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The 3 Biggest Hybrid Cloud Potholes on the Road to Digital Transformation

Grant Ho
CloudBolt

IT leaders across the board agree that hybrid cloud is essential for digital transformation (94%), according to the The Truth About Hybrid Cloud and Digital Transformation, a report from CloudBolt and social research platform Pulse to survey IT executives on hybrid cloud's role in digital transformation. The March 2021 survey received over one hundred responses from executives at enterprises with over 1,000 employees from the Americas, EMEA, and APAC.

The survey also confirmed the vital role played by automation, self-service IT, and continuous optimization of cloud spend on the digital transformation journey — and how most of these organizations are experiencing significant stumbling blocks in these very areas.

It appears that a new cloud order is emerging and suddenly, what has been good enough no longer is. Specifically:

1. You'll Never Have "Self-Service IT" Without Simplicity

Self-service IT aims to empower DevOps and other enterprise users, allowing them to access the resources they need, when they need them. At the same time, it should enable IT admins to maintain control over security, permissions, and configurations. When properly implemented, self-service IT can prevent the growth of "shadow IT," that is, developers going around IT and procuring their own resources, such as spinning up public cloud services with a credit card. According to Gartner, shadow IT accounts for 30-40% of enterprise IT budgets.

But what good is self-service if you can't actually serve yourself? Sadly, that seems to be the case for the majority of organizations: 56% of survey respondents said their self-service IT is too complicated and requires users to have expertise in cloud and infrastructure tools.

Most end users won't know how to choose AWS plan specifications, select target cloud deployment zones, or configure security groups. But if they can't do these things themselves, it isn't really self-service.

IT leaders realize the importance of self-service and they also understand that their efforts today fall short. In fact, 71% said they want their enterprise's self-service IT system to function like an "easy button," where users don't need to ask for assistance or possess esoteric knowledge of cloud-native tools to get what they want. The new cloud order demands true simplicity to fuel true self-service and transformation.

2. You'll Never Truly Automate What Isn't Intelligently Integrated

Hybrid cloud management has grown too complicated for the outdated, manual processes many enterprises still rely on. Enabling policy-driven workflows and intelligent provisioning requires automation. Predictably, enterprises are investing in a growing number of automation tools. But these tools need to be integrated with existing infrastructure — and with each other — and that's where things get difficult.

Three-quarters (76%) of respondents said they still rely on custom-coding for a quarter or more of all their integrations — a long, arduous process that often requires expensive third-party contractors and creates more and more technical debt. It must be updated continually to accommodate new tools and technologies as well as meet evolving compliance and security standards. And when one thing changes in this fragile web of interconnections, it causes a ripple effect of problems throughout.

For this reason, nearly two-thirds (62%) of IT leaders surveyed expressed the desire for integration capabilities that could help them avoid the need for costly, resource-intensive custom-coding projects. Companies are increasingly demanding a smarter "integrate once/integrate everywhere" approach to integration as opposed to traditional methods that haven't changed much in more than 30 years.

3. You Can't Optimize What You Can't Visualize

Optimizing cloud deployments and controlling costs requires both visibility into cloud infrastructure and ways to address issues as they arise. The bad news is, 78% of respondents said they lacked the visibility necessary to optimize cloud deployments, while 54% said they didn't have automated methods of optimizing cloud costs.

Lack of a single source of truth when it comes to hybrid cloud infrastructure is one issue. Many organizations rely on the visibility tools native to the different clouds they use. But using multiple tools in this way means that a comprehensive view of the whole must be cobbled together, if it can be produced at all.

The challenges here are particularly acute when it comes to cost control. Exporting cloud bills to Excel, analyzing gigabytes of raw data line by line, and chasing down engineers to turn off unused cloud resources is simply ineffective.

IT leaders know these archaic and inefficient methods cost them money. And that's why 56% of respondents said they want automated methods for cost optimization with the ability to continuously notify stakeholders across the organization of cost overruns.

The New Cloud Order

The report reveals that too many enterprises are stuck using old cloud management approaches that hinder their digital transformation goals.

At the same time, IT leaders recognize the problem and see the path forward. They understand the need to make self-service IT easy for end users, to accelerate automation with faster, simpler integrations, and to reduce costs by connecting visibility and insight to immediate action. And there's even more good news: There are now cloud management tools and technologies that make this possible.

Self-service IT is now possible thanks to smarter approaches that simplify the process. Users no longer need to possess specialized skills or knowledge to access self-service resources. By abstracting away the underlying processes of complex technologies, self-service IT can finally be that "easy button" users want.

Custom-coding can now be largely eliminated and replaced by codeless, software-defined integrations. Enterprises can access pre-built integrations for many automation tools via a dynamic abstraction layer. When integrations become simple and mundane, accelerating automation initiatives and enabling a "best-of-breed" approach, enterprises can adopt the tools that best fit their particular needs and deploy them without wasting valuable time.

Finally, it is also possible to manage hybrid cloud infrastructure today through a single panel. This means enterprises can stop relying on native visibility tools and manual processes to analyze costs, identify cost overruns, and expose areas of inefficiency. This comprehensive visibility enables continuous detection and automatic remediation of idle resources in real time, so no one has to run around trying to find the right person to turn things off. It also enables enterprises to implement alert systems that can optimize decision-making processes across the organization by embedding awareness at key points of action.

Future-Proofing Digital Transformation

The report shows that, when it comes to hybrid cloud management and digital transformation, IT leaders are halfway there. They know that the old way of doing things isn't working anymore, and they know what they need to take them to the next level.

The complications and burdens of archaic cloud management will only grow heavier, acting as a constant drag on digital transformation. However, for those who embrace the new cloud order, proactively implement the next generation of cloud management solutions and avoid the three major potholes, their digital transformation journey will fuel a future of growth and opportunity.

Grant Ho is CMO of CloudBolt

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2020 was the equivalent of a wedding with a top-shelf open bar. As businesses scrambled to adjust to remote work, digital transformation accelerated at breakneck speed. New software categories emerged overnight. Tech stacks ballooned with all sorts of SaaS apps solving ALL the problems — often with little oversight or long-term integration planning, and yes frequently a lot of duplicated functionality ... But now the music's faded. The lights are on. Everyone from the CIO to the CFO is checking the bill. Welcome to the Great SaaS Hangover ...

Regardless of OpenShift being a scalable and flexible software, it can be a pain to monitor since complete visibility into the underlying operations is not guaranteed ... To effectively monitor an OpenShift environment, IT administrators should focus on these five key elements and their associated metrics ...

An overwhelming majority of IT leaders (95%) believe the upcoming wave of AI-powered digital transformation is set to be the most impactful and intensive seen thus far, according to The Science of Productivity: AI, Adoption, And Employee Experience, a new report from Nexthink ...

Overall outage frequency and the general level of reported severity continue to decline, according to the Outage Analysis 2025 from Uptime Institute. However, cyber security incidents are on the rise and often have severe, lasting impacts ...

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Regardless of their scale, business decisions often take time, effort, and a lot of back-and-forth discussion to reach any sort of actionable conclusion ... Any means of streamlining this process and getting from complex problems to optimal solutions more efficiently and reliably is key. How can organizations optimize their decision-making to save time and reduce excess effort from those involved? ...

As enterprises accelerate their cloud adoption strategies, CIOs are routinely exceeding their cloud budgets — a concern that's about to face additional pressure from an unexpected direction: uncertainty over semiconductor tariffs. The CIO Cloud Trends Survey & Report from Azul reveals the extent continued cloud investment despite cost overruns, and how organizations are attempting to bring spending under control ...

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According to Auvik's 2025 IT Trends Report, 60% of IT professionals feel at least moderately burned out on the job, with 43% stating that their workload is contributing to work stress. At the same time, many IT professionals are naming AI and machine learning as key areas they'd most like to upskill ...

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

The 3 Biggest Hybrid Cloud Potholes on the Road to Digital Transformation

Grant Ho
CloudBolt

IT leaders across the board agree that hybrid cloud is essential for digital transformation (94%), according to the The Truth About Hybrid Cloud and Digital Transformation, a report from CloudBolt and social research platform Pulse to survey IT executives on hybrid cloud's role in digital transformation. The March 2021 survey received over one hundred responses from executives at enterprises with over 1,000 employees from the Americas, EMEA, and APAC.

The survey also confirmed the vital role played by automation, self-service IT, and continuous optimization of cloud spend on the digital transformation journey — and how most of these organizations are experiencing significant stumbling blocks in these very areas.

It appears that a new cloud order is emerging and suddenly, what has been good enough no longer is. Specifically:

1. You'll Never Have "Self-Service IT" Without Simplicity

Self-service IT aims to empower DevOps and other enterprise users, allowing them to access the resources they need, when they need them. At the same time, it should enable IT admins to maintain control over security, permissions, and configurations. When properly implemented, self-service IT can prevent the growth of "shadow IT," that is, developers going around IT and procuring their own resources, such as spinning up public cloud services with a credit card. According to Gartner, shadow IT accounts for 30-40% of enterprise IT budgets.

But what good is self-service if you can't actually serve yourself? Sadly, that seems to be the case for the majority of organizations: 56% of survey respondents said their self-service IT is too complicated and requires users to have expertise in cloud and infrastructure tools.

Most end users won't know how to choose AWS plan specifications, select target cloud deployment zones, or configure security groups. But if they can't do these things themselves, it isn't really self-service.

IT leaders realize the importance of self-service and they also understand that their efforts today fall short. In fact, 71% said they want their enterprise's self-service IT system to function like an "easy button," where users don't need to ask for assistance or possess esoteric knowledge of cloud-native tools to get what they want. The new cloud order demands true simplicity to fuel true self-service and transformation.

2. You'll Never Truly Automate What Isn't Intelligently Integrated

Hybrid cloud management has grown too complicated for the outdated, manual processes many enterprises still rely on. Enabling policy-driven workflows and intelligent provisioning requires automation. Predictably, enterprises are investing in a growing number of automation tools. But these tools need to be integrated with existing infrastructure — and with each other — and that's where things get difficult.

Three-quarters (76%) of respondents said they still rely on custom-coding for a quarter or more of all their integrations — a long, arduous process that often requires expensive third-party contractors and creates more and more technical debt. It must be updated continually to accommodate new tools and technologies as well as meet evolving compliance and security standards. And when one thing changes in this fragile web of interconnections, it causes a ripple effect of problems throughout.

For this reason, nearly two-thirds (62%) of IT leaders surveyed expressed the desire for integration capabilities that could help them avoid the need for costly, resource-intensive custom-coding projects. Companies are increasingly demanding a smarter "integrate once/integrate everywhere" approach to integration as opposed to traditional methods that haven't changed much in more than 30 years.

3. You Can't Optimize What You Can't Visualize

Optimizing cloud deployments and controlling costs requires both visibility into cloud infrastructure and ways to address issues as they arise. The bad news is, 78% of respondents said they lacked the visibility necessary to optimize cloud deployments, while 54% said they didn't have automated methods of optimizing cloud costs.

Lack of a single source of truth when it comes to hybrid cloud infrastructure is one issue. Many organizations rely on the visibility tools native to the different clouds they use. But using multiple tools in this way means that a comprehensive view of the whole must be cobbled together, if it can be produced at all.

The challenges here are particularly acute when it comes to cost control. Exporting cloud bills to Excel, analyzing gigabytes of raw data line by line, and chasing down engineers to turn off unused cloud resources is simply ineffective.

IT leaders know these archaic and inefficient methods cost them money. And that's why 56% of respondents said they want automated methods for cost optimization with the ability to continuously notify stakeholders across the organization of cost overruns.

The New Cloud Order

The report reveals that too many enterprises are stuck using old cloud management approaches that hinder their digital transformation goals.

At the same time, IT leaders recognize the problem and see the path forward. They understand the need to make self-service IT easy for end users, to accelerate automation with faster, simpler integrations, and to reduce costs by connecting visibility and insight to immediate action. And there's even more good news: There are now cloud management tools and technologies that make this possible.

Self-service IT is now possible thanks to smarter approaches that simplify the process. Users no longer need to possess specialized skills or knowledge to access self-service resources. By abstracting away the underlying processes of complex technologies, self-service IT can finally be that "easy button" users want.

Custom-coding can now be largely eliminated and replaced by codeless, software-defined integrations. Enterprises can access pre-built integrations for many automation tools via a dynamic abstraction layer. When integrations become simple and mundane, accelerating automation initiatives and enabling a "best-of-breed" approach, enterprises can adopt the tools that best fit their particular needs and deploy them without wasting valuable time.

Finally, it is also possible to manage hybrid cloud infrastructure today through a single panel. This means enterprises can stop relying on native visibility tools and manual processes to analyze costs, identify cost overruns, and expose areas of inefficiency. This comprehensive visibility enables continuous detection and automatic remediation of idle resources in real time, so no one has to run around trying to find the right person to turn things off. It also enables enterprises to implement alert systems that can optimize decision-making processes across the organization by embedding awareness at key points of action.

Future-Proofing Digital Transformation

The report shows that, when it comes to hybrid cloud management and digital transformation, IT leaders are halfway there. They know that the old way of doing things isn't working anymore, and they know what they need to take them to the next level.

The complications and burdens of archaic cloud management will only grow heavier, acting as a constant drag on digital transformation. However, for those who embrace the new cloud order, proactively implement the next generation of cloud management solutions and avoid the three major potholes, their digital transformation journey will fuel a future of growth and opportunity.

Grant Ho is CMO of CloudBolt

The Latest

2020 was the equivalent of a wedding with a top-shelf open bar. As businesses scrambled to adjust to remote work, digital transformation accelerated at breakneck speed. New software categories emerged overnight. Tech stacks ballooned with all sorts of SaaS apps solving ALL the problems — often with little oversight or long-term integration planning, and yes frequently a lot of duplicated functionality ... But now the music's faded. The lights are on. Everyone from the CIO to the CFO is checking the bill. Welcome to the Great SaaS Hangover ...

Regardless of OpenShift being a scalable and flexible software, it can be a pain to monitor since complete visibility into the underlying operations is not guaranteed ... To effectively monitor an OpenShift environment, IT administrators should focus on these five key elements and their associated metrics ...

An overwhelming majority of IT leaders (95%) believe the upcoming wave of AI-powered digital transformation is set to be the most impactful and intensive seen thus far, according to The Science of Productivity: AI, Adoption, And Employee Experience, a new report from Nexthink ...

Overall outage frequency and the general level of reported severity continue to decline, according to the Outage Analysis 2025 from Uptime Institute. However, cyber security incidents are on the rise and often have severe, lasting impacts ...

In March, New Relic published the State of Observability for Media and Entertainment Report to share insights, data, and analysis into the adoption and business value of observability across the media and entertainment industry. Here are six key takeaways from the report ...

Regardless of their scale, business decisions often take time, effort, and a lot of back-and-forth discussion to reach any sort of actionable conclusion ... Any means of streamlining this process and getting from complex problems to optimal solutions more efficiently and reliably is key. How can organizations optimize their decision-making to save time and reduce excess effort from those involved? ...

As enterprises accelerate their cloud adoption strategies, CIOs are routinely exceeding their cloud budgets — a concern that's about to face additional pressure from an unexpected direction: uncertainty over semiconductor tariffs. The CIO Cloud Trends Survey & Report from Azul reveals the extent continued cloud investment despite cost overruns, and how organizations are attempting to bring spending under control ...

Image
Azul

According to Auvik's 2025 IT Trends Report, 60% of IT professionals feel at least moderately burned out on the job, with 43% stating that their workload is contributing to work stress. At the same time, many IT professionals are naming AI and machine learning as key areas they'd most like to upskill ...

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...