the user’s behalf on WAN failure, and selecting the best destination based on application response time metric. The bottom line is that everyone already uses DNS; it would therefore make sense to incorporate the GSLB functionality, and provide it at the edge.

DNS GSLB and SD-WAN are complementary to each other. SD-WAN chooses the how, DNS chooses the where, and adding DNS GSLB functionality as close as possible to users offers increased intelligence on the where. Moving DNS GSLB to the edge is disruptive in that it offers a smarter approach for controlling app traffic routing, one that is simple to implement and efficient in use.

Jim Offutt is Senior Solutions Architect at EfficientIP

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How to Enhance SD-WAN Efficiency with DNS-Based Application Routing

Jim Offutt
EfficientIP

Keeping networks operational is critical for businesses to run smoothly. The Ponemon Institute estimates that the average cost of an unplanned network outage is $8,850 per minute, a staggering number. In addition to cost, a network failure has a negative effect on application efficiency and user experience.

One area where networks tend to fail is in app delivery continuity. As multi-cloud environments grow more and more popular for hosting apps, finding the best way to route users across networks to their desired applications is becoming challenging. Not only are there a larger number of network exit points, but it is more difficult to define the best path to take for a user to access an app.

Typically the best path includes parameters like performance of the app itself or availability of the app, meaning that the app should be reachable via the path defined. Finding the best path can be a reasonably straightforward task, but only if all network components are functioning properly. As networks become more complex, a scenario where an application becomes unreachable (such as due to WAN failure) is all too likely.

The more complex the network, the higher the cost of failure. Enterprise Management Associates assessed the damage of one hour of WAN downtime in a 100-branch enterprise and a 1,000-branch enterprise; they found that a 100-branch enterprise loses $300,000 per hour of downtime, while a 1,000-branch enterprise could lose up to $1 million per hour.

Fortunately, a variety of solutions exist that could prevent such losses. One is a home-made multi-WAN vendor routing diversity; however, this is best for large enterprises with IP networking experts I&O.

A simpler solution is SD-WAN, or software-defined wide area network. SD-WAN automatically selects the route to take to reach an IP destination. But like any IP routing solution, it does not select the destination to go to; it tells you how to go, not where to go. It is a popular option for many companies, since it is excellent in efficiency and redundancy and can apply political or financial routing rules, not just technical IP routing.

However, a main drawback is that if any component on the path goes down, SD-WAN just drops the application traffic — it is unable to propose a new path to reach the same app hosted on a different server or in a different datacenter. Therefore, SD-WAN alone is not enough to ensure app delivery continuity; while it can control access to apps, SD-WAN is unable to guarantee that the app being requested is reachable by the user. For that, you need an application-aware routing solution to augment your network.

This is where DNS-based routing comes in. Before knowing how to go somewhere (with SD-WAN), you need to know where you want to go. DNS already performs the role of selecting the destination, and the best way to detect that the app is reachable is from the viewpoint of the user. Intelligent routing decisions should therefore be taken as close as possible to users, to enable "application aware routing"; a recursive DNS located near enterprise users is ideally placed.

Indeed, putting app routing control functionality into DNS located at the edge of the network makes sense. This is essentially how a DNS Global Server Load Balancer (GSLB), located at the network edge, would work; by continuously checking availability of app resources, following the same network path that will be used by the user to reach the app. The DNS GSLB could quickly detect an application access failure and "force" an alternative destination (a new IP address for the same application name).

Early failure detection, followed by automatic failover, would ensure that users are always routed to the app in an accessible datacenter. This would guarantee the desired app availability.


Adding DNS GSLB capability at the network edge covers scenarios that SD-WAN cannot handle. This includes detecting application access failure (IP path or server infrastructure or configuration), reacting on the user’s behalf on WAN failure, and selecting the best destination based on application response time metric. The bottom line is that everyone already uses DNS; it would therefore make sense to incorporate the GSLB functionality, and provide it at the edge.

DNS GSLB and SD-WAN are complementary to each other. SD-WAN chooses the how, DNS chooses the where, and adding DNS GSLB functionality as close as possible to users offers increased intelligence on the where. Moving DNS GSLB to the edge is disruptive in that it offers a smarter approach for controlling app traffic routing, one that is simple to implement and efficient in use.

Jim Offutt is Senior Solutions Architect at EfficientIP

Hot Topics

The Latest

Regardless of OpenShift being a scalable and flexible software, it can be a pain to monitor since complete visibility into the underlying operations is not guaranteed ... To effectively monitor an OpenShift environment, IT administrators should focus on these five key elements and their associated metrics ...

An overwhelming majority of IT leaders (95%) believe the upcoming wave of AI-powered digital transformation is set to be the most impactful and intensive seen thus far, according to The Science of Productivity: AI, Adoption, And Employee Experience, a new report from Nexthink ...

Overall outage frequency and the general level of reported severity continue to decline, according to the Outage Analysis 2025 from Uptime Institute. However, cyber security incidents are on the rise and often have severe, lasting impacts ...

In March, New Relic published the State of Observability for Media and Entertainment Report to share insights, data, and analysis into the adoption and business value of observability across the media and entertainment industry. Here are six key takeaways from the report ...

Regardless of their scale, business decisions often take time, effort, and a lot of back-and-forth discussion to reach any sort of actionable conclusion ... Any means of streamlining this process and getting from complex problems to optimal solutions more efficiently and reliably is key. How can organizations optimize their decision-making to save time and reduce excess effort from those involved? ...

As enterprises accelerate their cloud adoption strategies, CIOs are routinely exceeding their cloud budgets — a concern that's about to face additional pressure from an unexpected direction: uncertainty over semiconductor tariffs. The CIO Cloud Trends Survey & Report from Azul reveals the extent continued cloud investment despite cost overruns, and how organizations are attempting to bring spending under control ...

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According to Auvik's 2025 IT Trends Report, 60% of IT professionals feel at least moderately burned out on the job, with 43% stating that their workload is contributing to work stress. At the same time, many IT professionals are naming AI and machine learning as key areas they'd most like to upskill ...

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

Amidst the threat of cyberhacks and data breaches, companies install several security measures to keep their business safely afloat. These measures aim to protect businesses, employees, and crucial data. Yet, employees perceive them as burdensome. Frustrated with complex logins, slow access, and constant security checks, workers decide to completely bypass all security set-ups ...

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