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Execs Expect Major Incident in 2025 as Large as July Global IT Outage

Service disruptions remain a critical concern for IT and business executives, with 88% of respondents saying they believe another major incident will occur in the next 12 months, according to a study from PagerDuty.

The study's findings illustrate how critical it is for companies to implement efficient processes and strategies for preventing major incidents and mitigating damages, while maintaining customer trust.

In today's digitally connected world, IT outages can be caused by everything from cyberattacks to human error.

  • 86% of executives surveyed now realize that they have been prioritizing security at the expense of readiness for service disruptions, causing changes within the company. The reality is that a focus on preventing service disruptions, which can often be security-related, is imperative for organizations today. Preparedness in terms of people, process and culture is key to ensuring disruptions are minimized to limit revenue and reputational harm.
  • 83% of business and IT executives admitted that the July global IT outage caught them off guard, exposing gaps in their preparedness for service disruptions. 89% of executives in the UK, 84% in the US, 80% in Japan and 77% in Australia admit to being surprised by the disruptions.
  • Nearly half of IT executives (47%) believe that insufficient incident management planning will exacerbate the impact of major IT outages on their organizations, a concern shared by 41% of business executives, if approaches to service disruption are not prioritized.

"The PagerDuty study shows that executives around the globe are shifting their leadership priorities with major incidents in mind, with 100% of those surveyed reporting a heightened focus on preparing for future service disruptions at their companies," said Eric Johnson, chief information officer at PagerDuty. "CEOs and their boards are now focused on this issue, and with the accelerated pace of AI and other advanced technologies being deployed, companies cannot afford to delay critical technology infrastructure updates."

Additionally, 55% of executives surveyed have observed a mindset shift towards continually evaluating and improving preparedness instead of a one-time move into investments in new systems or protocols that are now complete (45%).

Other key findings from the survey data include: 

  • A strong majority of executives surveyed in the UK (91%), US (89%), Australia (88%) and Japan (78%) believe that it's not a matter of "if" but "when" these service disruptions happen.
  • While some organizations were prepared for the digital disruption, others were not. Of those that were not fully prepared, 37% of executives said the July global IT outage resulted in lost revenue or an inability to process sales transactions and delayed response times by 39% to customer or internal requests.
  • Organizations that experienced multiple service outages due to the July global IT disruption suffered communication breakdowns between departments (38%), delays in workflow and projects put on hold (35%). Overall, 39% of executives saw an impact on decision-making.
  • Nearly half in the US (48%), Australia (48%), and the UK (47%), along with a majority in Japan (53%) believe that limited access to real-time data tools will further hinder their organizations during an outage, if approaches to service disruption are not prioritized.
  • For many who experienced disruptions during service incidents, the July global IT outage meant a return to the old ways of doing things, as 44% saw increased reliance on manual processes or workarounds following the incident, showing just how much organizations rely on digital tools.

Methodology: PagerDuty surveyed 1,000 IT and business executives who were director level and above, from the US, UK, Australia and Japan. The survey was conducted by Wakefield Research on behalf of PagerDuty.

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Execs Expect Major Incident in 2025 as Large as July Global IT Outage

Service disruptions remain a critical concern for IT and business executives, with 88% of respondents saying they believe another major incident will occur in the next 12 months, according to a study from PagerDuty.

The study's findings illustrate how critical it is for companies to implement efficient processes and strategies for preventing major incidents and mitigating damages, while maintaining customer trust.

In today's digitally connected world, IT outages can be caused by everything from cyberattacks to human error.

  • 86% of executives surveyed now realize that they have been prioritizing security at the expense of readiness for service disruptions, causing changes within the company. The reality is that a focus on preventing service disruptions, which can often be security-related, is imperative for organizations today. Preparedness in terms of people, process and culture is key to ensuring disruptions are minimized to limit revenue and reputational harm.
  • 83% of business and IT executives admitted that the July global IT outage caught them off guard, exposing gaps in their preparedness for service disruptions. 89% of executives in the UK, 84% in the US, 80% in Japan and 77% in Australia admit to being surprised by the disruptions.
  • Nearly half of IT executives (47%) believe that insufficient incident management planning will exacerbate the impact of major IT outages on their organizations, a concern shared by 41% of business executives, if approaches to service disruption are not prioritized.

"The PagerDuty study shows that executives around the globe are shifting their leadership priorities with major incidents in mind, with 100% of those surveyed reporting a heightened focus on preparing for future service disruptions at their companies," said Eric Johnson, chief information officer at PagerDuty. "CEOs and their boards are now focused on this issue, and with the accelerated pace of AI and other advanced technologies being deployed, companies cannot afford to delay critical technology infrastructure updates."

Additionally, 55% of executives surveyed have observed a mindset shift towards continually evaluating and improving preparedness instead of a one-time move into investments in new systems or protocols that are now complete (45%).

Other key findings from the survey data include: 

  • A strong majority of executives surveyed in the UK (91%), US (89%), Australia (88%) and Japan (78%) believe that it's not a matter of "if" but "when" these service disruptions happen.
  • While some organizations were prepared for the digital disruption, others were not. Of those that were not fully prepared, 37% of executives said the July global IT outage resulted in lost revenue or an inability to process sales transactions and delayed response times by 39% to customer or internal requests.
  • Organizations that experienced multiple service outages due to the July global IT disruption suffered communication breakdowns between departments (38%), delays in workflow and projects put on hold (35%). Overall, 39% of executives saw an impact on decision-making.
  • Nearly half in the US (48%), Australia (48%), and the UK (47%), along with a majority in Japan (53%) believe that limited access to real-time data tools will further hinder their organizations during an outage, if approaches to service disruption are not prioritized.
  • For many who experienced disruptions during service incidents, the July global IT outage meant a return to the old ways of doing things, as 44% saw increased reliance on manual processes or workarounds following the incident, showing just how much organizations rely on digital tools.

Methodology: PagerDuty surveyed 1,000 IT and business executives who were director level and above, from the US, UK, Australia and Japan. The survey was conducted by Wakefield Research on behalf of PagerDuty.

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According to Auvik's 2025 IT Trends Report, 60% of IT professionals feel at least moderately burned out on the job, with 43% stating that their workload is contributing to work stress. At the same time, many IT professionals are naming AI and machine learning as key areas they'd most like to upskill ...

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

Amidst the threat of cyberhacks and data breaches, companies install several security measures to keep their business safely afloat. These measures aim to protect businesses, employees, and crucial data. Yet, employees perceive them as burdensome. Frustrated with complex logins, slow access, and constant security checks, workers decide to completely bypass all security set-ups ...

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In 2025, enterprise workflows are undergoing a seismic shift. Propelled by breakthroughs in generative AI (GenAI), large language models (LLMs), and natural language processing (NLP), a new paradigm is emerging — agentic AI. This technology is not just automating tasks; it's reimagining how organizations make decisions, engage customers, and operate at scale ...

In the early days of the cloud revolution, business leaders perceived cloud services as a means of sidelining IT organizations. IT was too slow, too expensive, or incapable of supporting new technologies. With a team of developers, line of business managers could deploy new applications and services in the cloud. IT has been fighting to retake control ever since. Today, IT is back in the driver's seat, according to new research by Enterprise Management Associates (EMA) ...

In today's fast-paced and increasingly complex network environments, Network Operations Centers (NOCs) are the backbone of ensuring continuous uptime, smooth service delivery, and rapid issue resolution. However, the challenges faced by NOC teams are only growing. In a recent study, 78% state network complexity has grown significantly over the last few years while 84% regularly learn about network issues from users. It is imperative we adopt a new approach to managing today's network experiences ...

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