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2023 E-Commerce Predictions

Since IT Ops and application performance are an important part of e-commerce, APMdigest is following up our list of 2023 Application Performance Management Predictions with predictions from industry experts about how e-commerce will evolve in 2023.

E-COMMERCE LOOKS TO OBSERVABILITY

As e-commerce platforms grow in popularity, it's critical that they stay one step ahead of IT issues before they arise. With so many brands reliant on their service, technical errors could be fatal. Implementing a unified observability solution is one way to gain a comprehensive overview of operations and see how they're running from end to end. Any issues are immediately flagged so IT teams can tackle problems at the source, before they can impact sales.
Ryan Worobel
CIO, LogicMonitor

OPTIMIZING SITE PERFORMANCE

In the post-pandemic global economy, e-commerce has increasingly become an important element of business strategy and a solid catalyst for economic development for many business sectors. A good deal now means ease of shopping, different payment methods, easier ways to checkout, track your orders, and most importantly — site performance. Site performance directly influences your conversion rates and search engine rankings. As per statistics, for every second beyond three seconds, customers must wait for a page to load, leading to an overall loss in repeat customers. A study by Amazon indicated that a page speed slowdown of just one second could cost them $1.6 billion in sales each year. Site performance can be optimized and depends on multiple factors like how well your e-commerce application is overall architected, caching, use of CDN, and foremost, how scalable and robust your infrastructure is.
Seema Nair
Director, Application Development, Synoptek

OPEN DATA PLATFORMS

Alongside other digital experiences, e-commerce has migrated to a headless management approach. This decoupling is crucial to building innovative shopping experiences that can be more swiftly adapted based on adapting business requirements. However, robust e-commerce applications require a number of disparate domain-specific systems behind the scenes to power them — each adding in bottlenecks, latency, and maintenance at their points of integration. In the coming year, we will see more organizations turning to open data platforms so they can seamlessly manage products, orders, inventory, allocation, in-store kiosks, brick-and-mortar point-of-sale, analytics, automation workflows, and more in one unified portal. APIs, automation, and alerting can integrate into any required services, and keystone software and organizations can reduce complexity, software licenses, and gaps in capabilities with flexible platforms that can grow alongside the business.
Ben Haynes
Co-Founder and CEO, Directus

DATA TRANSPARENCY AND PLANNING TECHNOLOGY

The supply chain experienced an accelerated digital transformation during the past few years. In 2023, organizations will be able to better anticipate their inventories and shipments with AI. e-commerce and supply chain managers will focus on operational efficiency for scenario planning, process mining and will utilize digital twins more often. When it comes to application performance within e-commerce platforms, data transparency and planning technologies will be key in managing the ebb and flow of supply chains and consumer interest.
Eric Tan
CIO, Coupa

HEADLESS COMPOSABLE E-COMMERCE PLATFORMS

Data and personalization are revenue drivers for e-commerce companies. The old monolithic approach used for developing websites uses a standard template that lacks the ability to personalize content and add new features to sites. In 2023, we will see companies empowering their teams to use headless, composable commerce platforms to combine personalized content and commerce together to enhance user experience. DXPs will be composed by enterprises with best in class components rather than bought as monolithic solutions.
Chris Bach
Co-Founder and Chief Strategy and Creative Officer, Netlify

CONVERSATIONAL COMMERCE

Conversational Commerce Grows: More e-commerce engagement and transactions will be facilitated through the likes of chatbots, AR/VR, and similar interactive tools. This will not only improve experiences through intelligent guidance for example, but it will also reduce the effort shoppers have to extend when finding and picking correct products.
Sanjay Mehta
Head of Industry and Commerce, Lucidworks

ANONYMOUS PERSONALIZATION

Move to Anonymous Personalization: The enablement of privacy regulations such as CCPA and GDPR will move the focus of personalization away from using explicit consumer data to more predicted approaches such as neural- and vector-based approaches. These approaches leverage anonymous data points such as context and behavior to form hyper relevant experiences.
Sanjay Mehta
Head of Industry and Commerce, Lucidworks

Hot Topics

The Latest

As businesses increasingly rely on high-performance applications to deliver seamless user experiences, the demand for fast, reliable, and scalable data storage systems has never been greater. Redis — an open-source, in-memory data structure store — has emerged as a popular choice for use cases ranging from caching to real-time analytics. But with great performance comes the need for vigilant monitoring ...

Kubernetes was not initially designed with AI's vast resource variability in mind, and the rapid rise of AI has exposed Kubernetes limitations, particularly when it comes to cost and resource efficiency. Indeed, AI workloads differ from traditional applications in that they require a staggering amount and variety of compute resources, and their consumption is far less consistent than traditional workloads ... Considering the speed of AI innovation, teams cannot afford to be bogged down by these constant infrastructure concerns. A solution is needed ...

AI is the catalyst for significant investment in data teams as enterprises require higher-quality data to power their AI applications, according to the State of Analytics Engineering Report from dbt Labs ...

Misaligned architecture can lead to business consequences, with 93% of respondents reporting negative outcomes such as service disruptions, high operational costs and security challenges ...

A Gartner analyst recently suggested that GenAI tools could create 25% time savings for network operational teams. Where might these time savings come from? How are GenAI tools helping NetOps teams today, and what other tasks might they take on in the future as models continue improving? In general, these savings come from automating or streamlining manual NetOps tasks ...

IT and line-of-business teams are increasingly aligned in their efforts to close the data gap and drive greater collaboration to alleviate IT bottlenecks and offload growing demands on IT teams, according to The 2025 Automation Benchmark Report: Insights from IT Leaders on Enterprise Automation & the Future of AI-Driven Businesses from Jitterbit ...

A large majority (86%) of data management and AI decision makers cite protecting data privacy as a top concern, with 76% of respondents citing ROI on data privacy and AI initiatives across their organization, according to a new Harris Poll from Collibra ...

According to Gartner, Inc. the following six trends will shape the future of cloud over the next four years, ultimately resulting in new ways of working that are digital in nature and transformative in impact ...

2020 was the equivalent of a wedding with a top-shelf open bar. As businesses scrambled to adjust to remote work, digital transformation accelerated at breakneck speed. New software categories emerged overnight. Tech stacks ballooned with all sorts of SaaS apps solving ALL the problems — often with little oversight or long-term integration planning, and yes frequently a lot of duplicated functionality ... But now the music's faded. The lights are on. Everyone from the CIO to the CFO is checking the bill. Welcome to the Great SaaS Hangover ...

Regardless of OpenShift being a scalable and flexible software, it can be a pain to monitor since complete visibility into the underlying operations is not guaranteed ... To effectively monitor an OpenShift environment, IT administrators should focus on these five key elements and their associated metrics ...

2023 E-Commerce Predictions

Since IT Ops and application performance are an important part of e-commerce, APMdigest is following up our list of 2023 Application Performance Management Predictions with predictions from industry experts about how e-commerce will evolve in 2023.

E-COMMERCE LOOKS TO OBSERVABILITY

As e-commerce platforms grow in popularity, it's critical that they stay one step ahead of IT issues before they arise. With so many brands reliant on their service, technical errors could be fatal. Implementing a unified observability solution is one way to gain a comprehensive overview of operations and see how they're running from end to end. Any issues are immediately flagged so IT teams can tackle problems at the source, before they can impact sales.
Ryan Worobel
CIO, LogicMonitor

OPTIMIZING SITE PERFORMANCE

In the post-pandemic global economy, e-commerce has increasingly become an important element of business strategy and a solid catalyst for economic development for many business sectors. A good deal now means ease of shopping, different payment methods, easier ways to checkout, track your orders, and most importantly — site performance. Site performance directly influences your conversion rates and search engine rankings. As per statistics, for every second beyond three seconds, customers must wait for a page to load, leading to an overall loss in repeat customers. A study by Amazon indicated that a page speed slowdown of just one second could cost them $1.6 billion in sales each year. Site performance can be optimized and depends on multiple factors like how well your e-commerce application is overall architected, caching, use of CDN, and foremost, how scalable and robust your infrastructure is.
Seema Nair
Director, Application Development, Synoptek

OPEN DATA PLATFORMS

Alongside other digital experiences, e-commerce has migrated to a headless management approach. This decoupling is crucial to building innovative shopping experiences that can be more swiftly adapted based on adapting business requirements. However, robust e-commerce applications require a number of disparate domain-specific systems behind the scenes to power them — each adding in bottlenecks, latency, and maintenance at their points of integration. In the coming year, we will see more organizations turning to open data platforms so they can seamlessly manage products, orders, inventory, allocation, in-store kiosks, brick-and-mortar point-of-sale, analytics, automation workflows, and more in one unified portal. APIs, automation, and alerting can integrate into any required services, and keystone software and organizations can reduce complexity, software licenses, and gaps in capabilities with flexible platforms that can grow alongside the business.
Ben Haynes
Co-Founder and CEO, Directus

DATA TRANSPARENCY AND PLANNING TECHNOLOGY

The supply chain experienced an accelerated digital transformation during the past few years. In 2023, organizations will be able to better anticipate their inventories and shipments with AI. e-commerce and supply chain managers will focus on operational efficiency for scenario planning, process mining and will utilize digital twins more often. When it comes to application performance within e-commerce platforms, data transparency and planning technologies will be key in managing the ebb and flow of supply chains and consumer interest.
Eric Tan
CIO, Coupa

HEADLESS COMPOSABLE E-COMMERCE PLATFORMS

Data and personalization are revenue drivers for e-commerce companies. The old monolithic approach used for developing websites uses a standard template that lacks the ability to personalize content and add new features to sites. In 2023, we will see companies empowering their teams to use headless, composable commerce platforms to combine personalized content and commerce together to enhance user experience. DXPs will be composed by enterprises with best in class components rather than bought as monolithic solutions.
Chris Bach
Co-Founder and Chief Strategy and Creative Officer, Netlify

CONVERSATIONAL COMMERCE

Conversational Commerce Grows: More e-commerce engagement and transactions will be facilitated through the likes of chatbots, AR/VR, and similar interactive tools. This will not only improve experiences through intelligent guidance for example, but it will also reduce the effort shoppers have to extend when finding and picking correct products.
Sanjay Mehta
Head of Industry and Commerce, Lucidworks

ANONYMOUS PERSONALIZATION

Move to Anonymous Personalization: The enablement of privacy regulations such as CCPA and GDPR will move the focus of personalization away from using explicit consumer data to more predicted approaches such as neural- and vector-based approaches. These approaches leverage anonymous data points such as context and behavior to form hyper relevant experiences.
Sanjay Mehta
Head of Industry and Commerce, Lucidworks

Hot Topics

The Latest

As businesses increasingly rely on high-performance applications to deliver seamless user experiences, the demand for fast, reliable, and scalable data storage systems has never been greater. Redis — an open-source, in-memory data structure store — has emerged as a popular choice for use cases ranging from caching to real-time analytics. But with great performance comes the need for vigilant monitoring ...

Kubernetes was not initially designed with AI's vast resource variability in mind, and the rapid rise of AI has exposed Kubernetes limitations, particularly when it comes to cost and resource efficiency. Indeed, AI workloads differ from traditional applications in that they require a staggering amount and variety of compute resources, and their consumption is far less consistent than traditional workloads ... Considering the speed of AI innovation, teams cannot afford to be bogged down by these constant infrastructure concerns. A solution is needed ...

AI is the catalyst for significant investment in data teams as enterprises require higher-quality data to power their AI applications, according to the State of Analytics Engineering Report from dbt Labs ...

Misaligned architecture can lead to business consequences, with 93% of respondents reporting negative outcomes such as service disruptions, high operational costs and security challenges ...

A Gartner analyst recently suggested that GenAI tools could create 25% time savings for network operational teams. Where might these time savings come from? How are GenAI tools helping NetOps teams today, and what other tasks might they take on in the future as models continue improving? In general, these savings come from automating or streamlining manual NetOps tasks ...

IT and line-of-business teams are increasingly aligned in their efforts to close the data gap and drive greater collaboration to alleviate IT bottlenecks and offload growing demands on IT teams, according to The 2025 Automation Benchmark Report: Insights from IT Leaders on Enterprise Automation & the Future of AI-Driven Businesses from Jitterbit ...

A large majority (86%) of data management and AI decision makers cite protecting data privacy as a top concern, with 76% of respondents citing ROI on data privacy and AI initiatives across their organization, according to a new Harris Poll from Collibra ...

According to Gartner, Inc. the following six trends will shape the future of cloud over the next four years, ultimately resulting in new ways of working that are digital in nature and transformative in impact ...

2020 was the equivalent of a wedding with a top-shelf open bar. As businesses scrambled to adjust to remote work, digital transformation accelerated at breakneck speed. New software categories emerged overnight. Tech stacks ballooned with all sorts of SaaS apps solving ALL the problems — often with little oversight or long-term integration planning, and yes frequently a lot of duplicated functionality ... But now the music's faded. The lights are on. Everyone from the CIO to the CFO is checking the bill. Welcome to the Great SaaS Hangover ...

Regardless of OpenShift being a scalable and flexible software, it can be a pain to monitor since complete visibility into the underlying operations is not guaranteed ... To effectively monitor an OpenShift environment, IT administrators should focus on these five key elements and their associated metrics ...