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How to Keep the Sochi Winter Olympics from Sucking Up Bandwidth

The Sochi Winter Olympics are officially underway, and NBC will once again be providing viewers access to live streaming in a multitude of mediums.


On the NBC Olympics page, computer users can enter their cable or digital television provider personal user name and password and watch live video of the events. Mobile viewers can also download the free NBC Live Extra App. The iPhone, Droid and iPad app will have live and recorded events, and on demand HD video. And for the first time, NBCUniversal will stream video on Facebook as part of a partnership deal with the social media giant.

The games run until February 23, which includes 10 business days of events. Given the time difference, many of the events will air during normal working hours throughout the US. As NBC makes it easier and easier to bring the Olympics viewing experience to the office, are network operations staff prepared for the potential bandwidth onslaught?

Employees don't always realize the impact they can have on network performance and don't understand how watching something as exciting as the cross country skiing finals could impact their entire company.

Streaming video can be an enormous bandwidth hog and can occupy much more network resources than almost any other application. At a remote office location, even one person watching live video coverage of the Olympics can bring an entire LAN to a standstill. And it doesn't take more than a handful of viewers at large sites to slow the network to a point where customers have difficulty accessing the company's Web site or the quality of Internet-based telecommunications tools (like Skype) degrades.


This problem has only been exacerbated by the influx of personal mobile devices into the enterprise, all of which are sucking up bandwidth from the corporate wireless network, which is generally more bandwidth constricted than the fixed-line Ethernet network.

The only way to analyze this traffic and be able to reroute it or add more capacity is to have full visibility into the network. Here are a couple of "best practices" that make performance of this task more likely to result in a successful outcome:

- Baseline your networks BEFORE you need to start "allocating" bandwidth. If you know what your normal network needs are, you are in a better position to set Quality of Service (QoS) policies to guarantee bandwidth for your mission-critical applications. Most importantly, don't be satisfied with simply knowing the "average" bandwidth required – look across a several-day baseline to see usage by hour, and pay close attention to if/when you have microburst activity (applications causing this will most likely be the ones impacted first if your network becomes saturated).

- Since it is likely that most "non-business web browsing" will happen on Bring your Own Devices (BYODs), which are nearly universally wireless, think about isolating your wireless network from your mission-critical network, and consider putting limits on the outside bandwidth served to that network.

- Monitor your network closely, and look for signs of issues proactively. High-resolution network visibility tools are critical to ensuring you will see problems before they impact your enterprise.

- Assume you will run into issues, and plan what your options are when they occur. If your playbook has already thought-out and documented options to deal with issues, it is far more likely that you can mitigate issues quickly.

ABOUT Mike Heumann

Mike Heumann is Senior Director of Marketing, Endace portfolio, Emulex. In this role, he manages outbound marketing, including messaging, go-to-market coordination, and worldwide channel field marketing. Heumann brings more than 30 years of experience to Emulex, including 15 years of data center networking and storage networking expertise in marketing, sales, product management and engineering roles. Prior to Emulex, he served as SVP of sales and marketing at NextIO and Astute Networks, VP of marketing at Dot Hill Systems, director of product management and marketing at JNI/AMCC, and project leader at Sony. He has also held previous engineering at Stac, National Dispatch Center and Horizon Technology Group. Heumann holds a Bachelor of Science degree in electrical engineering from the University of Wisconsin, and a Master of Science degree in industrial/organizational psychology from Purdue University. He also completed the Stanford Executive Institute program.

Related Links:

www.emulex.com

Read Mike Heumann's first blog on the Vendor Forum: Reducing the Risks Associated with Deploying New Network-Centric Applications

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How to Keep the Sochi Winter Olympics from Sucking Up Bandwidth

The Sochi Winter Olympics are officially underway, and NBC will once again be providing viewers access to live streaming in a multitude of mediums.


On the NBC Olympics page, computer users can enter their cable or digital television provider personal user name and password and watch live video of the events. Mobile viewers can also download the free NBC Live Extra App. The iPhone, Droid and iPad app will have live and recorded events, and on demand HD video. And for the first time, NBCUniversal will stream video on Facebook as part of a partnership deal with the social media giant.

The games run until February 23, which includes 10 business days of events. Given the time difference, many of the events will air during normal working hours throughout the US. As NBC makes it easier and easier to bring the Olympics viewing experience to the office, are network operations staff prepared for the potential bandwidth onslaught?

Employees don't always realize the impact they can have on network performance and don't understand how watching something as exciting as the cross country skiing finals could impact their entire company.

Streaming video can be an enormous bandwidth hog and can occupy much more network resources than almost any other application. At a remote office location, even one person watching live video coverage of the Olympics can bring an entire LAN to a standstill. And it doesn't take more than a handful of viewers at large sites to slow the network to a point where customers have difficulty accessing the company's Web site or the quality of Internet-based telecommunications tools (like Skype) degrades.


This problem has only been exacerbated by the influx of personal mobile devices into the enterprise, all of which are sucking up bandwidth from the corporate wireless network, which is generally more bandwidth constricted than the fixed-line Ethernet network.

The only way to analyze this traffic and be able to reroute it or add more capacity is to have full visibility into the network. Here are a couple of "best practices" that make performance of this task more likely to result in a successful outcome:

- Baseline your networks BEFORE you need to start "allocating" bandwidth. If you know what your normal network needs are, you are in a better position to set Quality of Service (QoS) policies to guarantee bandwidth for your mission-critical applications. Most importantly, don't be satisfied with simply knowing the "average" bandwidth required – look across a several-day baseline to see usage by hour, and pay close attention to if/when you have microburst activity (applications causing this will most likely be the ones impacted first if your network becomes saturated).

- Since it is likely that most "non-business web browsing" will happen on Bring your Own Devices (BYODs), which are nearly universally wireless, think about isolating your wireless network from your mission-critical network, and consider putting limits on the outside bandwidth served to that network.

- Monitor your network closely, and look for signs of issues proactively. High-resolution network visibility tools are critical to ensuring you will see problems before they impact your enterprise.

- Assume you will run into issues, and plan what your options are when they occur. If your playbook has already thought-out and documented options to deal with issues, it is far more likely that you can mitigate issues quickly.

ABOUT Mike Heumann

Mike Heumann is Senior Director of Marketing, Endace portfolio, Emulex. In this role, he manages outbound marketing, including messaging, go-to-market coordination, and worldwide channel field marketing. Heumann brings more than 30 years of experience to Emulex, including 15 years of data center networking and storage networking expertise in marketing, sales, product management and engineering roles. Prior to Emulex, he served as SVP of sales and marketing at NextIO and Astute Networks, VP of marketing at Dot Hill Systems, director of product management and marketing at JNI/AMCC, and project leader at Sony. He has also held previous engineering at Stac, National Dispatch Center and Horizon Technology Group. Heumann holds a Bachelor of Science degree in electrical engineering from the University of Wisconsin, and a Master of Science degree in industrial/organizational psychology from Purdue University. He also completed the Stanford Executive Institute program.

Related Links:

www.emulex.com

Read Mike Heumann's first blog on the Vendor Forum: Reducing the Risks Associated with Deploying New Network-Centric Applications

Hot Topics

The Latest

As businesses increasingly rely on high-performance applications to deliver seamless user experiences, the demand for fast, reliable, and scalable data storage systems has never been greater. Redis — an open-source, in-memory data structure store — has emerged as a popular choice for use cases ranging from caching to real-time analytics. But with great performance comes the need for vigilant monitoring ...

Kubernetes was not initially designed with AI's vast resource variability in mind, and the rapid rise of AI has exposed Kubernetes limitations, particularly when it comes to cost and resource efficiency. Indeed, AI workloads differ from traditional applications in that they require a staggering amount and variety of compute resources, and their consumption is far less consistent than traditional workloads ... Considering the speed of AI innovation, teams cannot afford to be bogged down by these constant infrastructure concerns. A solution is needed ...

AI is the catalyst for significant investment in data teams as enterprises require higher-quality data to power their AI applications, according to the State of Analytics Engineering Report from dbt Labs ...

Misaligned architecture can lead to business consequences, with 93% of respondents reporting negative outcomes such as service disruptions, high operational costs and security challenges ...

A Gartner analyst recently suggested that GenAI tools could create 25% time savings for network operational teams. Where might these time savings come from? How are GenAI tools helping NetOps teams today, and what other tasks might they take on in the future as models continue improving? In general, these savings come from automating or streamlining manual NetOps tasks ...

IT and line-of-business teams are increasingly aligned in their efforts to close the data gap and drive greater collaboration to alleviate IT bottlenecks and offload growing demands on IT teams, according to The 2025 Automation Benchmark Report: Insights from IT Leaders on Enterprise Automation & the Future of AI-Driven Businesses from Jitterbit ...

A large majority (86%) of data management and AI decision makers cite protecting data privacy as a top concern, with 76% of respondents citing ROI on data privacy and AI initiatives across their organization, according to a new Harris Poll from Collibra ...

According to Gartner, Inc. the following six trends will shape the future of cloud over the next four years, ultimately resulting in new ways of working that are digital in nature and transformative in impact ...

2020 was the equivalent of a wedding with a top-shelf open bar. As businesses scrambled to adjust to remote work, digital transformation accelerated at breakneck speed. New software categories emerged overnight. Tech stacks ballooned with all sorts of SaaS apps solving ALL the problems — often with little oversight or long-term integration planning, and yes frequently a lot of duplicated functionality ... But now the music's faded. The lights are on. Everyone from the CIO to the CFO is checking the bill. Welcome to the Great SaaS Hangover ...

Regardless of OpenShift being a scalable and flexible software, it can be a pain to monitor since complete visibility into the underlying operations is not guaranteed ... To effectively monitor an OpenShift environment, IT administrators should focus on these five key elements and their associated metrics ...