How to Keep the Sochi Winter Olympics from Sucking Up Bandwidth
February 10, 2014
Mike Heumann
Share this

The Sochi Winter Olympics are officially underway, and NBC will once again be providing viewers access to live streaming in a multitude of mediums.


On the NBC Olympics page, computer users can enter their cable or digital television provider personal user name and password and watch live video of the events. Mobile viewers can also download the free NBC Live Extra App. The iPhone, Droid and iPad app will have live and recorded events, and on demand HD video. And for the first time, NBCUniversal will stream video on Facebook as part of a partnership deal with the social media giant.

The games run until February 23, which includes 10 business days of events. Given the time difference, many of the events will air during normal working hours throughout the US. As NBC makes it easier and easier to bring the Olympics viewing experience to the office, are network operations staff prepared for the potential bandwidth onslaught?

Employees don't always realize the impact they can have on network performance and don't understand how watching something as exciting as the cross country skiing finals could impact their entire company.

Streaming video can be an enormous bandwidth hog and can occupy much more network resources than almost any other application. At a remote office location, even one person watching live video coverage of the Olympics can bring an entire LAN to a standstill. And it doesn't take more than a handful of viewers at large sites to slow the network to a point where customers have difficulty accessing the company's Web site or the quality of Internet-based telecommunications tools (like Skype) degrades.


This problem has only been exacerbated by the influx of personal mobile devices into the enterprise, all of which are sucking up bandwidth from the corporate wireless network, which is generally more bandwidth constricted than the fixed-line Ethernet network.

The only way to analyze this traffic and be able to reroute it or add more capacity is to have full visibility into the network. Here are a couple of "best practices" that make performance of this task more likely to result in a successful outcome:

- Baseline your networks BEFORE you need to start "allocating" bandwidth. If you know what your normal network needs are, you are in a better position to set Quality of Service (QoS) policies to guarantee bandwidth for your mission-critical applications. Most importantly, don't be satisfied with simply knowing the "average" bandwidth required – look across a several-day baseline to see usage by hour, and pay close attention to if/when you have microburst activity (applications causing this will most likely be the ones impacted first if your network becomes saturated).

- Since it is likely that most "non-business web browsing" will happen on Bring your Own Devices (BYODs), which are nearly universally wireless, think about isolating your wireless network from your mission-critical network, and consider putting limits on the outside bandwidth served to that network.

- Monitor your network closely, and look for signs of issues proactively. High-resolution network visibility tools are critical to ensuring you will see problems before they impact your enterprise.

- Assume you will run into issues, and plan what your options are when they occur. If your playbook has already thought-out and documented options to deal with issues, it is far more likely that you can mitigate issues quickly.

ABOUT Mike Heumann

Mike Heumann is Senior Director of Marketing, Endace portfolio, Emulex. In this role, he manages outbound marketing, including messaging, go-to-market coordination, and worldwide channel field marketing. Heumann brings more than 30 years of experience to Emulex, including 15 years of data center networking and storage networking expertise in marketing, sales, product management and engineering roles. Prior to Emulex, he served as SVP of sales and marketing at NextIO and Astute Networks, VP of marketing at Dot Hill Systems, director of product management and marketing at JNI/AMCC, and project leader at Sony. He has also held previous engineering at Stac, National Dispatch Center and Horizon Technology Group. Heumann holds a Bachelor of Science degree in electrical engineering from the University of Wisconsin, and a Master of Science degree in industrial/organizational psychology from Purdue University. He also completed the Stanford Executive Institute program.

Related Links:

www.emulex.com

Read Mike Heumann's first blog on the Vendor Forum: Reducing the Risks Associated with Deploying New Network-Centric Applications

Share this

The Latest

August 10, 2022

Legacy systems require a great deal of a prior knowledge, and then significant configuration, for anomaly detection to work effectively. ML and AI are beginning to change that, but it's important to really validate the claims of any NPM solution ...

August 09, 2022

Successful insight into the performance of a company's networks starts with effective network performance management (NPM) tools. However, with the plethora of options it can be overwhelming for IT teams to choose the right one. Here are 10 essential questions to ask before selecting an NPM tool ...

August 08, 2022

Hybrid and remote work environments have been growing significantly in the past few years. As individuals move away from traditional office settings in today's new remote and hybrid environments, many operational issues such as poor visibility into asset status and refreshes, unaccounted assets, and overspending on software are becoming a bigger challenge for IT departments ...

August 05, 2022

MLOps or Machine Learning Operations are a combination of best processes and practices that businesses use to run AI successfully ... While it is a relatively new field, MLOps is a collective effort that captured the interest of data scientists, DevOps engineers, AI enthusiasts, and IT ...

August 04, 2022

The data is in: enterprises are not happy with their managed service providers (MSPs) and cloud service providers (CSPs). According to the latest CloudBolt Industry Insights report, Filling the Gap: Service Providers' Increasingly Important Role in Multi-Cloud Success, 80% are so unsatisfied with their existing MSP and/or CSP, they are actively looking to replace them within 12 months ...

August 03, 2022

The last two years have accelerated massive changes in how we work, do business, and engage with customers. According to Pega research, nearly three out of four employees (71%) feel their job complexity continues to rise as customer demands increase, and employees at all levels feel overloaded with information, systems, and processes that make it difficult to adapt to these new challenges and meet their customers' growing needs ...

August 02, 2022

Investing in employees will always be smart business. And right now, investing in employees means giving people the resources — and ability — to optimize performance ... For pretty much every company, that means delivering the digital tools necessary to facilitate seamless, secure, user-friendly access and connectivity ...

August 01, 2022

Digital transformation can be the difference between becoming the next Netflix and becoming the next Blockbuster Video. With corporate survival on the line, "digital transformation" is no longer merely an impressive buzzword to throw around in boardrooms. It's the ticket for entry into the digital era, a fundamental business strategy for every modern company ...

July 29, 2022

IT infrastructure has rapidly evolved over the last decade, and as a result important specialized tools have been developed and an entire dedicated industry has grown up to serve the need for monitoring these IT systems and services in order to keep them operational and efficient ...

July 28, 2022

At Cisco AppDynamics, we recently conducted research exploring consumer attitudes and behaviors in relation to wearable technology ... In our study, 87% of global consumers claimed that trust is a critical factor when choosing a wearable medical device or application brand. And, 86% expect companies offering wearable technology and applications to demonstrate a higher standard of protection for their personal data than any other technology they use ...