What is Advanced Network Analytics? Cutting Through the Hype
February 22, 2018

Shamus McGillicuddy
EMA

Share this

Everyone wants to talk about how analytics is the future of network engineering and operations. The phrase "network analytics" is used by vendors of various stripes to imply that a particular technology is smarter and better than the average solution.

But what is it? What does the term network analytics mean to the enterprise network infrastructure professionals?

Enterprise Management Associates (EMA) recently published survey-based research on this topic. We sought out individuals who were actively involved in so-called network analytics initiatives. To find these people, we presented random IT professionals with a broad definition of a network analytics initiative.

"The implementation of technologies and strategies aimed at extracting previously unrealized insight and value from data produced by and collected from network infrastructure and network traffic. Network analytics supports network and IT engineering and operations use cases. It can also benefit the business via business process optimization and other opportunities."

To qualify for our research survey, IT professionals had to work for an organization that was engaged in an initiative that fit the above definition, and survey respondents had to be directly involved in such an initiative.

Our first goal with this research was to let survey respondents tell me what network analytics means to them. And that’s where the following question comes in.

What network analytics technology strategies does your organization currently use or plan to use?

The average respondent selected slightly more than two of the following multiple-choice options, which suggests that network pros are taking multiple paths toward a network analytics future.

1.Analytics features embedded in network infrastructure (58%)

2. Analytics features embedded in network operations software (56%)

3. Packaged solutions from pure-play network analytics vendors (55%)

4. Packaged solutions from pure-play general analytics vendors (34%)

5. Standalone analytics stacks (homegrown or otherwise) applied to a network data store (18%)

We also asked them to select the one option above that was their primary approach to network analytics. Analytics features embedded in network operations software was the top choice (40%), analytics embedded in infrastructure was second (30%), and pure-play network analytics vendors was third (18%).

This data tells us that IT shops are consuming network analytics from some very familiar vendors. In fact, you might already have your network analytics solution.

Network monitoring tools increasingly leverage new analytics and machine learning algorithms to make their tools more intelligent and useful

Network management software vendors and network hardware vendors are delivering analytics technologies within their existing product portfolios. We’ve seen indications of this for a few years now. Network monitoring tools, for instance, increasingly leverage new analytics and machine learning algorithms to make their tools more intelligent and useful.

Network infrastructure vendors are embedding analytics everywhere, particularly in the data center and the WAN. Nearly every enterprise-grade software-defined WAN (SD-WAN) solution leverages analytics in some way, particularly those with sophisticated traffic steering capabilities and extensive network automation capabilities.

Yes, there are clearly specialized network analytics solutions out there for you to buy, and many enterprises are doing so. But you don’t need to add another vendor to your roster to access the benefits of network analytics today. You may not even have to buy a new product. Your existing vendors are enriching the technology you have already deployed.

The network hardware you already have installed may get smarter in the next few years thanks to new analytics features. The network management and monitoring tools that you have also will get smarter. If it hasn’t happened already, you can expect to see your existing solutions enhanced by process analytics, predictive analytics, data mining, trending, and emulation. And you will also see your vendors leverage machine learning to make their products smarter.

As this industry trend unfolds and embedded analytics proliferate in hardware and management software, some network managers may see gaps in their engineering and operations processes that a solution from a pure-play network analytics vendor can fill. More than half of the IT professionals we surveyed have apparently already responded to this issue by engaging with such analytics vendors.

This research tells us that network analytics isn’t some shiny new thing that you need to buy. It’s more about an evolution and enrichment of existing technology. As you navigate your way around the hype machine, keep that in mind.

Shamus McGillicuddy is VP of Research, Network Infrastructure and Operations, at Enterprise Management Associates (EMA)
Share this

The Latest

March 30, 2023

APMdigest and leading IT research firm Enterprise Management Associates (EMA) are partnering to bring you the EMA-APMdigest Podcast, a new podcast focused on the latest technologies impacting IT Operations. In Episode 2 - Part 2 Pete Goldin, Editor and Publisher of APMdigest, discusses Network Observability with Shamus McGillicuddy, Vice President of Research, Network Infrastructure and Operations, at EMA ...

March 29, 2023

Most organizations suffer from some form of alert noise. Alert noise is only going to increase as organizations support cloud-native applications spanning multiple public and private clouds, including ephemeral deployments and more. It's not going to get easier for organizations to understand the signal from all those alerts being sent. So what can be done about it? ...

March 28, 2023

This blog presents the case for a radical new approach to basic information technology (IT) education. This conclusion is based on a study of courses and other forms of IT education which purport to cover IT "fundamentals" ...

March 27, 2023

To achieve maximum availability, IT leaders must employ domain-agnostic solutions that identify and escalate issues across all telemetry points. These technologies, which we refer to as Artificial Intelligence for IT Operations, create convergence — in other words, they provide IT and DevOps teams with the full picture of event management and downtime ...

March 23, 2023

APMdigest and leading IT research firm Enterprise Management Associates (EMA) are partnering to bring you the EMA-APMdigest Podcast, a new podcast focused on the latest technologies impacting IT Operations. In Episode 2 - Part 1 Pete Goldin, Editor and Publisher of APMdigest, discusses Network Observability with Shamus McGillicuddy, Vice President of Research, Network Infrastructure and Operations, at EMA ...

March 22, 2023

CIOs have stepped into the role of digital leader and strategic advisor, according to the 2023 Global CIO Survey from Logicalis ...

March 21, 2023

Synthetic monitoring is crucial to deploy code with confidence as catching bugs with E2E tests on staging is becoming increasingly difficult. It isn't trivial to provide realistic staging systems, especially because today's apps are intertwined with many third-party APIs ...

March 20, 2023

Recent EMA field research found that ServiceOps is either an active effort or a formal initiative in 78% of the organizations represented by a global panel of 400+ IT leaders. It is relatively early but gaining momentum across industries and organizations of all sizes globally ...

March 16, 2023

Managing availability and performance within SAP environments has long been a challenge for IT teams. But as IT environments grow more complex and dynamic, and the speed of innovation in almost every industry continues to accelerate, this situation is becoming a whole lot worse ...

March 15, 2023

Harnessing the power of network-derived intelligence and insights is critical in detecting today's increasingly sophisticated security threats across hybrid and multi-cloud infrastructure, according to a new research study from IDC ...