Poor User Experience - Leading Cause of Enterprise Mobile App Failures
February 10, 2015

Pete Goldin
APMdigest

Share this

A traditional approach to mobile application development for enterprises causes friction and misalignment between developers and designers, with 50 percent of respondents saying their projects fail to lock or get approved because of user interface issues, according to Bridging the Gap: Mobile App Design and Development, a survey from Kony covering enterprise mobility app designer and developers.

The survey of more than 340 respondents from leading global brands reveals a gap in the mobile app design and development process specifically when it comes to user interface and user experience. Per Kony, this user interface gap and rework are the causes for many change requests, which lead to project delays and poor user adoption.

“Today’s IT departments are struggling to keep pace with the demands of their business to mobilize their enterprise,” said Dave Shirk, Kony EVP and CMO. “CIOs are faced with the challenge of rapidly delivering mobile applications for their businesses, and this survey sheds light on one of the biggest hurdles: business users, designers and developers don’t see eye to eye when it comes to user experience and interface design, which can cause costly delays and mobile app failures, leaving the business looking for a better answer.”

Key findings:

■ User interface is the main source of frustration: Developers said the three main reasons for changes to the user interface are because the user interface design never gets locked; the stakeholder identified issues in the user interface once they got to use the working application; and the user interface design failed to address one or more functional requirements.

■ Change requests slow down development time: More than half of developers said that 25 to 75 percent of their projects receive change requests that impact the user interface. Moreover, nearly 40 percent of developers said it takes 25 to 50 percent of additional development effort to address change requests that impact the user interface. Approximately a third said it requires 50 to 100 percent more effort for development projects, and nearly five percent said change requests more than double the original development effort required.

■ Developers struggle with user interface and user experience: Designers cited communicating input back to developers on the mobile app prototype and successful collaboration with the developer during the development cycle as the most challenging aspects of working with their developer team to seamlessly create engaging mobile apps.

“To ensure mobile app success, businesses should take a holistic approach to mobile app development,” continued Shirk. “In the world of mobile, the software development lifecycle needs to begin with design. Mobile app design is often overlooked in the development process, but companies are finding that most mobile apps fail because of lack of user adoption caused by poor design and experience. Enterprises should design their app with a mobile perspective when it comes to look and feel of the app. Doing this in a collaborative way and leveraging cloud technology is far better than the classic design tools, which have zero functionality or relevance to support the rich and varied user experience requirements of mobile technology.”

Share this

The Latest

May 16, 2019

Although the vast majority of IT organizations have implemented a broad variety of systems and tools to modernize, simplify and streamline data center operations, many are still burdened by inefficiencies, security risks and performance gaps in their IT infrastructure as well as the excessive time it takes to manage legacy infrastructure, according to the State of IT Transformation, a report from Datrium ...

May 15, 2019

When it comes to network visibility, there are a lot of discussions about packet broker technology and the various features these solutions provide to network architects and IT managers. Packet brokers allow organizations to aggregate the data required for a variety of monitoring solutions including network performance monitoring and diagnostic (NPMD) platforms and unified threat management (UTM) appliances. But, when it comes to ensuring these solutions provide the insights required by NetOps and security teams, IT can spend an exorbitant amount of time dealing with issues around adds, moves and changes. This can have a dramatic impact on budgets and tool availability. Why does this happen? ...

May 14, 2019

Data may be pouring into enterprises but IT professionals still find most of it stuck in siloed departments and weeks away from being able to drive any valued action. Coupled with the ongoing concerns over security responsiveness, IT teams have to push aside other important performance-oriented data in order to ensure security data, at least, gets prominent attention. A new survey by Ivanti shows the disconnect between enterprise departments struggling to improve operations like automation while being challenged with a siloed structure and a data onslaught ...

May 13, 2019

A subtle, deliberate shift has occurred within the software industry which, at present, only the most innovative organizations have seized upon for competitive advantage. Although primarily driven by Artificial Intelligence (AI), this transformation strikes at the core of the most pervasive IT resources including cloud computing and predictive analytics ...

May 09, 2019

When asked who is mandated with developing and delivering their organization's digital competencies, 51% of respondents say their IT departments have a leadership role. The critical question is whether IT departments are prepared to take on a leadership role in which collaborating with other functions and disseminating knowledge and digital performance data are requirements ...

May 08, 2019

The Economist Intelligence Unit just released a new study commissioned by Riverbed that explores nine digital competencies that help organizations improve their digital performance and, ultimately, achieve their objectives. Here's a brief summary of 7 key research findings you'll find covered in detail in the report ...

May 07, 2019

Today, the overall customer scenario has digitally transformed and practically there is no limitation to the ways in which the target customers can be reached. These opportunities are throwing multiple challenges for brands and enterprises, and one of the prominent ones is to ensure Omni Channel experience for customers ...

May 06, 2019

Most businesses (92 percent of respondents) see the potential value of data and 36 percent are already monetizing their data, according to the Global Data Protection Index from Dell EMC. While this acknowledgement is positive, however, most respondents are struggling to properly protect their data ...

May 02, 2019

IT practitioners are still in experimentation mode with artificial intelligence in many cases, and still have concerns about how credible the technology can be. A recent study from OpsRamp targeted these IT managers who have implemented AIOps, and among other data, reports on the primary concerns of this new approach to operations management ...

May 01, 2019

NVMe storage's strong performance, combined with the capacity and data availability benefits of shared NVMe storage over local SSD, makes it a strong solution for AI / ML infrastructures of any size. There are several AI / ML focused use cases to highlight ...