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Riverbed ONE Partner Program Launched

Riverbed announced the launch of Riverbed ONE, a new partner program to enable Riverbed partners to succeed in meeting the growing technology needs of customers to support today’s modern IT environments.

The Company launched this new program to coincide with the introduction of its new AI-powered Unified Observability platform and solutions that optimize digital experiences and improve IT efficiency.

The Riverbed ONE partner program is aligned to Riverbed’s go-to-market sales strategy that focuses on working closely with partners to drive expansion and penetration in Riverbed’s larger enterprise market and develop new business in the mid-market space, with new AI-driven technologies and flexible consumption models tied to annual recurring revenue growth.

Additionally, Riverbed simplified its new partner program for easier engagement by removing the complexity of partner levels and dividends and introduced a simpler structure that provides benefits based on capabilities to drive specific activities and improve customer outcomes. Riverbed ONE rewards more consumption models with the expansion of its managed services offerings, new marketplaces and mid-market opportunities. The program also offers more sales incentives, training and enablement to encourage adoption of AI-driven solutions and for partners to continue to invest in Riverbed’s program.

Alex Thurber, SVP, Global Partners and Alliances at Riverbed, said: “The transformation in the IT industry is being shaped by changing customer and employee digital expectations and the need for AI-driven solutions that automate IT processes to solve issues faster and deliver better digital experiences. By moving to fewer, more invested partners and removing program complexities, we are able to provide a tailored approach for deeper and more rewarding relationships with our partners and end customers. With the launch of Riverbed ONE and other key enhancements to our partner experience, along with a platform that leverages our industry-leading AI observability and Acceleration solutions, Riverbed’s partners are well-positioned to succeed, grow and support enterprise customers across all industries.”

Riverbed ONE is a partner program built on simplicity and profitability for partners and helping to improve the digital experience of customers by using AI automation for the prevention, identification and resolution of IT issues. By removing partner levels and other complexities, Riverbed has simplified how partners achieve and continue to maintain their status for better business engagement. The program adapts to multiple consumption models and partners' needs with a focus on annual recurring revenue. More importantly, it rewards achievement across key strategic activities and joint sales priorities while providing more opportunities for growth as Riverbed introduced a new AI-powered Unified Observability platform and new visibility and AIOps solutions.

Riverbed’s partner ecosystem includes the world’s leading solution providers, distributors, system integrators, service providers, and technology alliances.

Riverbed ONE offers lucrative incentives and strong enablement support through sales and marketing assistance, training, certification, technical support, and its online partner portal.

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Riverbed ONE Partner Program Launched

Riverbed announced the launch of Riverbed ONE, a new partner program to enable Riverbed partners to succeed in meeting the growing technology needs of customers to support today’s modern IT environments.

The Company launched this new program to coincide with the introduction of its new AI-powered Unified Observability platform and solutions that optimize digital experiences and improve IT efficiency.

The Riverbed ONE partner program is aligned to Riverbed’s go-to-market sales strategy that focuses on working closely with partners to drive expansion and penetration in Riverbed’s larger enterprise market and develop new business in the mid-market space, with new AI-driven technologies and flexible consumption models tied to annual recurring revenue growth.

Additionally, Riverbed simplified its new partner program for easier engagement by removing the complexity of partner levels and dividends and introduced a simpler structure that provides benefits based on capabilities to drive specific activities and improve customer outcomes. Riverbed ONE rewards more consumption models with the expansion of its managed services offerings, new marketplaces and mid-market opportunities. The program also offers more sales incentives, training and enablement to encourage adoption of AI-driven solutions and for partners to continue to invest in Riverbed’s program.

Alex Thurber, SVP, Global Partners and Alliances at Riverbed, said: “The transformation in the IT industry is being shaped by changing customer and employee digital expectations and the need for AI-driven solutions that automate IT processes to solve issues faster and deliver better digital experiences. By moving to fewer, more invested partners and removing program complexities, we are able to provide a tailored approach for deeper and more rewarding relationships with our partners and end customers. With the launch of Riverbed ONE and other key enhancements to our partner experience, along with a platform that leverages our industry-leading AI observability and Acceleration solutions, Riverbed’s partners are well-positioned to succeed, grow and support enterprise customers across all industries.”

Riverbed ONE is a partner program built on simplicity and profitability for partners and helping to improve the digital experience of customers by using AI automation for the prevention, identification and resolution of IT issues. By removing partner levels and other complexities, Riverbed has simplified how partners achieve and continue to maintain their status for better business engagement. The program adapts to multiple consumption models and partners' needs with a focus on annual recurring revenue. More importantly, it rewards achievement across key strategic activities and joint sales priorities while providing more opportunities for growth as Riverbed introduced a new AI-powered Unified Observability platform and new visibility and AIOps solutions.

Riverbed’s partner ecosystem includes the world’s leading solution providers, distributors, system integrators, service providers, and technology alliances.

Riverbed ONE offers lucrative incentives and strong enablement support through sales and marketing assistance, training, certification, technical support, and its online partner portal.

The Latest

Enterprises today operate in a real-time environment where uninterrupted access to trusted data has become a baseline expectation for users, applications and automated systems. Traditional DataOps models, built on manual effort and human triage, cannot keep pace with this always active demand. AI agents are emerging as the operational backbone, ensuring consistent data availability, reinforcing trustworthiness and enabling a level of scale that manual processes cannot achieve ...

For decades, trust in the digital workplace rested on familiar signals. We trusted faces on video calls, voices on the phone, and emails that appeared to come from people we knew. These cues felt human and intuitive. They anchored how decisions were made, approvals were granted, and access was authorized. AI-powered deepfakes have quietly broken that model ...

Cloud migration was supposed to be a one-way door. For most enterprises, it turns out it isn't. Cloud data repatriation is a real and growing trend. A new survey ... finds that 89% of organizations plan to expand their on-premises infrastructure footprint over the next two years — and 75% have already moved at least some workloads back from public cloud in the past 24 months. The findings point to a broad rethinking of where data belongs ...

Over the past few years, large language models (LLMs) have revolutionized the software industry. Given their ability to excel at multi-step reasoning, LLMs have helped enterprises streamline workflows and adapt to the unknown. However, employing such models comes with sky-high costs, latency issues, and limited flexibility. In the realm of IT operations, it is generally wiser to employ smaller, domain-specific models instead ...

For years, DevOps teams operated under a simple assumption: collect enough telemetry, and you can find and fix any problem. That assumption is breaking down. Modern enterprises now operate across microservices, hybrid cloud environments, APIs, Kubernetes, and highly automated delivery pipelines. Releases happen continuously, dependencies shift constantly, and failures spread faster than teams can diagnose them ...

New Relic surveyed IT and engineering leaders from the media and entertainment (M&E) sector to understand what's working — and where challenges persist with their observability practices. The findings reveal how M&E organizations are navigating rising platform complexity, audience expectations, and AI-driven change. Below are five takeaways that stand out ...

Let me start with something I've seen play out more times than I can count. A team hits a wall with the cloud. Costs creep up, then spike. Performance starts to feel inconsistent. Someone in finance asks a simple question like "why did this double?" and nobody has a clean answer ... Maybe this isn't the right place for everything. That realization feels like a breakthrough, like you've identified the problem. In reality, you've just identified the starting line ...

In MEAN TIME TO INSIGHT Episode 24, Shamus McGillicuddy, VP of Research, Network Infrastructure and Operations, at EMA discusses network observability tool sprawl ... 

In cloud-native systems, scaling is often as simple as moving a slider. For on-premise databases, the stakes are different. Over-provisioning hardware is expensive. Under-provisioning leads to performance bottlenecks that are difficult to fix once the equipment is in the rack ...

When most people think about cybersecurity, they picture firewalls, encryption, and access controls — technical tools designed to protect systems and data. But beneath the technology lies a deeper set of principles about trust, decision-making, and resilience ... The best leaders don't eliminate risk. They manage it intelligently. And in many ways, cybersecurity offers a surprisingly useful playbook for doing exactly that ...