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Next Steps for ITOA - Part 1

Managing application performance today requires analytics. IT Operations Analytics (ITOA) is often used to augment or built into Application Performance Management solutions to process the massive amounts of metrics coming out of today's IT environment. Because of the relationship between APM and analytics, APMdigest has covered ITOA and related topics for many years. But today ITOA stands at a crossroads as revolutionary technologies and capabilities are emerging to push it into new realms.

So where is ITOA going next? With this question in mind, APMdigest asked experts across the industry — including analysts, consultants and vendors — for their opinions on the next steps for ITOA. These next steps include where the experts believe ITOA is headed, as well as where they think it should be headed. This is a rare opportunity to gain a glimpse of what many of the world's leading experts see as the future of ITOA.

This list of "Next Steps for ITOA" will be posted in 5 parts over the next 2 weeks. Part 1 covers some of the most revolutionary changes facing ITOA today.

MACHINE LEARNING

To handle the increased volume, velocity and variety of operations big data, businesses will need a new class of analytics solution. By embracing open architectures, correlating across apps, infrastructure and networks, and apply machine-learning in context of deep domain expertise, these solutions will help businesses gain the insights needed to accelerate digital success and build lasting relationships with customers.
Kieran Taylor
Senior Director, Agile Operations, CA Technologies

The evolution of ITOA will be the convergence of machine learning and advanced analytics into a performance management platform. Within two years, it will be table stakes for vendors to be able to integrate different forms and sources of operational data to provide intelligence that drives stellar user experience, application performance and business outcomes.
Gabe Lowy
Technology Analyst and Founder of TechTonics Advisors

One of the major issues emerging in IT operations analytics in relation to performance management is that topological approaches to monitoring performance of the stack are weakening in importance, as Gartner analyst Will Cappelli points out in IT Operations Analytics Must Be Placed Within an AIOps Context. This is due to the increasing volume of unstructured data (e.g. datasets from social media) that needs to be parsed to diagnose performance issues and spot opportunities for optimization, as well as the fact that correlations must be identified across diverse datasets. Increasingly, as Colin Fletcher and Jonah Kowall point out in Apply IT Operations Analytics to Broader Datasets for Greater Business Insight, IT teams are analyzing non-IT data sets alongside IT datasets, which demands the use of more comprehensive approaches based in machine learning rather than topological analysis. Because of these shifts, ITOA will increasingly evolve from local, application-focused performance monitoring into a discipline resembling data science, in which machine learning is used to ingest and combine log files with business datasets to identify correlations that point the way to optimization.
Daniel Harris
Market Researcher, Software Advice (a Gartner Company)

Algorithmic IT Operations (AIOps)

While we only introduced the AIOps term/concept a little over a year ago, we believe the need for and recent emergence of capabilities that reach well beyond that originally described as ITOA had long reached its boiling point. The disruptive impacts of digital business, DevOps, the Internet of Things, and the recent machine learning renaissance are just a few indicators of a larger, generational, transformative shift for IT operations towards a future where the lines between IT and other business functions, operations and development, internal and external customer, even infrastructure and applications will only get blurrier. This shift necessitates the reorientation of a typically inward-looking, reactive "IT Operations Analytics" strategy towards a logical platform capable of continuously delivering proactive insights to any number of internal and external customers, a concept we call AIOps.
Colin Fletcher
Research Director, IT Operations, Gartner

Read Q&A: Gartner Talks About AIOps

ITOA represents using more basic analytics (query/response) on various data sources. With the advent of machine learning, inexpensive storage and compute resources (cloud) new machine learning algorithms and complex modeling allow for new solutions to solve today's increasingly complex applications and infrastructures. These new approaches have been coined AIOps. Hence, ITOA is yesterday's news, and AIOps attempts to solve the problems which ITOA could not.
Jonah Kowall
VP of Market Development and Insights, AppDynamics

LOGGING REVOLUTION

A significant trend in performance monitoring for cloud native environments (cloud/DevOps/micrsoservices/containers) is the revolution of logging applied to performance metrics at massive scale with millions of data points, and distributed tracing: these are essential tools for diagnosing and solving deep cloud native issues.
Michael Azoff
Principal Analyst, Ovum

ELIMINATION OF DOWNTIME

We are seeing an acceleration of cloud native applications replacing the traditional monolithic application. Applications that are allowed to "go down" for a maintenance window or be measured on "mean time to repair" are disappearing as applications that are designed to expect failures and be resilient take over the landscape. Teams are being measured on uptime with expectations of only a few minutes of downtime being allowable per month. Thus the progression for performance management tools will focus on analytics to proactively alert operations to problems at the earliest stages before impacting performance and availability of the application.
Mike Mallo
Offering Manager and Program Director, IBM Application Insights

FOCUS ON VALUE

The Next Step in ITOA is to understand ITOA, or advanced IT analytics as EMA calls it, not just in terms of technology, but in terms of a shopping cart of values. These could range from use cases like availability and performance management, to features like integrated security, or unifying values in enabling IT to work more effectively across silos, or business impact, or change awareness … just to name a few. Buyers and vendors need to respect technology foundations (and there are many multiple approaches) but also relate these to demonstrable and proven benefits along a reasonable set of shopping criteria for executive and technical IT buyers. This should help ITOA to evolve more quickly, while also benefiting IT organizations seeking unique benefits in the near term.
Dennis Drogseth
VP of Research, Enterprise Management Associates (EMA)

Read Dennis Drogseth's blog: Advanced IT Analytics: Making it Simpler to Optimize What's More Complex

Read Next Steps for ITOA - Part 2, covering visibility and data.

Hot Topics

The Latest

According to Auvik's 2025 IT Trends Report, 60% of IT professionals feel at least moderately burned out on the job, with 43% stating that their workload is contributing to work stress. At the same time, many IT professionals are naming AI and machine learning as key areas they'd most like to upskill ...

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

Amidst the threat of cyberhacks and data breaches, companies install several security measures to keep their business safely afloat. These measures aim to protect businesses, employees, and crucial data. Yet, employees perceive them as burdensome. Frustrated with complex logins, slow access, and constant security checks, workers decide to completely bypass all security set-ups ...

Image
Cloudbrink's Personal SASE services provide last-mile acceleration and reduction in latency

In MEAN TIME TO INSIGHT Episode 13, Shamus McGillicuddy, VP of Research, Network Infrastructure and Operations, at EMA discusses hybrid multi-cloud networking strategy ... 

In high-traffic environments, the sheer volume and unpredictable nature of network incidents can quickly overwhelm even the most skilled teams, hindering their ability to react swiftly and effectively, potentially impacting service availability and overall business performance. This is where closed-loop remediation comes into the picture: an IT management concept designed to address the escalating complexity of modern networks ...

In 2025, enterprise workflows are undergoing a seismic shift. Propelled by breakthroughs in generative AI (GenAI), large language models (LLMs), and natural language processing (NLP), a new paradigm is emerging — agentic AI. This technology is not just automating tasks; it's reimagining how organizations make decisions, engage customers, and operate at scale ...

In the early days of the cloud revolution, business leaders perceived cloud services as a means of sidelining IT organizations. IT was too slow, too expensive, or incapable of supporting new technologies. With a team of developers, line of business managers could deploy new applications and services in the cloud. IT has been fighting to retake control ever since. Today, IT is back in the driver's seat, according to new research by Enterprise Management Associates (EMA) ...

In today's fast-paced and increasingly complex network environments, Network Operations Centers (NOCs) are the backbone of ensuring continuous uptime, smooth service delivery, and rapid issue resolution. However, the challenges faced by NOC teams are only growing. In a recent study, 78% state network complexity has grown significantly over the last few years while 84% regularly learn about network issues from users. It is imperative we adopt a new approach to managing today's network experiences ...

Image
Broadcom

From growing reliance on FinOps teams to the increasing attention on artificial intelligence (AI), and software licensing, the Flexera 2025 State of the Cloud Report digs into how organizations are improving cloud spend efficiency, while tackling the complexities of emerging technologies ...

Next Steps for ITOA - Part 1

Managing application performance today requires analytics. IT Operations Analytics (ITOA) is often used to augment or built into Application Performance Management solutions to process the massive amounts of metrics coming out of today's IT environment. Because of the relationship between APM and analytics, APMdigest has covered ITOA and related topics for many years. But today ITOA stands at a crossroads as revolutionary technologies and capabilities are emerging to push it into new realms.

So where is ITOA going next? With this question in mind, APMdigest asked experts across the industry — including analysts, consultants and vendors — for their opinions on the next steps for ITOA. These next steps include where the experts believe ITOA is headed, as well as where they think it should be headed. This is a rare opportunity to gain a glimpse of what many of the world's leading experts see as the future of ITOA.

This list of "Next Steps for ITOA" will be posted in 5 parts over the next 2 weeks. Part 1 covers some of the most revolutionary changes facing ITOA today.

MACHINE LEARNING

To handle the increased volume, velocity and variety of operations big data, businesses will need a new class of analytics solution. By embracing open architectures, correlating across apps, infrastructure and networks, and apply machine-learning in context of deep domain expertise, these solutions will help businesses gain the insights needed to accelerate digital success and build lasting relationships with customers.
Kieran Taylor
Senior Director, Agile Operations, CA Technologies

The evolution of ITOA will be the convergence of machine learning and advanced analytics into a performance management platform. Within two years, it will be table stakes for vendors to be able to integrate different forms and sources of operational data to provide intelligence that drives stellar user experience, application performance and business outcomes.
Gabe Lowy
Technology Analyst and Founder of TechTonics Advisors

One of the major issues emerging in IT operations analytics in relation to performance management is that topological approaches to monitoring performance of the stack are weakening in importance, as Gartner analyst Will Cappelli points out in IT Operations Analytics Must Be Placed Within an AIOps Context. This is due to the increasing volume of unstructured data (e.g. datasets from social media) that needs to be parsed to diagnose performance issues and spot opportunities for optimization, as well as the fact that correlations must be identified across diverse datasets. Increasingly, as Colin Fletcher and Jonah Kowall point out in Apply IT Operations Analytics to Broader Datasets for Greater Business Insight, IT teams are analyzing non-IT data sets alongside IT datasets, which demands the use of more comprehensive approaches based in machine learning rather than topological analysis. Because of these shifts, ITOA will increasingly evolve from local, application-focused performance monitoring into a discipline resembling data science, in which machine learning is used to ingest and combine log files with business datasets to identify correlations that point the way to optimization.
Daniel Harris
Market Researcher, Software Advice (a Gartner Company)

Algorithmic IT Operations (AIOps)

While we only introduced the AIOps term/concept a little over a year ago, we believe the need for and recent emergence of capabilities that reach well beyond that originally described as ITOA had long reached its boiling point. The disruptive impacts of digital business, DevOps, the Internet of Things, and the recent machine learning renaissance are just a few indicators of a larger, generational, transformative shift for IT operations towards a future where the lines between IT and other business functions, operations and development, internal and external customer, even infrastructure and applications will only get blurrier. This shift necessitates the reorientation of a typically inward-looking, reactive "IT Operations Analytics" strategy towards a logical platform capable of continuously delivering proactive insights to any number of internal and external customers, a concept we call AIOps.
Colin Fletcher
Research Director, IT Operations, Gartner

Read Q&A: Gartner Talks About AIOps

ITOA represents using more basic analytics (query/response) on various data sources. With the advent of machine learning, inexpensive storage and compute resources (cloud) new machine learning algorithms and complex modeling allow for new solutions to solve today's increasingly complex applications and infrastructures. These new approaches have been coined AIOps. Hence, ITOA is yesterday's news, and AIOps attempts to solve the problems which ITOA could not.
Jonah Kowall
VP of Market Development and Insights, AppDynamics

LOGGING REVOLUTION

A significant trend in performance monitoring for cloud native environments (cloud/DevOps/micrsoservices/containers) is the revolution of logging applied to performance metrics at massive scale with millions of data points, and distributed tracing: these are essential tools for diagnosing and solving deep cloud native issues.
Michael Azoff
Principal Analyst, Ovum

ELIMINATION OF DOWNTIME

We are seeing an acceleration of cloud native applications replacing the traditional monolithic application. Applications that are allowed to "go down" for a maintenance window or be measured on "mean time to repair" are disappearing as applications that are designed to expect failures and be resilient take over the landscape. Teams are being measured on uptime with expectations of only a few minutes of downtime being allowable per month. Thus the progression for performance management tools will focus on analytics to proactively alert operations to problems at the earliest stages before impacting performance and availability of the application.
Mike Mallo
Offering Manager and Program Director, IBM Application Insights

FOCUS ON VALUE

The Next Step in ITOA is to understand ITOA, or advanced IT analytics as EMA calls it, not just in terms of technology, but in terms of a shopping cart of values. These could range from use cases like availability and performance management, to features like integrated security, or unifying values in enabling IT to work more effectively across silos, or business impact, or change awareness … just to name a few. Buyers and vendors need to respect technology foundations (and there are many multiple approaches) but also relate these to demonstrable and proven benefits along a reasonable set of shopping criteria for executive and technical IT buyers. This should help ITOA to evolve more quickly, while also benefiting IT organizations seeking unique benefits in the near term.
Dennis Drogseth
VP of Research, Enterprise Management Associates (EMA)

Read Dennis Drogseth's blog: Advanced IT Analytics: Making it Simpler to Optimize What's More Complex

Read Next Steps for ITOA - Part 2, covering visibility and data.

Hot Topics

The Latest

According to Auvik's 2025 IT Trends Report, 60% of IT professionals feel at least moderately burned out on the job, with 43% stating that their workload is contributing to work stress. At the same time, many IT professionals are naming AI and machine learning as key areas they'd most like to upskill ...

Businesses that face downtime or outages risk financial and reputational damage, as well as reducing partner, shareholder, and customer trust. One of the major challenges that enterprises face is implementing a robust business continuity plan. What's the solution? The answer may lie in disaster recovery tactics such as truly immutable storage and regular disaster recovery testing ...

IT spending is expected to jump nearly 10% in 2025, and organizations are now facing pressure to manage costs without slowing down critical functions like observability. To meet the challenge, leaders are turning to smarter, more cost effective business strategies. Enter stage right: OpenTelemetry, the missing piece of the puzzle that is no longer just an option but rather a strategic advantage ...

Amidst the threat of cyberhacks and data breaches, companies install several security measures to keep their business safely afloat. These measures aim to protect businesses, employees, and crucial data. Yet, employees perceive them as burdensome. Frustrated with complex logins, slow access, and constant security checks, workers decide to completely bypass all security set-ups ...

Image
Cloudbrink's Personal SASE services provide last-mile acceleration and reduction in latency

In MEAN TIME TO INSIGHT Episode 13, Shamus McGillicuddy, VP of Research, Network Infrastructure and Operations, at EMA discusses hybrid multi-cloud networking strategy ... 

In high-traffic environments, the sheer volume and unpredictable nature of network incidents can quickly overwhelm even the most skilled teams, hindering their ability to react swiftly and effectively, potentially impacting service availability and overall business performance. This is where closed-loop remediation comes into the picture: an IT management concept designed to address the escalating complexity of modern networks ...

In 2025, enterprise workflows are undergoing a seismic shift. Propelled by breakthroughs in generative AI (GenAI), large language models (LLMs), and natural language processing (NLP), a new paradigm is emerging — agentic AI. This technology is not just automating tasks; it's reimagining how organizations make decisions, engage customers, and operate at scale ...

In the early days of the cloud revolution, business leaders perceived cloud services as a means of sidelining IT organizations. IT was too slow, too expensive, or incapable of supporting new technologies. With a team of developers, line of business managers could deploy new applications and services in the cloud. IT has been fighting to retake control ever since. Today, IT is back in the driver's seat, according to new research by Enterprise Management Associates (EMA) ...

In today's fast-paced and increasingly complex network environments, Network Operations Centers (NOCs) are the backbone of ensuring continuous uptime, smooth service delivery, and rapid issue resolution. However, the challenges faced by NOC teams are only growing. In a recent study, 78% state network complexity has grown significantly over the last few years while 84% regularly learn about network issues from users. It is imperative we adopt a new approach to managing today's network experiences ...

Image
Broadcom

From growing reliance on FinOps teams to the increasing attention on artificial intelligence (AI), and software licensing, the Flexera 2025 State of the Cloud Report digs into how organizations are improving cloud spend efficiency, while tackling the complexities of emerging technologies ...