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The State of Cloud Costs 2024

Containers are a common theme of wasted spend among organizations, according to the State of Cloud Costs 2024 report from Datadog.

In fact, 83% of container costs were associated with idle resources. About 54% of this wasted spend was on cluster idle, which is the cost of overprovisioning cluster infrastructure, while 29% was associated with workload idle, which comes from resource requests that are larger than their workloads require. This wasted spend comes as organizations allocate more of their EC2 compute to running containers, up to 35% compared to 30% a year ago.

Other report findings include:

GPU Spend Increasing

The report found organizations that use graphics processing unit (GPU) instances have increased their average spending on those instances by 40% in the last year. This growth in spend on GPU instances comes as more companies are experimenting with AI and large language models (LLMs). GPUs' capacity for parallel processing makes them critical for training LLMs and executing other AI workloads, where they can be more than 200% faster than CPUs.

"Today, the most widely used type of GPU-based instance is also the least expensive. This suggests that many customers are still in the experimentation phase with AI and applying the GPU instance to their early efforts in adaptive AI, machine learning inference and small-scale training," said Yrieix Garnier, VP of Product at Datadog. "We expect that as organizations expand their AI activities and move them into production, they will be spending a larger proportion of their cloud compute budget as they use more expensive types of GPU-based instances."

Outdated Technologies Are Widely Used

AWS's current infrastructure offerings commonly both outperform their previous-generation versions and cost less, but 83% of organizations still spend an average of 17% of their EC2 budgets on previous-generation technologies.

Cross-AZ traffic makes up half of data transfer costs

The report states that, "On average, organizations spend almost as much on sending data from one availability zone (AZ) to another as they do on all other types of data transfer combined — including VPNs, gateways, ingress, and egress."

The report found that 98% of organizations are affected by cross-AZ charges, representing an opportunity to optimize cloud costs, such as by colocating related resources within a single AZ whenever availability requirements allow.

"In some cases, cloud providers have stopped charging for certain types of data transfer. It's difficult to predict how these changes might evolve, but if providers relax data transfer costs further, future cross-AZ traffic may become less of a factor in cloud cost efficiency," the report adds.

Fewer Organizations Taking Advantage of Discounts

Cloud service providers offer commitment-based discounts on many of their services — for example, AWS has discount programs for Amazon EC2, Amazon RDS, Amazon SageMaker and others — but only 67% of organizations are participating in these discounts, down from 72% last year.

Green Technology on the Rise

On average, organizations that use Arm-based instances spend 18% of their EC2 compute budget on them — twice as much as they did a year ago. Instance types based on the Arm processor use up to 60% less energy than similar EC2s and often provide better performance at a lower cost.

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As observability engineers, we navigate a sea of telemetry daily. We instrument our applications, configure collectors, and build dashboards, all in pursuit of understanding our complex distributed systems. Yet, amidst this flood of data, a critical question often remains unspoken, or at best, answered by gut feeling: "Is our telemetry actually good?" ... We're inviting you to participate in shaping a foundational element for better observability: the Instrumentation Score ...

We're inching ever closer toward a long-held goal: technology infrastructure that is so automated that it can protect itself. But as IT leaders aggressively employ automation across our enterprises, we need to continuously reassess what AI is ready to manage autonomously and what can not yet be trusted to algorithms ...

Much like a traditional factory turns raw materials into finished products, the AI factory turns vast datasets into actionable business outcomes through advanced models, inferences, and automation. From the earliest data inputs to the final token output, this process must be reliable, repeatable, and scalable. That requires industrializing the way AI is developed, deployed, and managed ...

Almost half (48%) of employees admit they resent their jobs but stay anyway, according to research from Ivanti ... This has obvious consequences across the business, but we're overlooking the massive impact of resenteeism and presenteeism on IT. For IT professionals tasked with managing the backbone of modern business operations, these numbers spell big trouble ...

For many B2B and B2C enterprise brands, technology isn't a core strength. Relying on overly complex architectures (like those that follow a pure MACH doctrine) has been flagged by industry leaders as a source of operational slowdown, creating bottlenecks that limit agility in volatile market conditions ...

FinOps champions crucial cross-departmental collaboration, uniting business, finance, technology and engineering leaders to demystify cloud expenses. Yet, too often, critical cost issues are softened into mere "recommendations" or "insights" — easy to ignore. But what if we adopted security's battle-tested strategy and reframed these as the urgent risks they truly are, demanding immediate action? ...

The State of Cloud Costs 2024

Containers are a common theme of wasted spend among organizations, according to the State of Cloud Costs 2024 report from Datadog.

In fact, 83% of container costs were associated with idle resources. About 54% of this wasted spend was on cluster idle, which is the cost of overprovisioning cluster infrastructure, while 29% was associated with workload idle, which comes from resource requests that are larger than their workloads require. This wasted spend comes as organizations allocate more of their EC2 compute to running containers, up to 35% compared to 30% a year ago.

Other report findings include:

GPU Spend Increasing

The report found organizations that use graphics processing unit (GPU) instances have increased their average spending on those instances by 40% in the last year. This growth in spend on GPU instances comes as more companies are experimenting with AI and large language models (LLMs). GPUs' capacity for parallel processing makes them critical for training LLMs and executing other AI workloads, where they can be more than 200% faster than CPUs.

"Today, the most widely used type of GPU-based instance is also the least expensive. This suggests that many customers are still in the experimentation phase with AI and applying the GPU instance to their early efforts in adaptive AI, machine learning inference and small-scale training," said Yrieix Garnier, VP of Product at Datadog. "We expect that as organizations expand their AI activities and move them into production, they will be spending a larger proportion of their cloud compute budget as they use more expensive types of GPU-based instances."

Outdated Technologies Are Widely Used

AWS's current infrastructure offerings commonly both outperform their previous-generation versions and cost less, but 83% of organizations still spend an average of 17% of their EC2 budgets on previous-generation technologies.

Cross-AZ traffic makes up half of data transfer costs

The report states that, "On average, organizations spend almost as much on sending data from one availability zone (AZ) to another as they do on all other types of data transfer combined — including VPNs, gateways, ingress, and egress."

The report found that 98% of organizations are affected by cross-AZ charges, representing an opportunity to optimize cloud costs, such as by colocating related resources within a single AZ whenever availability requirements allow.

"In some cases, cloud providers have stopped charging for certain types of data transfer. It's difficult to predict how these changes might evolve, but if providers relax data transfer costs further, future cross-AZ traffic may become less of a factor in cloud cost efficiency," the report adds.

Fewer Organizations Taking Advantage of Discounts

Cloud service providers offer commitment-based discounts on many of their services — for example, AWS has discount programs for Amazon EC2, Amazon RDS, Amazon SageMaker and others — but only 67% of organizations are participating in these discounts, down from 72% last year.

Green Technology on the Rise

On average, organizations that use Arm-based instances spend 18% of their EC2 compute budget on them — twice as much as they did a year ago. Instance types based on the Arm processor use up to 60% less energy than similar EC2s and often provide better performance at a lower cost.

Hot Topics

The Latest

A major architectural shift is underway across enterprise networks, according to a new global study from Cisco. As AI assistants, agents, and data-driven workloads reshape how work gets done, they're creating faster, more dynamic, more latency-sensitive, and more complex network traffic. Combined with the ubiquity of connected devices, 24/7 uptime demands, and intensifying security threats, these shifts are driving infrastructure to adapt and evolve ...

Image
Cisco

The development of banking apps was supposed to provide users with convenience, control and piece of mind. However, for thousands of Halifax customers recently, a major mobile outage caused the exact opposite, leaving customers unable to check balances, or pay bills, sparking widespread frustration. This wasn't an isolated incident ... So why are these failures still happening? ...

Cyber threats are growing more sophisticated every day, and at their forefront are zero-day vulnerabilities. These elusive security gaps are exploited before a fix becomes available, making them among the most dangerous threats in today's digital landscape ... This guide will explore what these vulnerabilities are, how they work, why they pose such a significant threat, and how modern organizations can stay protected ...

The prevention of data center outages continues to be a strategic priority for data center owners and operators. Infrastructure equipment has improved, but the complexity of modern architectures and evolving external threats presents new risks that operators must actively manage, according to the Data Center Outage Analysis 2025 from Uptime Institute ...

As observability engineers, we navigate a sea of telemetry daily. We instrument our applications, configure collectors, and build dashboards, all in pursuit of understanding our complex distributed systems. Yet, amidst this flood of data, a critical question often remains unspoken, or at best, answered by gut feeling: "Is our telemetry actually good?" ... We're inviting you to participate in shaping a foundational element for better observability: the Instrumentation Score ...

We're inching ever closer toward a long-held goal: technology infrastructure that is so automated that it can protect itself. But as IT leaders aggressively employ automation across our enterprises, we need to continuously reassess what AI is ready to manage autonomously and what can not yet be trusted to algorithms ...

Much like a traditional factory turns raw materials into finished products, the AI factory turns vast datasets into actionable business outcomes through advanced models, inferences, and automation. From the earliest data inputs to the final token output, this process must be reliable, repeatable, and scalable. That requires industrializing the way AI is developed, deployed, and managed ...

Almost half (48%) of employees admit they resent their jobs but stay anyway, according to research from Ivanti ... This has obvious consequences across the business, but we're overlooking the massive impact of resenteeism and presenteeism on IT. For IT professionals tasked with managing the backbone of modern business operations, these numbers spell big trouble ...

For many B2B and B2C enterprise brands, technology isn't a core strength. Relying on overly complex architectures (like those that follow a pure MACH doctrine) has been flagged by industry leaders as a source of operational slowdown, creating bottlenecks that limit agility in volatile market conditions ...

FinOps champions crucial cross-departmental collaboration, uniting business, finance, technology and engineering leaders to demystify cloud expenses. Yet, too often, critical cost issues are softened into mere "recommendations" or "insights" — easy to ignore. But what if we adopted security's battle-tested strategy and reframed these as the urgent risks they truly are, demanding immediate action? ...